166 Your First Email Is Your Most Important Email
Act-On
APRIL 4, 2019
Email Related Topics 
The Importance of Industrial Email Marketing for Targeting Engineers
Industrial Marketing Today
APRIL 22, 2019
Industrial email marketing is and should be an important component of your content marketing strategy when targeting engineers and technical professionals. I’m sure you’ve heard or read about email marketing being replaced by social media.
Measuring Email Marketing Success
Modern Marketing
MAY 10, 2019
Metrics will indicate what is working and not working with your current email marketing strategy. However, there are other metrics you should pay attention to in order to gauge just how engaged your recipients are with your emails. It tells you how many people are opening your emails.
Lead Generation Companies: How to Pick a Right One
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use emails? Lead Generation Companies: How to Pick a Right One WWW.MARKETJOY.COM Contact: +1 484-302-0110. hello@marketjoy.com Have you ever had a bad experience using a lead. generation company? If the answer is yes, you. are certainly not alone. It seems like just about.
The Dismal State of B2B Email Creative
The Point
MAY 21, 2018
I review B2B email campaigns regularly in this space, and though I’m not one to be sparing in my opinions, I do try to be conscious of the type and size of company responsible for the campaign, with the thought, I suppose, that some marketers just may not know better. It’s an email.
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Trends in B2B Email: ABM, Deliverability & Integrated Campaigns
The Point
MARCH 7, 2019
Recently I was interviewed by the folks at Demand Gen Report as part of an article on current trends in email marketing , an article that you can read online here. HS) Despite what you might hear in some circles, email still has a major role to play in most companies’ demand gen strategies.
How I Doubled My Email Open Rate Overnight
Marketing Insider Group
MARCH 27, 2019
Towards the end of 2018, and as is true for many things in life, I felt like it was time for a refresh … of my email marketing strategy. The post How I Doubled My Email Open Rate Overnight appeared first on Marketing Insider Group.
10 Best Email Apps for Small Business Owners
Webbiquity
DECEMBER 11, 2018
You’ll also have to implement an email management strategy that can properly promote your business. Here are 10 of the most effective and popular email apps for small business owners. You can integrate almost any widely used business/productivity apps within the email client.
2 Truths and a Lie: High Email Bounce Rates and Sender Reputation
DiscoverOrg
MARCH 12, 2019
Email marketing is hard. Some might argue that B2B email marketing is harder today than it was 5 years ago or 10 years ago, but I would probably counter with “its always been hard.” And I have not even mentioned the “D” word yet: daunting and difficult email Deliverability.
Best Practices for Selling to Government Agencies
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Offer Reminders: Following up with an email can be a. begin making phone calls or composing emails. Best Practices for Selling to. Government Agencies WWW.MARKETJOY.COM Contact: +1 484-302-0110. hello@marketjoy.com The US government spends over $235 billion on.
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Driving Engagement Remains a Top Priority and Struggle for Email Marketers
KoMarketing Associates
MAY 3, 2019
Increasing engagement remains a top priority for email marketers, but new research suggests that it is also still a primary challenge when it comes to utilizing this tactic. Email Marketing and Its Role in Content Development.
5 Key Differences Between Email Marketing and Marketing Automation
Act-On
JULY 17, 2018
Do you need an email marketing solution or a marketing automation platform? Here are 5 factors to better understand the difference between email service providers and marketing automation. Email Marketing Marketing Automation email email marketing marketing marketing automation
72 Definitive Reasons Why Your Emails are Going to SPAM (Reason 27 Will Blow Your Mind)
SendX
JANUARY 22, 2019
If you are reading this it is highly likely that a portion of your email traffic is landing in SPAM. Or “ Is it the new Email Marketing Provider which we moved to recently? ”. The tragedy is: You don’t have to be a spammer for your emails to land in SPAM.
The 24 Best Email Marketing Tools
Webbiquity
FEBRUARY 2, 2017
While email is the most mature (that sounds better than “old,” right?) According to recent research from Radicati Group , worldwide email volume will reach 207 billion messages this year—more than half of those for business. Works with virtually any email platform.
How B2B Marketing is Changing in 2018
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for increased spending were social media, email marketing, and live events,followed by partner. advertising and outbound email marketing. Twice as many respondents (10) planned to spend more on email as those (5) who indicated they. marketing, live events, and email, are the.
Winning B2B Email Campaign Keeps it Simple
The Point
SEPTEMBER 23, 2016
In B2B email marketing , does short copy always win over long? You won’t see or find many shorter B2B emails than the one below from BounceX , a New York-based developer of “behavioral automation tools for digital marketers.” The email really is a masterpiece of brevity.
How to Create Cost-Effective Email Campaigns That Won’t Land In Spam
Webbiquity
MARCH 14, 2019
Email marketing is one of the most cost-effective marketing tactics, if done correctly. One of the best ways to keep your messages out of the automated spam folders of web-based emails is to keep customers engaging with your emails. Email Marketing To Protect Against Spam.
4 Brands That Are Using Email Marketing to Their Advantage
Act-On
SEPTEMBER 26, 2017
Here are four examples of companies that are nailing it with their email marketing and how you can, too. Email Marketing b2b email email best practices email engagement email marketing email marketing mistakes email sending strategy
Survey: Email Engagement Rises When Marketing Email Volume Dips
KoMarketing Associates
JUNE 25, 2018
Marketers who send fewer emails may actually see more engagement, according to new research from Yes Lifecycle Marketing. Recently, the company conducted its “Q1 Email Benchmark Report 2018” to gauge how active email recipients are in correlation with marketing efforts. Statistics showed that the average number of emails sent per engaged subscriber declined 29.3 Marketers Eye Improvements to Email Engagement.
7 Cold Calling Tactics You Aren't Using but Should Be
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lines for emails. 7 Cold Calling Tactics You. Aren‘t Using but Should Be WWW.MARKETJOY.COM Contact: +1 484-302-0110. hello@marketjoy.com Cold calling isn‘t dead; neither is it on its. deathbed. In fact, it’s one of the most effective. ways to increase sales and drive revenue.
24 Enlightening Email Marketing Marketing Stats [Infographic]
Webbiquity
FEBRUARY 8, 2018
As a marketing professional, you are asked time again to quantify the effectiveness of effective email marketing. Thankfully, when done correctly, email marketing is a almost surefire bet. Recent studies show email marketing can yield a 4400% ROI and $44 for every $1 spent.
The Definitive Guide to Email Deliverability
SendX
SEPTEMBER 10, 2018
But your email marketing effort is not yielding any results. Your CEO is demanding email marketing ROI and you have absolutely nothing to show for it. It makes you question whether email marketing is dead already? What is Email Deliverability? Some viewed the email as.
The Latest Trends in B2B Email Marketing
Modern Marketing
MAY 7, 2019
At the same time that email marketing is becoming more complex, all of the issues surrounding it are becoming more interconnected. Let’s follow this Interconnected chain of current trends in B2B email marketing: Compliance Automation. Email usage habits vary wildly.
15 Best Practices for Email Unsubscribes
Act-On
APRIL 26, 2018
So, you say your email unsubscribe rate is too high? Email Marketing email email best practices email marketing email unsubscribes unsubscribesThe small things that make a big difference - learn what not to do and the big things that fail.
Marketing and Sales Alignment for A Supercharged LinkedIn Strategy
Speaker: Candyce Edelen, CEO, PropelGrowth
LinkedIn prospecting BLOWS AWAY the results from typical email marketing campaigns. Used properly, LinkedIn is the ultimate prospecting tool for B2B sales.
What Goes into an Engaging Email?
Modern Marketing
APRIL 29, 2019
How do you go about creating an engaging email ? They will be receiving more than a few emails each day. So, your emails have to stand out to get someone’s attention. However, as stated before, all emails need to be relevant and useful.
Collecting Good Data Can Improve Email Hygiene
Act-On
APRIL 11, 2019
Good deliverability starts with quality data and good email hygiene. EmailThese tips will put you on the right path toward ensuring your contacts are active and ready to engage with your brand.
Report: Customers Seeking Less Promotional Email From Marketers
KoMarketing Associates
DECEMBER 6, 2018
As marketers continue to target their audiences with email, new research suggests that they may benefit from leaning more on the informational side than the promotional when it comes to content. The Rising Effectiveness of Email Marketing.
Email marketers are from Mars, email consumers are not
Biznology
MARCH 12, 2018
Let’s make it an even half-dozen articles in a row devoted to various aspects of email marketing, shall we? It may not be obvious at first glance how that applies to email marketing, so let me explain. Sign up for our emails here.
Seven Things Marketers Need to Know About Lead Generation
Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY
Instead of finding customers with mass advertising and email blasts, marketers must now focus on being found and learn to build continuous relationships with buyers. How email and social media can supercharge your lead generation strategies.
[Infographic] The ROI of Email Marketing
Litmus
APRIL 18, 2019
If you’re looking to get the most out of your marketing budget, you should invest it in email marketing. And some brands achieve email marketing returns that are even higher. Get a more in-depth look at the factors that impact email marketing ROI.
More Marketers Turning to Email to Enhance Content Marketing Strategies
KoMarketing Associates
DECEMBER 12, 2018
As marketers look to expand upon their content marketing strategies, new research suggests that they are turning to email even more to boost performance. By utilizing an email-driven content marketing strategy, most marketers (54 percent) hope to improve the quality of their leads.
6 Examples of AI in Email Marketing
Marketing Insider Group
FEBRUARY 27, 2019
As digital marketing methods go, email marketing is somewhat of a dinosaur. Email has been around since the 1970s and people have been using it for commercial purposes for almost as long. The post 6 Examples of AI in Email Marketing appeared first on Marketing Insider Group.
5 Simple Ways to Write Better Emails
Act-On
APRIL 19, 2017
How much time do you spend on emails every week? And email reading is particularly slow and difficult. The tidal wave of email isn’t going to stop any time soon, but if we want to be better heard above its roar, we’d do well to learn how to craft more effective emails.
Empathy: Your Lead Generation Superpower
Speaker: Brian Carroll, CEO & Founder of markempa
Create nurturing emails that emotionally resonate and inspire action. The single biggest issue for B2B growth is effective lead generation: increasing lead quality and quantity. Today’s sales and marketing environment is a paradox.
Holiday Email Best Practices for Financial Institutions
Act-On
NOVEMBER 29, 2018
Don't let your emails get lost in the inbox this holiday season! Maximize your deliverability with this Holiday Email Best Practices checklist. Deliverability Email Marketing bank credit union deliverability email best practices email marketing finance industry holiday marketing
The Truth about Cold Email
DiscoverOrg
APRIL 27, 2017
What is a cold email? And when is my email against the law? Many people seem to carry the misconception that any cold, or unsolicited, email is spam and that spam is illegal. There is a lot to unpack here, but let me start by making clear that if all cold emails were illegal, we wouldn’t be driving successful email marketing campaigns for 2,500 companies worldwide. To start with, let me clarify the distinction between “spam” and illegal email.
Email Marketing Automation Strategies to Optimize Your Marketing Funnel
SendX
FEBRUARY 25, 2019
One option that you may have never thought to use is email marketing automation. While there are more than a few ways to begin nurturing your leads, email automation is one that should definitely be considered. Are you curious to know exactly what email automation has to offer?
Email Deliverability 101: Everything You Need to Know About Email Bounce Backs
Act-On
MARCH 7, 2019
Email bounce backs result in poor email reputation and decimate deliverability. Learn more about email bounce backs and how to prevent them in our latest blog. Corporate Email
Intent Data: No Tricks, all Treats
Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo
and then proceed to annoy the heck out of them with endless emails, ads, and other marketing messages. The modern era of MarTech is great, isn't it? Using social media, machine learning, lead scoring, and so much more, we can learn so much about our prospects.
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