Demandbase: A New Twist In The Lead Management Automation Market

delicious b2bmarketing

I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. (I’m

B2B Lead Management Market Heats Up

delicious b2bmarketing

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. Problem is that not enough marketers really know or understand the problem their company supposedly solves from their customer's perspective - they lack relevant field experience.