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New White Paper: Breaking into Publishing – What It Takes to Write, Produce, and Market Your Book

Trade Press Services Newsletter

Whether you have a compelling story to tell, a unique perspective to share, or a passion you want to explore, writing a book can be a transformative experience in self-expression, creativity, and personal and professional growth. Still, millions of aspiring authors strive to embark on a literary journey at some point in their lives.

Paper 311
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Vertical SaaS Vs. Horizontal Saas: What Works for You?

Marketing Insider Group

Horizontal SaaS depends on market focus, customization and integration, pricing, growth and expansion opportunities, implementation and adoption, user experience, and scalability What’s SaaS, Anyway? But for businesses in specific industries, the benefits often outweigh the drawbacks. But what even are SaaS applications?

Verticals 197
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Enhancing Patient Care: 4 Strategies for Life Sciences Companies

Salesforce Marketing Cloud

Here are four steps life sciences organizations can take to improve patient experiences and develop more patient-centric approaches to drug and therapy discovery, development, and marketing. There has been a shift in the industry with more organizations working directly with people who have personal experience with the conditions.

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Seven Event Marketing Ideas to Attract and Engage Attendees

Webbiquity

That’s why investing in a wide range of marketing tactics in the months and weeks leading up to your event is so important. Keep in mind that millions of industry experts are disabled, and that they too deserve to attend important events. Image credit: Teemu Paananen on Unsplash. Promote Your Event Through All Online Channels.

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LinkedIn for Business: 4 Ways B2B Marketers Can Reach Their Target Audience

KoMarketing Associates

Job Titles and Industries (Excluding Targeting Companies). As you can see above, we are targeting specific decision makers from the target companies, as well as specific decision makers in the industries we’d like to reach as a whole. Sometimes target audiences for different campaigns are from a range of industries and job experience.

Linkedin 373
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Four Proven B2B Growth Strategies for a Challenging Economy

Vision Edge Marketing

They offer a range of training programs and support services to ensure customers receive the most value from its software. These can include training programs, consulting services, and other support services that help customers get the most out of their investments with your company.

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Tomorrow People announces new Glassbox account

Tomorrow People

Tomorrow People, the go-to-market agency with offices in Birmingham, London, and New York, is delighted to announce that it has won the contract to provide a range of marketing and creative services for Glassbox, the digital experience platform. Promotional activities across a wide range of channels.