Empathy, Web & People: Improving The B2B Customer Experience
B2B Lead Generation
NOVEMBER 17, 2017
As connected consumers, we want ease, we want a good experience, we have an expectation of those with whom we spend our money. We have seen this with 1-click ordering, same day delivery, and improved e-commerce experiences. Given that we want this as consumers, it makes sense that when we move into our professional worlds, we want to work with and buy from companies that have the same kind of focus on customer experience. Improve The Web Experience.