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5 ways to increase lead capture adoption at events

Lead Liaison

5 ways to increase lead capture adoption at events. With in-person and hybrid events coming back in full force, it’s time to think in-person lead capture again. These apps are great for quickly getting contact data from your event and into your marketing automation or CRM system of choice.

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Why Direct Mail Should Be Part Of Your Post-Event Marketing

Lead Liaison

The event helped you capture a lot of leads. Now is the time to consider your post-event marketing strategy. You captured leads at the trade show. Now, post-event, you need to nurture those leads. For that, you want an approach that involves multiple marketing channels.

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Case Study: Event Activations with Universal Lead Capture

Lead Liaison

Case Study: Event Activations with Universal Lead Capture In this case study, we discuss some common pitfalls in event preparation, participation and execution. Success is your responsibility, not the event organizer’s, even if they are disorganized or fail to meet your expectations.

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How to Create a Touchless Scavenger Hunt for your Trade Show

Lead Liaison

Since we’re aiming for a touchless experience, post your directions to the scavenger hunt on a landing page for your event and consider distributing it via email to attendees. Lead liaison provides a pre-event marketing platform if you need assistance. Contact us for more information.

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How to Prepare for a Successful Trade Show

Lead Liaison

Evaluate lead capture options – Most trade shows partner with a lead retrieval provider for exhibitor lead capture. Consider an event lead management solution, like GoExhibit!, Create your lead capture form – If using a customizable solution like GoExhibit!,

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The 15 Best In-Person Event Platforms [2023]

SpotMe Blog

“Most of our customers, particularly in the life sciences and pharma industries, who were hosting hundreds of virtual events during the pandemic have now re-added in-person to their event mix. According to a German-based event efficiency platform, “26% of event marketers lack the time to measure the success of their events.”

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Lead Generation tips for Tradeshows Conferences

markempa

Tradeshows and events are still being used consistently by B2B marketers for lead generation. With that in mind, Roger Lewis has some useful tips on how to improve your lead management strategy with from tradeshows. Lewis emphasizes how vital lead capture is to the lead management process.