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B2B Lead Management Market Heats Up

Online Marketing Institute

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads. 4) Online portals – I know, this is a broad category.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

How do B2B social media marketing practices differ from B2C companies? Small Biz Lead Gen Surges with Social by eMarketer. B2B Spending on Social Media to Explode by eMarketer. This post tells you: according to a recent study from iCrossing , across the three major search engines, 95% of the clicks came from page one.