Litmus

SEPTEMBER 30, 2020

Ongoing education is important for email professionals to not only grow their skills but also their careers. Litmus now offers email marketing certification for both marketers and designers. Litmus-Certified Email Marketers. These folks are certified as both email marketers and designers. Litmus-Certified Email Designers.

Email Marketing 117

Email Marketing VALS Multi-Channel Marketing & Strategy 117

Litmus

MARCH 13, 2023

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back! Every month, we’ll interview, highlight, and celebrate the splendid members of the email community. We dig into where they got their start, where they are now, and explore their challenges and passions in email.

Communities 66

Communities VALS Copywriting eCommerce 66

Litmus

JUNE 7, 2019

One of the truly great things about Litmus Live is the opportunity to learn from leading experts in the email marketing industry. Over the course of four hours, our interactive workshops combine lecture, group discussion, and hands-on exercises packed with insights from top minds in email marketing. Level: Intermediate to Advanced.

VALS 49

VALS Paid Search Agency Enterprise Management Email Campaigns 49

Litmus

DECEMBER 18, 2018

Litmus hosted eight webinars during 2018, covering a wide range of email marketing topics from email workflows and how to start the year off right to the ESP industry and welcome emails. Many of that webinars were built around insights and trends from our 2018 State of Email Survey. Email Workflows that Work.

Webinar Metrics 55

Webinar Metrics Budget Programs VALS Customer Surveys 55

Hubspot

MARCH 17, 2015

When Val Fox, a director in Bentley University ''s marketing and communication department, wanted to implement Hubspot for their PreparedU program, one of the first things she had to do was “sell people internally” on the idea. We talked with Val and she walked us through three tips for creating internal buy-in. 1) Communicate Openly.

VALS 28

VALS Education Inbound Marketing Buy 28

Litmus

JANUARY 23, 2024

Looking for some fresh ideas for your email marketing program? You might be in the beginning stages of coming up with a new email nurture or want to learn more about how your subscribers interact with a different email design. Did the email actually produce results? Where do you find email inspiration? Everywhere.

Examples 86

Examples VALS Newsletter Design 86

Litmus

JANUARY 3, 2019

It’s no different in email marketing. But creating effective welcome and onboarding emails is hard ! Live Optimization is one of the most popular sessions at our Litmus Live conferences because our panel of email experts helps marketers improve real-life emails and everyone learns in the process.

Peer-to-peer 62

Peer-to-peer Optimization VALS Copywriting 62