Martech Advisor

SEPTEMBER 26, 2019

If you are running ads on display networks such as Google Display Network (GDN) or Microsoft Audience Network, it’s a good idea to evaluate various targeting options to expand your reach. ·You can use Microsoft Audience Network to target LinkedIn profiles based on their industry, company, or job designation.

Display 74

Display Advertising Agencies Advertisements Advertising 74

ClearVoice

DECEMBER 5, 2018

A recent report from eMarketer shows that from 2014-2017, social media usage climbed by about 5 minutes per day per user each year. A recent report from @eMarketer shows the average time users spent on social media per day has grown 2 minutes and 53 seconds more per day, in 2018 over 2017. contentmarketing Click To Tweet.

Social Media 61

Social Media Media Emarketing Facebook 61

Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Just ask any seasoned social media manager how difficult it is to be on top of each network. Let’s take a look at each major network and see what we found on the best times to post on social media: Jump to Facebook. Jump to LinkedIn. Jump to Twitter.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Webbiquity

JUNE 16, 2015

While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. • However – only 28% of content sharing happens through the big social networks. eMarketer ). And use video.

Stats 100

Stats Enterprise Management Content Marketing Paid Search Agency 100

seo.co

JANUARY 10, 2022

This is not merely restricted to YouTube. Nearly 79% of the brands leverage Instagram for their influencer marketing campaigns , followed by Facebook at 46%, YouTube at 36%, Twitter that accounts for 24% and 12% go for LinkedIn, as stated by Business Insider. Shoppable Posts. million customers.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

seo.co

FEBRUARY 16, 2021

This is not merely restricted to YouTube. Nearly 79% of the brands leverage Instagram for their influencer marketing campaigns , followed by Facebook at 46%, YouTube at 36%, Twitter that accounts for 24% and 12% go for LinkedIn, as stated by Business Insider. Shoppable Posts. million customers.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

Onalytica B2B

JANUARY 18, 2017

Live video – and ephemeral networks like Snap Inc’s Snapchat – will continue to see hockey-stick growth in tandem with advances in cheaper, live-stream capable 360-degree hardware, and other wearables (such as Snap Inc’s Spectacles), and brands will start to take better advantage of these engaging content types. LinkedIn Marketing.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Hubspot

JULY 20, 2011

eMarketer ( Subscribe via RSS | Subscribe via Email ): eMarketer offers data, statistics and analysis on digital marketing, media and commerce by weighing and analyzing information from various sources. Official YouTube Blog ( Subscribe via RSS ): Get a heads up on any new features or updates about YouTube.

RSS 28

RSS Marketing Websites Emarketing Forrester 28

Industrial Marketing Today

APRIL 30, 2010

She applies over 20 years of business management and marketing experience to help companies with complex sales use eMarketing strategies to generate more and better sales opportunities. Ardath is the author of eMarketing Strategies for the Complex Sale.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Valasys

JANUARY 9, 2020

YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. Video marketing will continue to grow in 2020 & so will be the use of YouTube.

Statistics 64

Statistics Youtube B2B Marketing B2B 64

Webbiquity

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. eMarketer ). The Wonder of Tech ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

Vidyard

DECEMBER 17, 2020

LinkedIn Video Statistics 3.4 YouTube Statistics 3.7 of internet users ( eMarketer, 2019 ). Digital video’s share of time spent in relation to TV is higher in Canada than in any other country in eMarketer’s global forecast ( eMarketer, 2019 ). 75% of worldwide video viewing is mobile ( eMarketer, 2018 ).

Statistics 157

Statistics Video Marketing Planning Business 157

Directive Agency

MAY 2, 2017

According to statistics from Influencer Orchestration Network, for every $1 that businesses spend on influencer marketing , $6.50 Then, post the video on your landing page, services page, YouTube channel, and social media platforms. How effective is influencer marketing? is made in return. Tactic #4: Get them to promote a blog post .

Paid Search Agency 40

Paid Search Agency B2B Marketing Companies B2B 40

Marketing Insider Group

FEBRUARY 5, 2024

LinkedIn) An ABM strategy can boost marketing revenue by 208%. LinkedIn) 72% of consumers who conducted a local search visited a business within 5 miles. Gitnux) YouTube mobile video consumption grows by 100% every year. Demand Sage) YouTube is the most widely used video marketing platform, with 90% of video marketers using it.

Paid Content 226

Paid Content Stats Marketing Budget Webinar Metrics 226

Industrial Marketing Today

SEPTEMBER 3, 2010

and the author of eMarketing Strategies for the Complex Sale , calls this Contagious Content. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Ardath Albee of Marketing Interactions, Inc.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Online Marketing Institute

OCTOBER 29, 2010

Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies. One of the only areas where B2C was more active than B2B in social media was advertising on social networks (B2B: 42%, B2C: 54%). Why are so many B2B marketers using social media, though?

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Adobe Experience Cloud Blog

AUGUST 4, 2017

In this blog, I’ll outline three ways to help you choose the right social networks for your business. . LinkedIn has 106 million monthly active users. adults) use LinkedIn LinkedIn. 18% of LinkedIn users log on daily. 92% of B2B marketers leverage LinkedIn over all other social platforms. Statistic Brain.

Social Networks 134

Social Networks Stats Brand Identity Branding 134

Hubspot

JULY 19, 2012

eMarketer reported on a study from the Association of National Advertisers showing the growth of social media adoption by US marketers since 2007. There may be other social media sites that are important to you -- Google+, Quora, or YouTube, for example. Use of network features. Are there more on, say, LinkedIn than Facebook?

Social Media 28

Social Media Media Analysis Network Marketing 28

Webbiquity

OCTOBER 16, 2012

30% of the world’s entire population is now online, and social networking is the most popular and time consuming online activity—with users spending more than one fifth (22%) of their time engaging on social media channels. 56% of Americans have a profile on at least one social networking site. Social networks and blogs In the U.S

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Single Grain

JUNE 21, 2023

LinkedIn Learning offers a comprehensive library of digital marketing courses taught by industry experts. Look for recent YouTube videos that provide up-to-date tactics and strategies. Udemy is another popular platform that offers a vast selection of digital marketing courses at affordable prices.

Paid Content 98

Paid Content Practices Advertising Agencies Paid Search Agency 98

Hubspot

AUGUST 20, 2019

Emarketer ). Each person spends an average of 2 hours and 22 minutes on social networks and messaging. eMarketer ). LinkedIn Statistics. There over 530 million user profiles on LinkedIn. LinkedIn ). 80% of social media B2B leads come from LinkedIn. LinkedIn ). LinkedIn ). and 12 p.m.

Statistics 101

Statistics Social Media Social Marketing Paid Search Agency 101

Single Grain

JUNE 13, 2023

Statista ) About 63% of people are more likely to click on paid search ads on Google (63%), which is higher than any other search engine – Amazon (15%), YouTube (9%), and Bing (6%) ( Digital Third Coast ) The average cost per click for the Google Search Network ranges from $1 to $2. emarketer ) In 2023, U.S. billion USD.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. eMarketer ). eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Vidyard

MARCH 23, 2021

LinkedIn Video Statistics 3.4 YouTube Statistics 3.7 Social media, websites, and YouTube are the most popular places to distribute video content. Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Publishing and Production Statistics 2.3 Video Length Statistics 2.4 Stats Around Video Engagement 2.5

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Webbiquity

DECEMBER 1, 2015

And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today. It’s never been great on Twitter, and recent changes LinkedIn made to Groups functionality reduces their value. eMarketer ). Influencer marketing?

Social Media 100

Social Media Stats Media Emarketing 100

Marketing Insider Group

SEPTEMBER 14, 2020

Nearly 48% of marketers are making YouTube video a top priority, while 46% plan to focus on Facebook video. Key channels that target older online users are Facebook and YouTube. People use YouTube primarily for solutions, entertainment, and learning new things. hours per day on their mobile devices.” ( Emarketer ).

Stats 271

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 271

Webbiquity

JANUARY 19, 2011

and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). making it as simply as possible for visitors to share your site content across multiple social networks), and social analytics.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

SnapApp

DECEMBER 4, 2017

The top three content marketing tactics are blogging (65%), social media (64%), and case studies (64%) - LinkedIn Technology Marketing Community. . . Only 8% of marketers consider themselves “very successful” or “extremely successful” at tracking content marketing ROI - LinkedIn Technology Marketing Community. . . .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? What was Linkedin Thinking?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

JANUARY 17, 2011

How do the audiences differ across various social networks? Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 by eMarketer. Social Media Facts and Stats. 40 percent of U.S.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Marketing Insider Group

JANUARY 2, 2015

Emarketer ). 43% of marketers generated a customer from LinkedIn in 2013. 58% of online video watchers watch content on a social network site. ( The Claim: Social content builds brand engagement: LinkedIn. LinkedIn accounts for 64% of all social referrals to corporate homepages. Sprout Social ). Digital Sherpa ).

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

Webbiquity

SEPTEMBER 12, 2011

9 Social Networks Your Business Should Be Using by Likeable Media. Beyond the obvious (Twitter, Facebook, LinkedIn and YouTube), Cara Friedman makes the case for adding social networks like Flickr , Tumblr and Meetup to your social media marketing mix. 9 new rules for YouTube marketing by iMedia Connection.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Webbiquity

SEPTEMBER 22, 2015

If you have been struggling with Twitter because you find that the signal to noise ratio on the network is so poor, then Followerwonk could revolutionize how you use the service.” You can also search for specified hashtags on several social networking systems, including Google+ and Vine.” More than 60% of U.S.

Social Media 100

Social Media Tools Media Enterprise Management 100

Hubspot

MARCH 29, 2012

We've all gotten used to the idea of using Twitter, Facebook, and even YouTube for marketing -- even if the platforms aren't always as brand-friendly as they could be. They started as social networks meant for people to talk to people, not companies to talk to consumers. And why should they be? First, a quick review. million user s.

Social Networks 28

Social Networks Network Marketing Social Marketing Google 28

Online Marketing Institute

NOVEMBER 2, 2010

Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies. One of the only areas where B2C was more active than B2B in social media was advertising on social networks (B2B: 42%, B2C: 54%). Why are so many B2B marketers using social media, though?

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

APRIL 26, 2012

Can any B2B company make the case that its target audience isn't on LinkedIn? And eMarketer predicts there will be 1.43 Wouldn't you rather leverage the power of big social media sites like Facebook, Twitter, Google+, YouTube, Flickr, LinkedIn, etc. Are there B2C companies without potential customers on Facebook?

Social Media 28

Social Media Media Work Management Marketing Management 28

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? Also noted: • One in four Americans watches a YouTube video every day. • We’re all hungry for data. hours to 6.3 for the year).

Paid Content 100

Paid Content Social Media Statistics Research 100