The Marketing Blender

JULY 13, 2022

6 Examples of Really Effective B2B Marketing Growth Hacks. Growth hacks are often used by startups and small businesses looking for innovative ways to scale their businesses quickly. What Are Some Good Examples of B2B Marketing Growth Hacks? 6 Examples of Really Effective B2B Marketing Growth Hacks. Our Services. .

B2B Marketing 52

B2B Marketing Examples Effectiveness Marketing Budget 52

Webbiquity

DECEMBER 8, 2020

A recent example is Twin Cities Startup Week here: [link] cities-startup-week. Our podcast for event planners has also been useful in reaching experts in the industry and establishing credibility. The Company. Year founded: 2019. Funding rounds: Self-Funded. Current size: not disclosed. The Inspiration. The Lessons.

Work Management 243

Work Management Godaddy Multi-Channel Marketing Management 243

Lake One

NOVEMBER 23, 2022

Startups have a lot on their plate. So why should content marketing for startups be a priority? Why is Content Marketing for Startups important? Content marketing is an excellent way for startups to raise brand awareness, develop customer trust, and gain credibility in their industry. What is Content Marketing?

Startups 75

Startups Webinar Metrics Marketing Strategy Marketing & Strategy 75

MKT1

DECEMBER 18, 2023

Offer: Mention MKT1 for 15% off, for MKT1 subscribers who close by January 31, 2024 Subscribe now MKT1 Method explainer video Intro to the MKT1 Method - Watch Video In this video , I break down the 5 principles for building a more effective and impactful B2B startup marketing function. The channels they use may not work at a different scale.

Startups 98

Startups Marketing Analytics Tools Course B2B Marketing 98

Heinz Marketing

MARCH 17, 2023

By Sarah Threet , Marketing Consultant at Heinz Marketing Why I’m Trying to Become a Podcast Listener While I have worked in marketing for the better part of a decade, I don’t have much experience with podcasts, professionally or personally.

Ideal Customer Profiles 93

Ideal Customer Profiles Advertising Agencies B2B Marketing B2B Thought Leadership 93

ClearVoice

JULY 17, 2023

In the competitive world of Fintech, startups need more than innovative ideas to make a lasting impact. With the right approach, content marketing can transform fledgling startups into powerhouses of influence and success. For example, corporations often struggle with financial forecasting and budgeting. You also need a story.

Startups 52

Startups Top of Funnel Content Marketing Planning 52

Buffer

SEPTEMBER 1, 2022

From his two newsletters, one personal and the other called The Milk Road talking about crypto, to his audience of over 300,000 people on Twitter , to his popular My First Million podcast , Shaan’s creative output is fascinating. Q: You do many things – podcasts, newsletters, posting regularly on Twitter, launching a course.

Curation 104

Curation Impressions Top of Funnel Startups 104

Salesforce Marketing Cloud

DECEMBER 1, 2022

Each autumn I have the chance to spotlight the best business podcasts from across the Salesforce network. Tech, sales, and marketing experts speak on our podcast channel about what matters to business leaders. Podcast: Innovation isn’t just about technology — sometimes it’s about pizza! Best of all, I get to share them with you.

Best Practices 96

Best Practices Business eCommerce Digital Transformation 96

Lake One

NOVEMBER 23, 2022

Startups have a lot on their plate. So why should content marketing for startups be a priority? Why is Content Marketing for Startups important? Content marketing is an excellent way for startups to raise brand awareness, develop customer trust, and gain credibility in their industry. What is Content Marketing?

Startups 52

Startups Webinar Metrics Marketing Strategy Marketing & Strategy 52

Hubspot

APRIL 7, 2023

Low Startup and Overhead Costs Selling digital products doesn’t come with the startup costs associated with selling physical products. For example, let’s say you have a print magazine. For example, HubSpot started as a CRM but has since expanded digital product offerings. These costs include storage, labor, and shipping.

CMS Development 72

CMS Development Product Buyer Personas Industry CMS 72

Hubspot

NOVEMBER 20, 2017

Recruiting InMail Examples and Template. This recruiting InMail is also a great example. Job Inquiry Example and Template. Connecting InMail Example and Template. Press Outreach Example and Template. Getting bloggers and journalists to write about your startup, product, or experience is no small feat.

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

Hubspot

AUGUST 7, 2015

That was true when I was a federal prosecutor, and it's been true as an investor and startup executive. Enter MergeLane : a startup accelerator based in Boulder, CO. Here are a few highlights from this episode (click on the time-stamp to jump to that part of the podcast): Background on MergeLane and startup accelerators ( 1:30 ).

Startups 28

Startups Transparency Communities Examples 28

Marketing Insider Group

JANUARY 27, 2020

You’re a startup. Quick Takeaways: Content marketing is the most cost-effective way to get the word out about your startup. Here are a few we’ve found handy, especially for startups on a budget: Google Docs : You don’t need to spend money on a word processor when you can get Google Docs simply by having a Gmail account.

Startups 336

Startups Marketing & Strategy Marketing Strategy Content Marketing 336

The Customer

JANUARY 22, 2024

We explored the Eureka Park section, which David describes accurately, if playfully, as the, “cutting edge, breakthrough, anything goes, bare-knuckle startup playground.” And, SoundFun’s Mirai speaker boosts conversation tones in TV programming to hear what the robbers in the screeching getaway car are actually saying, for example.

Advertising Agencies 64

Advertising Agencies Paid Search Agency Marketing Management CMO 64

Content Standard

JANUARY 23, 2018

If you’re a marketer in the financial services industry, you likely deal with more speed bumps, red tape, and organizational luddites than, say, the typical tech startup. Unfortunately, the first examples of great content marketing that come to mind are in industries like consumer goods or travel. Actually, yes.

Work Management 85

Work Management Storytelling Marketing Management Examples 85

ClearVoice

JUNE 18, 2020

For example, for minority podcasters, many are overlooked for larger awards. To combat this concern, the Black Podcasting Awards (BPA) created a platform to celebrate great podcast content from minority podcasters. The deadline for the Google for Startups Accelerator Program is June 30, 2020.

Resources 99

Resources Business Work Management Startups 99

Zoominfo

OCTOBER 15, 2019

The techniques we discuss in today’s post will help you email any prospect, whether it’s a CEO, marketing VP, industry influencer, or your favorite podcast host. Here’s an example: Here’s the cold email copy we used: This email succeeded for two reasons. Cold Email Template Examples.

Sales Management 230

Sales Management Template Top of Funnel Zoominfo 230

Buffer

AUGUST 4, 2022

For the second edition of Social Proof, we interview one of the prime examples of crafting a personal brand — Steph Smith. She recently started a role at Andreessen Horowitz (a16z), a venture capital firm, as their podcast host. It's almost like a startup. It’s the perception that people have developed of you.

Intent 86

Intent Personalization Ad Building Brand Identity 86

Zoominfo

DECEMBER 21, 2020

Let’s explore some examples. Lululemon — a sports apparel retailer — was one of those firms, as it bought in-home fitness startup Mirror for $500 million in June 2020. Transcat, a manufacturer of calibration instruments, offers a good example of this approach. Expansion by finding new customers for an existing product.

Paid Search Agency 211

Paid Search Agency Lead Ranking Companies Planning 211

Marketing Insider Group

AUGUST 7, 2023

Whether you’re a content marketer at a large technology company or a tech-savvy founder of a small startup, the insights and strategies shared by industry leaders can be a game-changer. They’re real-world examples of what works and what doesn’t. And that’s why I love case studies and success stories.

B2B Marketing 138

B2B Marketing Paid Search Agency Marketing Agencies 2 B2B Thought Leadership 138

Optinmonster

DECEMBER 21, 2023

We’ll also share some real-life pre-launch marketing examples for you to take inspiration from. Apple’s product launches are another example of a brilliant pre-launch strategy. These are great examples of tried and tested pre-launch marketing secrets. What Is a Pre-Launch Marketing Strategy? The hype he created has led 1.5

Campaigns 91

Campaigns Ad Building Planning Paid Search Agency 91

ClearVoice

NOVEMBER 4, 2022

There are also podcast episodes, video tutorials, and reports. You can still grab some great marketing tips with Marketing Examined’s five-minute reads to grow your startup. What to read: YouTube rolls out host-read video ads for podcasts. Writing ad copy: 3 Awesome and Effective Ad Copy Examples.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

Hubspot

JANUARY 17, 2018

Best Sales Podcasts. The Advanced Selling Podcast. The Salesman Podcast. Linking Into Sales Podcast. Bowery Capital Startup Sales Podcast. The Sales Babble Podcast. The Sales Podcast. Here are 18 sales podcasts to get you started. The Advanced Selling Podcast. B2B Growth Show.

Enterprise Management 101

Enterprise Management Startups SMB B2B Thought Leadership 101

Outgrow

SEPTEMBER 12, 2022

For example, they have a free idea generator tool for marketers. Podcast – HubSpot. A podcast is a great way to generate demand for your business. With the steep rise in podcast success during the covid-19 pandemic, tons of companies have started podcasts to widen their reach. . Especially if it’s useful.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Outgrow 52

Convince & Convert

AUGUST 18, 2015

In the past year, we’ve launched multiple new podcasts , revamped our email operations, beefed up this blog even more, built the world’s first search engine for podcasts , and we’ve got a lot more planned. to pay our team and our freelancers and help us support our podcasts with paid advertising.

Paid Content 140

Paid Content Paid Search Agency Analysis Domain 140

Sharpspring

AUGUST 3, 2021

Podcast and/or Vlog About It. I, like so many others, see podcasts and videos as the media of the now, and the future. You don’t have to be a well-known influencer to be interviewed: You just need to be an expert in something really specific (like launching, for example) to be able to tell your story.

Planning 145

Planning Marketing Strategy Marketing & Strategy Content Marketing 145

Martech

NOVEMBER 6, 2023

Instead of a common approach like “finance,” you might focus on specific niches like “FinTech startups” or “retail banking.” For example, we mention the broader sector the prospect operates in like “Staffing and Recruiting” and their specific niche within this sector like “Staffing for Healthcare.” Move into verticals.

Outreach 118

Outreach Email Marketing Optimization Lead Scoring 118

Martech

AUGUST 6, 2021

For example, in-store QR codes, and the conversational chatbot can be used by businesses to persuade customers to give crucial first-party data that can be leveraged for targeted marketing and audience building. Brand can be built utilizing podcasting, new video strategies and leveraging the media to place relevant news stories.

Paid Search Agency 143

Paid Search Agency Ads Enterprise Management Marketing Management 143

accelerate agency

JULY 13, 2021

Small businesses or startups, who either need to launch something quickly or don’t want to face the capital outlay of purchasing a program. Many of the examples of SaaS on this list will be instantly recognizable, and you may use some of them daily, whether for personal or business reasons. . What are the most popular SaaS Companies?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

Buffer

JANUARY 3, 2022

In my experience as a creative, brand strategist, and coach for small businesses and startups, separating your personal brand from your business both strengthens your business and allows individual autonomy and professional growth. For example, I was recently interviewed for a podcast where I talked about my brand philosophy.

Small Business Marketing 87

Small Business Marketing Brand Identity Branding Work Management 87

Kevin Indig

JULY 10, 2023

Startups like Notion, Figma, Miro, Duolingo, ConvertKit, and Midjourney have built impressive communities around their Products, which drove exceptional growth. Eric Ries writes in The Lean Startup: Before new products can be sold successfully to the mass market, they have to be sold to early adopters.

Communities 52

Communities Enterprise Management Work Management Startups 52

Animalz blog

FEBRUARY 25, 2024

“If you build it, they will come” is a classic startup mistake. But even if they do, they might still spend most of their time elsewhere: LinkedIn, YouTube, TikTok, Reddit, podcasts, invite-only communities — find out by surveying or interviewing your target customers so you understand the channels that matter to them.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

Hubspot

JULY 7, 2017

6 Viral Video Marketing Examples. We start off with a bit of an unusual example. Sure, this marketing video falls within the B2B sector to advertise IBM’s data storage services -- but similar to the very B2C brand Dollar Shave Club, the example below remains its most popular video on YouTube, with over six million views.

Viral Marketing 78

Viral Marketing Video Marketing Examples Planning 78

Outgrow

APRIL 9, 2024

We recently interviewed Don McGuire for our monthly podcast – ‘ Marketer of the Month ’! No problem, just watch the Podcast! So those are two examples of our brand partnerships: how we build them and how we build ethos. Welcome to the Marketer Of The Month blog! Thanks for joining us, Don. Don McGuire: Great to be here.

Marketing AI 52

Marketing AI CMO Small Business Marketing Lead Ranking 52

Sprout Social

MARCH 10, 2021

On the latest #ZendeskForStartups Sit Down Startup podcast: [link]. ?? Their podcast content does this with folks outside of their organization, often interviewing fellow industry leaders to share their personal experiences and insights regarding their own brands. Who: @TravelNest COO Rebecca Moore ?? Talk the talk.

Work Management 93

Work Management Marketing Management B2B Thought Leadership Microsite 93

Buffer

MARCH 9, 2023

Why LinkedIn is important for personal branding Whenever you’re trying to grow in your career, whether as an employee, startup founder, or small business owner, you’re faced with one major problem: there are a thousand other people just like you. ” If you already publish to another platform – fantastic!

Linkedin 110

Linkedin Personalization Brand Identity Branding 110

Content Marketing Institute

JUNE 13, 2018

Marketers everywhere are deciding if launching a podcast makes sense for their brands and their goals. A podcast is really three things: a show-level concept, an episode-level format, and on-air talent. A great podcast requires performance talent. A great #podcast requires host talent. That is half the battle.

Rules 103

Rules Examples Advertising Mediums Act-On 103