Press Release: Kaon to be Apple Launch Partner for 3D AR, Showing Interactive 3D Products in Enterprise Environments


Kaon Interactive Takes Sales & Marketing Applications to the Next Level with 3D Augmented Reality. Kaon Interactive , the leading provider of 3D marketing and sales applications for global B2B brands, today announced that its augmented reality (AR) solution, Kaon AR ® , is now available on over 340 million Apple devices. Users can explore differentiated value messages, run product animations and interact with the digital product.

Increase the Impact of Your Briefing Center with MultiTaction and Kaon Interactive


CBC’s leverage applications created by Kaon Interactive on the MultiTaction iWall to see the big picture. EBCs are being used by leading brands to create 360-degree environments that immerse attendees in an experience. About Kaon Interactive.

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5 Simple Interactive Marketing Ideas for 2020

Martech Advisor

Interactive marketing can drive active engagement, improve brand recall, and make your content more meaningful and customer-centric. Here are our five simple interactive marketing ideas that can drive your 2020 marketing strategy. Enable customer-brand interactions.

Real World Applications Of AI-Powered CDAPs in Multi-channel Marketing Environments

Martech Advisor

Adding to the complexity is the idea of orchestrating or coordinating the messaging across channels and enforcing consistency in what customers saw when they interacted with the brands. Driving marketing effectiveness.

Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Jeff Davis is here to help you think differently about how Sales and Marketing should interact. With increased scrutiny for marketing to prove ROI on their activities and it becoming increasingly hard for B2B salespeople to even get in front of customers, the old way of doing business is no longer an option. This webinar will use evidence-based research and empirical knowledge to propose real-world strategies that work.

6 mobile marketing trends you need to know about


Progressive web apps are an up-and-coming technology that responds quickly to user interactions with smooth animation and works for every user regardless of browser choice. Figure out ways to provide the most value to users in all environments, and you’ll find success.

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How Ciena Used Interactive Marketing to Double Global Usage of its Mobile App


Augmented and virtual reality allows products to be displayed within 3D environment. The SPEAR App allows sales teams, channel partners and marketers to demonstrate Ciena’s portfolio of products (in a data center, for example) at scale within a 3D virtual environment.

THE HACKIES: Driving digital transformation strategy in a rapidly evolving technology environment


Here’s what we’ve learned: Digital transformation is seen as the key to delivering both a unified customer experience and a quality of service and interaction that will differentiate the company in their competitive landscape.

Digital maturity — ideal state


A corollary cultural change that will facilitate a successful transformation toward digital maturity is a move toward a more risk-tolerant environment. There’s no confusion or dissonance to create friction or distract customers from their reason for interaction.

Kaon Interactive Incorporates Augmented Reality Into 3D Marketing Platform


Kaon Interactive , a business-to-business software company and provider of 3D interactive product marketing applications, has launched new augmented reality (AR) experiences within its High Velocity Marketing Platform, a feature that was recently used by an exhibitor at CES in Las Vegas.

4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

How co-working spaces are revolutionizing the workplace


Recently, however, companies are slowly adopting a more open and collaborative work environment through co-working spaces. By cultivating environments that encourage unity, offices become more productive and less hostile.

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Families of devices multiply publisher’s powers to control the world


It is always “present” and “on” and fully interactive whenever we are. The user controls the environment and shapes it to where and how they want to “be” digitally. On the receiving side these are interactive streamed sources. Lesson for leaders.

Lead exponential digital growth through publishing and advertising


Technology eliminates jobs , and many people who lose their job to new technology don’t have the new skills to fit the new work environment, so they fall out of the middle class. Lesson for Leaders. Advertising is the Internet’s main business model.

Knowledge management in the age of social media


User guides, quick resolution to common problems and an engaging learning environment are some of the important factors that an external knowledge base is capable of handling which eventually boosts the customer satisfaction and increases the chances of getting more referrals and mentions.

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Take back advertising revenues: digital boundaries can serve millions and earn billions


Addiction and persuasion technologies keep millions of people responding to interactive apps and services on their phones. People take control of the online environment the same way. Lesson for leaders.

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How adaptive sourcing and digital transformation will put you in the winner’s circle


Big companies aim to make the way they deliver services and products and how they interact with customers more digitized and more consumer-oriented. Transformation is a process that happens here and now, through a constant iteration and interaction between the brand and its customers.

B2B Marketing Summit: Learn what’s really working best in today’s difficult business environment

Sales Lead Insights

We’re planning to give lots of how-to information and share some key lessons learned that you can use to cost-effectively improve your company’s lead generation, despite today’s tough business environment. Interaction with colleagues sharing successful campaigns and tactics to inspire and hone your marketing skills. Join me, your B2B marketing peers and other marketing experts at MarketingSherpa’s 6th Annual B2B Marketing Summit 2009. 23-24 in San Francisco.

7 of the Most Creative Interactive Videos We've Ever Seen


In December 2018, Netflix’s Black Mirror released Bandersnatch , an interactive film about a young programmer named Stefan who adapts his favorite choose your own adventure novel into a video game for a major gaming company. 7 of the Most Creative Interactive Videos We’ve Ever Seen.

How the New York Times Uses Interactive Content


It was an interactive assessment. . In 11 days, this piece of interactive content got more clicks than any other piece the publication put out all year long. . It certainly speaks to the engagement power of interactive content. Dialect Interactive Quiz. .

How We Fixed Webinars with Interactive Content


Any B2B marketer who has glanced at a research report or read an influencer’s blog recently knows that to be successful in today’s environment, the traditional approach of simply evangelizing for your product or service doesn’t work anymore. Setting the Agenda with Interactive.

How to use Instagram marketing to get new leads for your business


In fact, an Instagram post with eleven hashtags has been statistically proven to have the highest number of interactions. For example, a software firm can take images of their office environment or provide a sneak-peek look at an upcoming update.

Web 2.0 and Personal Learning Environments (PLEs) " Learning Matters!

Buzz Marketing for Technology

and Personal Learning Environments (PLEs). This is step one in what Steven calls your Personal Learning Environment ( PLE ). and Personal Learning Environments (PLEs) « Learning Matters! and Personal Learning Environments (PLEs) &# Learning Matters! [.]. Learning Matters!

7 key roles in digital marketing


Google’s RankBrain algorithm measures user interaction with content and adjusts ranking accordingly. In our organization, for example, we are conducting user research on our content authoring environment to make it easier to use for content creators.

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Infor Epiphany Marketing and Interaction Advisor: Good Examples of B2C Marketing Automation

Customer Experience Matrix

The crown jewel turned out to be RightPoint, a pioneering real-time interaction manager since renamed Interaction Advisor. Bear in mind that this limit applies only to outbound campaigns: Interaction Advisor provides true real-time response to inbound interactions.

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Changing the Way Laboratory Devices are Purchased and Sold, Using 3D Interactive Technology to Configure and Visualize Labs of the Future


This week, Kaon Interactive announced the launch of its Laboratory Design Tool (LDT) — a first-of-its-kind, interactive laboratory plan and design tool that enables the visualization of laboratory configurations and communicates the unique value of laboratory products and services. These 2D floor plans instantly become 3D immersive and interactive experiences at the touch of a button. Kaon Interactive’s applications are created once and can be deployed everywhere.

Using Interactive Content to Fuel Marketing and Sales Alignment


At SnapApp we might be a little bit biased, but we believe that interactive content is more than a shiny new piece of content that simply is cooler than a white paper. Let’s explore how interactive content can transform your marketing and sales alignment drive real results.

How to Build a Stronger Brand Image in a Mobile Marketing Environment


To secure a good brand image in a mobile environment, you must let the brand speak for itself – quite literally. From smartphone applications and search browsers, to home appliances and self-driving cars, many everyday activities involve some form of interaction with an IPA.

Press Release: Kaon Fuels Enterprise WebVR Adoption, Showing Immersive Experiences and Interactive 3D Products in Virtual Reality


Kaon Interactive Takes Sales & Marketing Applications to the Next Level With WebVR. Kaon Interactive, the leading provider of 3D marketing and sales applications for global B2B brands, today announced that their 3D product and solution experiences are now available in WebVR using the Microsoft Edge, and other WebVR supported browsers upon their release. Until now WebVR has been limited in its availability,” said Joshua Smith, CTO and Founder of Kaon Interactive.

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The Ultimate Guide to Interactive Marketing


Enter interactive marketing. . . What is Interactive Marketing? That's why interactive marketing is more effective at educating buyers: ( Source ). Now we have a high level understanding of what interactive marketing is, let's dive a little deeper. . Interactive Videos.

Create More of the Right Content Experiences With Interactive Content


When it comes to interactive content, it’s not a question of less or more – it’s about producing a variety of options for your buyer to experience, engage with, and respond to. . Interactive content is the same way. . Imagine you put out 10 interactive experiences.

" 7 Easy, Powerful Steps to Create a Personal Learning Environment

Buzz Marketing for Technology

7 Easy, Powerful Steps to Create a Personal Learning Environment. A personal learning environment (PLE) is a system of free web-based services that helps learners manage and take control of their own learning. Your blog is the center of your personal learning environment.

SXSW Interactive Session Recap: The Social Organization


by Jason Miller One of my favorite sessions from SXSW Interactive last week was Gartner analyst Mark McDonald’s session discussing his book The Social Organization.

Five Keys to Integrating Your Interactive Value Marketing Tools with Your Marketing Automation Platform

The ROI Guy

You’ve invested in interactive content and marketing tools for your website, helping prospects and customers assess their needs, size and price the right solution, and understand the business value and differentiating cost advantages of recommended solutions.

Improve Your Content: From Passive to Interactive

The ROI Guy

Evolve from Passive to Interactive On any given day, your prospect’s inbox and web journey are jammed with dozens of different white paper download offers. The secret is Interactive Content. However, all Interactive Content is not created equal.

eglue Links Data to Improve Customer Interactions

Customer Experience Matrix

This brings us to eglue , which offers “real time interaction management” (my term, not theirs): that is, it helps call center agents, Web sites and other customer-facing systems to offer the right treatment at each point during an interaction. To repeat, the basic function of eglue is making recommendations during real time interactions. Eglue can use standard database queries or Web services calls to capture interaction data. Let me tell you a story.

eLearning 2.0 Technologies and Concepts: Start Pages as Environments for Self-Organized Learners

Buzz Marketing for Technology

Start Pages as Environments for Self-Organized Learners. Start Pages as Environments for Self-Organized Learners. At the conference EduMedia 2008, TENCompetence Special Technology Track "Technology Support for Self-Organized Learners" I presented my ideas and gained experience with Start pages and their possibilities for building the learning and research environments for Self-organized learners. multichannel environment Netvibes Pageflakes.

Press Release: Kaon Interactive’s Virtual and Augmented Reality B2B Solutions Launch on the ASUS ZenFone AR


Kaon Interactive , the leading provider of 3D marketing and sales applications for global B2B brands, announced that its augmented reality solution, Kaon AR®, and virtual reality solution, Kaon VR®, are now available on the new ASUS ZenFone AR. With the release of the ASUS ZenFone AR, Kaon Interactive can immediately provide its Fortune 500 customers with the most advanced B2B marketing AR and VR solutions all on one device.

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Solving the 9 Most Common Marketing Problems With Interactive Content


The good news is that, for the most part, interactive content can help solve these problems across the board. With its versatility and engaging format, an element of interactivity presents a variety of opportunities for marketers to make improvements and reach their goals.

Creating an Interactive Marketing Campaign from Start to Finish [Case Study]


common question for us at SnapApp is some variation of the following: “Well, I get interactive and how it could help, but how do you actually integrate it into your campaigns?”. . Can we make this interactive instead?”. . Interactive white paper.