ClearVoice

OCTOBER 17, 2018

Therefore, eMarketer’s recent report that video will make up a quarter of all digital ad spend in 2018 should come as no surprise. eMarketer predicts that Facebook will continue with double-digit growth yearly through 2020. The three trends Andrea discussed include: Going live. 360 video and virtual reality.

Spending 55

Spending Paid Search Agency Emarketing Video Marketing 55

readwrite

APRIL 25, 2018

A slew of recent industry reports have shown that Americans are actively in pursuit of new ways to consume entertainment. According to eMarketer, their reasons for cutting the cord are primarily based on factors related to price and convenience. These trends present a challenge to brands and agencies.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Advertisements Advertising 52

Porch Group Media

SEPTEMBER 24, 2019

According to a 2018 Nielsen CMO report , 82% of CMOs were expected to hike their budgets in the next year for an overall increase of 49%. The trend is only expected to climb this year as brands spend more on digital. Only 26% of respondent reported that they are either very confident or extremely confident. Mobile Video – 56%.

Paid Content 40

Paid Content Advertising Channels Media Mobile Advertising 40

Buffer

DECEMBER 4, 2019

But if you look to today’s trends and the latest buzz, you’ll start to see the signs. Social commerce is one of the hottest trends in social media today, and it looks to have an even bigger impact in 2020. Social commerce is still a trend in the making. How many sales did you make. Not everyone is on board.

Social Media 98

Social Media Rules Media Click Rate 98

Content Standard

DECEMBER 8, 2016

According to a report from Magisto , Millennials at small- to medium-sized businesses are far outpacing their baby boomer counterparts when it comes to embracing digital content strategy. Among the 500 small- and mid-sized business surveyed, nearly 90 percent said they currently use or want to use video ads, Magisto reported.

Allocation 40

Allocation Planning Marketing Budget Creation Emarketing 40

Content Standard

MAY 8, 2015

hours each day watching video content in front of a screen, and mobile video represents an ever-increasing slice of the pie, eMarketer reports. Given this trend, brands are clamoring to shift their ad spend toward digital video—and, hopefully, master a tricky marketing channel. Americans now spend an average of 5.5

Video Marketing 40

Video Marketing Emarketing Brand Identity Branding 40

Contently

SEPTEMBER 20, 2016

Today you can easily go to the website of a television network like ESPN or NBC, sign in with your cable subscription, and stream sports on your computer. Earlier this year, Twitter paid a reported $10 million for the global rights to live stream 10 of the NFL’s Thursday Night Football games. The live-streaming experiment.

Cable 60

Cable Broadcasting Television marketing Twitter 60

Choozle

SEPTEMBER 13, 2020

Traditionally, marketers often look at last year’s holiday trends to understand how to plan this year’s holiday advertising campaigns. As for the overall market, eMarketer predicts that there will be a 10.5 And going into the 2020 holiday season, the question remains, will it continue? Consumer holiday shopping predictions.

Advertisements 55

Advertisements Advertising Cost Per Thousand CPM 55

Content Standard

MAY 14, 2015

Consumers are devouring branded online video, the Content Standard previously reported. And the stronger the collective tether to smartphones becomes, the more likely it is that television time will diminish. The data shows the trend: In 2011, US adults watched about 4 hours, 35 minutes of TV video programming, eMarketer reports.

Paid Search Agency 40

Paid Search Agency Video Marketing Ads Advertising Agencies 40

Vision Edge Marketing

FEBRUARY 29, 2012

Social media and marketing doesn’t replace other media, just as radio didn’t replace newspaper and television didn’t replace radio. eMarketer estimates that social network ad spending will be $1.3 It complements other online and offline marketing initiatives. Therefore, just like any other effort, a singular strike may not be enough.

Social Marketing 100

Social Marketing Lead Scoring Lead Ranking Media 100

Adobe Experience Cloud Blog

FEBRUARY 19, 2016

Mobile video advert i sing can be more effective than regular web video advertising or even television advertising. Y ou can also find current search data on your brand name by using a tool like Google Trends. In fact, eMarketer reports that it expects to see programmatic ad spend reach $20.41 Mobile Video Ads.

Paid Content 48

Paid Content ROI Advertisements Advertising 48

Adobe Experience Cloud Blog

APRIL 12, 2016

According to eMarketer, when US internet users were asked what would motivate them to share personal information with brands: 100% of respondents would share personal information for cash rewards. There’s a lot I don’t remember from my childhood, but one thing I do recall is the television programs on Cartoon Network.

Viral Marketing 48

Viral Marketing Campaigns Planning Paid Search Agency 48

Webbiquity

APRIL 14, 2014

2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. What do 73% of reporters say press releases should contain? eMarketer ). eMarketer ). Internet ads now account for 21% of all advertising dollars, second only to television at 40%. ( e-Strategy Trends ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Sprout Social

SEPTEMBER 22, 2016

For example, in 2013 DiGiorno Pizza live-Tweeted a highly-anticipated Sound of Music live television event with odd and somewhat-related Tweets. Collecting data allows you to see how a campaign performed and the trends to follow in the future. According to eMarketer, roughly 66% of businesses use Twitter for marketing efforts.

Twitter 90

Twitter Ideal Customer Profiles Impressions Analytics 90

Contently

OCTOBER 6, 2016

If there’s one top trend in media today, it’s video. Time spent with digital video continues to rise, with over 224 million Americans expected to watch an average of 75 minutes of video a day by 2018, according to eMarketer. Multimedia newsrooms. Take athenahealth, an electronic health records (EHR) software company.

Advertising Agencies 147

Advertising Agencies Work Management Content Marketing Marketing Management 147

LiveRamp

OCTOBER 16, 2018

With addressable TV growing more than 20 percent per year, according to eMarketer , advertisers will need to adapt their TV strategies to how technology is changing consumer TV viewing habits. eMarketer found that, across generations, people spend 78.4 percent of their TV viewing time watching traditional television and 21.6

Advertising Agencies 40

Advertising Agencies Cost Per Thousand Advertisements Advertising 40

Single Grain

DECEMBER 27, 2019

Read on to discover the top podcast trends for 2020, so you know how to survive in this increasingly competitive space. 9 Podcast Trends You Can't Ignore in 2020. 9 Podcast Trends You Can't Ignore in 2020. Now, without further ado, let’s dive into the nine key podcast trends you should look for in 2020. Google Podcasts.

Paid Content 23

Paid Content Trends Marketing Budget Marketing AI 23

Digilant

MARCH 6, 2019

Voice marketing isn’t the biggest industry trend yet – many consumers remain hesitant due to data concerns – but it is quickly progressing toward a top trend. According to a recent eMarketer report, 62% of US Senior Decision Makers will be investing in voice marketing within the next 2 years.

Amazon 66

Amazon Mobile Advertising Emarketing Television marketing 66

Digilant

MARCH 6, 2019

Voice marketing isn’t the biggest industry trend yet – many consumers remain hesitant due to data concerns – but it is quickly progressing toward a top trend. According to a recent eMarketer report, 62% of US Senior Decision Makers will be investing in voice marketing within the next 2 years.

Conversion 40

Conversion Amazon Mobile Advertising Emarketing 40

Buzz Marketing for Technology

JULY 24, 2008

Online versions of newspapers provide exactly this kind of reporting â?? recent actions that those page view reports must be indicating that not too many people are reading those arts sections. Lets assume this trend continues for the next few years, and that cultural coverage will be reduced in printed newspapers. page by page.

Case Studies 100

Case Studies Emarketing Advertising Agencies Conference 100

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Paid Content 100

Paid Content Social Media Statistics Research 100

Online Marketing Institute

NOVEMBER 2, 2010

According to a study analyzed by eMarketer , the majority of B2B marketers (60%) said they use social media to provide “thought leadership&# for their brand. BTW, our recent HRmarketing Trends Report Survey ( [link] ) showed that in 2009 82% of companies didn't measure ROI of social media but now, 69% intend to do so!

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

FEBRUARY 14, 2011

Which emerging trends do we need to keep an eye on? Big Ed’s Top 10 B2B Marketing Trends For 2010 by Marketing-Gimbal. “Sales organisations are reporting extended sales cycles, declining win rates, and that a growing number of apparently promising opportunities are ending in ‘no decision.’ You decide.

Work Management 100

Work Management Marketing Management Marketing Automation Services Lead Ranking 100