KoMarketing Associates

MAY 6, 2020

For virtual event marketing, digital marketers should use stories on social media to tease for upcoming events, link directly to registration pages or further event information, and increase overall awareness of the event with their target audience. . Facebook Events. Instagram Countdowns.

Paid Content 283

Paid Content Social Media Promotion Media 283

SmartBug Media

AUGUST 21, 2020

Press releases, website updates, and email campaigns have certainly been on many marketers’ minds in response to COVID-19, but what about Facebook Live for senior living communities? Before You Get Started: What Is Facebook Live? Conduct an Interactive Virtual Tour of Your Community. Livestream Community Activities.

Communities 90

Communities Facebook Press Interactive Marketing 90

markempa

JULY 8, 2013

A facelift for the corporate website www.brickstream.com and the corporate brand including the identity system and collateral suite. A Facebook page for Seymour. Raising funds for victims of Hurricane Sandy by encouraging participants to be “Seen with Seymour” and post their photo with Seymour on the Facebook page or Twitter feed.

Trade Show 120

Trade Show Event Marketing Advertising Agencies Work Management 120

SmartBug Media

MARCH 24, 2020

We’ve all had the notifications pop up on our phones when a friend decides to share a moment in real time—but is your brand utilizing Facebook Live to its full marketing potential to stand out in the noisy digital space? Whether your business is B2B or B2C, there is a multitude of potential with Facebook Live.

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Valasys

DECEMBER 16, 2019

As most of the popular B2B SaaS companies are advertising on Facebook, the B2B SaaS marketers want to comprehend the best digital advertising strategies for their businesses. According to ZoomInfo, 39% of marketers stated that they have been using Facebook to converse with their audiences. Facebook boasts of having 2.45

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Hubspot

DECEMBER 14, 2017

billion active users, it might seem like turning followers into paying customers on Facebook would be easy. Unfortunately, targeting a local market on Facebook is a little more challenging than that. Building a local Facebook marketing strategy is challenging, but extremely rewarding when executed correctly.

Facebook 78

Facebook Tactics Marketing & Strategy Marketing Strategy 78

Webbiquity

AUGUST 18, 2020

A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live. Founded in 1985 as a conference recording company, Digitell now offers virtual event and live streaming platforms along with web / graphic design, event marketing, and audio/video technician services.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

FEBRUARY 17, 2022

No company can successfully launch or maintain their competitive position without high quality marketing. Poor marketing can lead to fewer sales, fewer customers, and even a higher bounce rate on a business website. If any of that sounds familiar, you may need to take your marketing to the next level.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Stevens & Tate

APRIL 18, 2024

Automation tools can schedule consistent content postings across various platforms like Facebook and Instagram, ensuring a steady stream of engaging material that highlights community events, resident stories, and useful information about living options.

Marketing Automation Services 52

Marketing Automation Services Communities Marketing Automation Automation 52

SocialPilot

JANUARY 26, 2024

” “Create a Facebook post draft showcasing a recent customer testimonial about [Product/Service]. Facebook Post Generator Generate engaging, high-performing Facebook posts instantly. . “Generate a short, engaging Instagram story script that highlights one unique feature of [Product] each day for a week.

Examples 78

Examples ROI Planning Work Management 78

Webbiquity

MARCH 7, 2019

User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account. Building interest in the lead-up to your event is essential to ensure a strong turn-out. 77% of all Americans have at least one social media profile.

Social Media 202

Social Media Promotion Creativity Media 202

Marketing Insider Group

JUNE 29, 2020

With 10+ years of expertise in delivering digital events, GDS Digital Summits are here to connect business and innovation digitally, with collaborative and interactive sessions, thought leadership, cutting edge technology and solution providers and not forgetting the chance to make real and powerful connections.

Paid Search Agency 261

Paid Search Agency Companies B2B Thought Leadership Thought Leadership 261

Launch Marketing

APRIL 19, 2023

Powerful customer marketing that engages audiences and drives home your unique value proposition can be a differentiator edge in a crowded market. For your organization to boost customer marketing activities, consider these B2B content personalization tactics.

Top of Funnel 118

Top of Funnel Tactics B2B Marketing Work Management 118

Webbiquity

APRIL 10, 2018

The top three priorities for marketers this year are converting leads to customers (74%), growing website traffic (57%), and increasing revenue from existing customers (46%). Engineers view Google as the most valuable content resource, followed by vendor websites. Content Marketing Institute ). LinkedIn Pulse ).

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Hubspot

FEBRUARY 1, 2021

Consider structuring early bird pricing with a table plugin on your event website. Our INBOUND marketers recommend highlighting the distinct difference between an early bird and regular ticket, making it irresistible for people to sign up. This is a great way to promote the event to a wide range of professionals.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

Scoop.it

MAY 4, 2023

In the sections below, let’s explore seven ways to boost your website traffic with user-generated content. Put UGG on Your Product Pages One of the best ways to boost your website traffic and increase sales is to put user-generated content on product pages. Embed these reviews on your website to build trust. Source: LawRank 3.

User-Generated Content 93

User-Generated Content Traffic Generation Content 93

Marketing Insider Group

AUGUST 17, 2020

Event Mentions. Apart from event analytics, track and report how people are talking about your event online and on social media. Track mentions on websites, blogs, social networks, etc. You can use Facebook Audience Insight, Google Alerts, and your event platform for this reporting and analysis.

Lead Scoring 353

Lead Scoring Lead Ranking Co-Registration Banners 353

Pam Didner

SEPTEMBER 16, 2020

The biggest benefit of digital marketing is that everything is trackable. The biggest downfall of digital marketing is that everything is trackable. VP of Marketing or CMO. Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing.

Sales Management 103

Sales Management Paid Search Agency Top of Funnel Account Based Marketing 103

Zoominfo

FEBRUARY 1, 2018

The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). For B2B software marketers, however, the top sources of new business are organic search, SEM/PPC advertising, and word of mouth referrals ( source ).

Lead Generation 243

Lead Generation Statistics Sales Qualified Leads Lead Scoring 243

Zoominfo

JULY 24, 2019

The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). For B2B software marketers, however, the top sources of new business are organic search, SEM/PPC advertising, and word of mouth referrals ( source ).

Lead Generation 172

Lead Generation Statistics Sales Qualified Leads Allocation 172

Hubspot

JANUARY 25, 2021

These events are all very different, but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees — a.k.a. Event marketing is a highly valuable strategy for all kinds of businesses, from technology and education to non-profit, medicine, and retail. Types of Event Marketing.

Event Marketing 99

Event Marketing Marketing Budget Planning Work Management 99

ClearVoice

NOVEMBER 25, 2022

With first-party data, organizations can future-proof their content marketing with a reliable supply of accurate audience data. This enables data-driven decisions in creating landing pages, registration processes, and website copy. Hybrid marketing experiences. Shoppable social media feeds.

Top of Funnel 115

Top of Funnel Marketing AI Trends Enterprise Management 115

Pam Didner

OCTOBER 15, 2022

We’ve all been to big tech events and trade shows and witnessed the good, the bad, and the ugly. Let’s start with the basics of tech event management. However, I know many event managers thrive on managing complex events. Event management is teamwork. Event theme or tagline. Target event attendees.

Work Management 83

Work Management Marketing Management Planning Effectiveness 83

Marketing Insider Group

JULY 13, 2020

How do you see marketing using MarTech moving forward, and now that marketing controls more technology investment dollars than the traditional centralized IT department in many organizations, does that empower even greater marketing and digital transformation? The very first customer interaction is always mediated by marketing.

CMO 203

CMO Marketing AI Paid Search Agency Work Management 203

Brandpoint

AUGUST 21, 2023

Although you may not have unlimited resources, you can still generate buzz and engage with your audience using these strategies: Building a Strong Organic Presence Allocate a significant portion of the budget to building and maintaining a strong organic presence on social media platforms such as LinkedIn, Twitter, Facebook and Instagram.

Social Media 62

Social Media Allocation Advertising Agencies Social Marketing 62

Rev

JANUARY 11, 2023

You can find this information by doing things like talking to your current clients, researching their website and social media presence, and reading their job descriptions to identify what they look for in employees. To find groups relevant to your business, search for industry keywords or related interests on Facebook and request to join.

Ideal Customer Profiles 78

Ideal Customer Profiles Paid Content Cross-Selling Bundling 78

B2B Digital Marketer

OCTOBER 13, 2022

06:15 – Hybrid events. 08:56 – Manpower needed for doing two events simultaneously. 11:29 – “Experiential” marketing. 15:36 – Demographics for events in 2023. 18:19 – Creative things in events you can leverage in 2023. 29:37 – What NOT to do in events in 2023.

B2B 52

B2B B2B Marketing Demand Generation Communities 52

Hubspot

MAY 14, 2019

Acquisition marketing is attracting new visitors and leads to your website through search engine optimization, freemium products, education hubs, paid advertising, copywriting, conversion rate optimization, lead generation campaigns, and lead optimization. Affiliate Marketing. Brand Marketing. Conversational Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

B2B Digital Marketer

FEBRUARY 15, 2024

The Role of AI in Marketing: Brandon discusses leveraging AI tools responsibly to enhance marketing effectiveness, cautioning against over-reliance on automated processes that could compromise human connection and empathy in customer interactions.

Allocation 52

Allocation Planning B2B Marketing Marketing Budget Creation 52

Marketing Insider Group

SEPTEMBER 2, 2015

You will create a website, a blog, vlog, design a Facebook page, Tweet about it, Instagram your brand name, and make YouTube videos into the night, but is this enough? You will build a rapport with the audience that you are not able to do via video blogging (vlogging) or a Facebook page. Certainly this will be successful.

Ad Building 100

Ad Building Brand Identity Branding Advertising Agencies 100

ClearVoice

SEPTEMBER 4, 2020

Content marketing statistics for social media. More than two-thirds of adults in the United States use Facebook. ( Nearly 3 in 5 fashion and beauty brands use influencers in their social marketing efforts. Facebook ). Almost 70 percent of B2C marketers say they have developed social media stories in the last 12 months. (

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

SmartBug Media

OCTOBER 30, 2020

In order to achieve this goal, you need to develop a marketing and promotional strategy that has multiple layers in order to maximize your reach to prospective attendees. Your website should be the source of information for your event. Paid social is a great way to get the word out about your virtual event.

Marketing & Strategy 105

Marketing & Strategy Paid Social Agency Multi-Channel Lead Ranking 105

KoMarketing Associates

APRIL 24, 2014

Any opportunity to provide visibility to important content marketing assets as well as develop a consistent communication stream to customers and prospects is a potential win for SEO; from both a standpoint of optimized assets directly communicated and the experience users will reach once they click through in an email message.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

Excelsior Research

MAY 24, 2021

Help your business website grow the charts on Google, positioning yourself as an expert in your field. A common platform a company uses to generate an online lead is the website of the organization. Some of the methods for inbound marketing are website, SEO, social media, and content marketing.

Lead Generation 52

Lead Generation Sales Qualified Leads Demand Generation Agencies Lead Ranking 52

Excelsior Research

MAY 24, 2021

Help your business website grow the charts on Google, positioning yourself as an expert in your field. A common platform a company uses to generate an online lead is the website of the organization. To create more web traffic to your website. To help you increase your market shares. Improve overall Conversion.

Demand Generation Agencies 52

Demand Generation Agencies Lead Generation Sales Qualified Leads Lead Ranking 52

Hubspot

APRIL 13, 2021

It's an event for any marketer, sales, or service professional who wants to learn more and educate themselves. To do this, separate the event brand from your company brand. Have a different website, different colors, different messaging, etc. Use email marketing to reach your audience. Event Promotion Timeline.

Promotion 99

Promotion Banners Landing Pages Social Media 99

Delivra

JANUARY 15, 2021

Attend events. Event marketing , like attending trade shows, is one of the oldest B2B product marketing tricks in the book. Events in your industry bring your audience together physically in one place. Videos can be used for a variety of purposes. But it’s a classic for a reason.

Tactics 64

Tactics B2B Marketing Marketing Automation Services Budget Programs 64