DiscoverOrg

SEPTEMBER 17, 2018

This panel of powerful, visionary female movers and makers will discuss tips and secrets to success (because somehow, in 2018, they are still the exception to the rule ). Dear reader, you’ll get more out of this session if you first read up on what GDPR means for cold email.). Dreamforce-adjacent events. We’re listening.

Account Based Marketing 120

Account Based Marketing Top of Funnel First-Mover Advantage ABM 120

Brandpoint

JUNE 7, 2018

By now, 91 percent of B2B companies use some form of content marketing and a full 56 percent consider themselves “very committed,” according to the Content Marketing Institute. Here are the highlights from the 2018 event. Editor’s note: Would you like your marketing event added to this list?

Conference 132

Conference Enterprise Management Work Management Marketing Management 132

Envy

MARCH 31, 2020

It’s that time of the decade where every marketer worries about two things: firstly, the precious marketing budget and secondly, what to do next. It’s also the time when you wish you’d have listened to your marketing lecturer when she suggested that you prepare an emergency draw plan for crisis mode.

Enterprise Management 108

Enterprise Management B2B Marketing Work Management Planning 108

Envy

MARCH 31, 2020

It’s that time of the decade where every marketer worries about two things: firstly, the precious marketing budget and secondly, what to do next. It’s also the time when you wish you’d have listened to your marketing lecturer when she suggested that you prepare an emergency draw plan for crisis mode.

Enterprise Management 77

Enterprise Management B2B Marketing Work Management Planning 77

Adobe Experience Cloud Blog

AUGUST 27, 2015

In case you haven’t heard, let me be your insider guide to what you can expect at Marketing Nation Online 2015: Sit in on 25+ thought leadership sessions to hear the latest from industry movers & shakers (where is marketing heading?). Mingle with thousands of your marketing peers (can you say brainpower? ).

B2B Thought Leadership 48

B2B Thought Leadership Advertising Agencies Planning Peer-to-peer 48

Content Standard

JULY 26, 2016

The excitement of the campaign launch had long since passed, and my boss and the marketing team (heads of digital, social, PR, product marketing, marketing operations, email, and events marketing) gathered to celebrate some campaign successes, to address some shortcomings, and to agree to shelve some campaign tactics that did not go as planned.

Marketing & Strategy 40

Marketing & Strategy Marketing Strategy Enterprise Management Planning 40

Hubspot

APRIL 19, 2017

For a comparison, the team that organizes HubSpot’s live INBOUND event has over 10 people involved in planning the event for the entire preceding year. It’s possible to host and launch one of these things, even with a small team, but why should you host a virtual conference in the first place? Let’s dive in. [Go Go back to top].

Conference 69

Conference Lead Generation Work Management Marketing Management 69

SnapApp

DECEMBER 14, 2016

Avinash Kaushik of Google recently said, “It’s not a mobile first world, it’s becoming a mobile only world.” One of our clients saw an average reduction of 85% in “Time to First Byte” and 69% in “Time to Load” after implementing AMP on their website. Content marketer with a penchant for demand gen & french fries.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62