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Fostering Innovation: Why You Need It and How to Get More of It

Webbiquity

From the very first automobile to the first mobile phone and the current explosion of AI and its capabilities , innovation is the cornerstone of wealth creation. Whether you’re enjoying tremendous success or struggling to meet payroll, tomorrow is another day, and your fortunes can turn in the blink of an eye.

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What Apple Privacy Changes Mean for Consumers and Marketers

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers video podcast, The Impact of Apple Privacy Changes on Digital Marketing. Todd: So the first few of them are all around email. In order to make sure those emails are working correctly, they use tracking pixels.

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Why Your Brand Should Invest In New Mover Marketing

Porch Group Media

This transcript has been adapted from the webinar, Why Your Brand Should Invest in New Mover Marketing. Today, we’ll be discussing why your brand should invest in new mover marketing. And folks in those industries have long been marketing to movers. And I think mover marketing is a big theme that we run into.

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The Simple Content Marketing Strategy for Startups

Marketing Insider Group

When you start a business, there’s a lot on your mind: how to fund all the equipment you’ll need, how to keep track of revenue and expenses, how to produce your goods and services economically enough to make a profit, and how to get the word out about what you offer. Make sure you use your chosen keywords to get more eyes on your posts.

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Why Connected TV Advertising Is Key in Your Brand and Demand Strategy

Madison Logic

The addition of ABM Connected TV into the ML Platform makes Madison Logic the first and only ABM solution to unify the four primary paid B2B channels—content syndication, display advertising, social advertising with LinkedIn and now CTV—into a centralized platform.

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25 Best B2B Marketing Conferences 2020

Pam Didner

Engage Marketing Conference is a two-day digital marketing conference featuring informative learning tracks and panel sessions designed to provide you expert insight into the latest strategies and technological advancements in digital marketing, social media, content, UX/design, creative, advertising, SEO, paid media, and more.

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Balihoo Offers "Local Marketing Automation" for Channel Partners

Customer Experience Matrix

One of first marketing automation systems I ever saw – this would be during the Reagan Presidency – was a custom-built dial-up network to distribute collateral to farm equipment dealers. I keep a distant eye on the space because it’s relevant but there are too many choices to track it closely.