Remove email-campaign urgency
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Email Open Rates: Which Benchmarks Matter Most?

Outreach

Our working lives revolve around email: many of us check it as soon as we wake up. Email marketing is a core element of the buyer journey, serving as one of the earliest touchpoints in the sales cycle (at Outreach, we refer to the optimized series of such touchpoints as Sequences). What is Email Open Rate?

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15 Best Practices for Email Subject Lines That Can Boost Open Rates

Optinmonster

Do you want some email subject line best practices to enhance your email marketing? And they usually decide whether or not to open an email based on the subject line. So it’s worth it to spend some extra time and attention crafting this piece of your email strategy. What is a Subject Line in Email?

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8 Methods to Writing Creative Email Subject Lines [With 72 Examples]

Marketing Insider Group

Email isn’t going anywhere anytime soon, and making sure your message stands out is becoming harder and harder to do. The average person receives 121 emails per day. One third of email recipients open an email based on the subject line alone and 69% of email recipients report email as spam based solely on the subject line.

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Email Subject Line Statistics To Help You Maximize Your Open Rates

Optinmonster

Are you looking to try out some new email subject lines? Without proof, it can be hard to determine which will have the highest open rate. That’s why we’ve made a list of the email subject lines that get the highest open rates along with statistics to prove it. Or even worse, be marked as spam!

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10 Crucial Email Marketing Mistakes (With Tips to Avoid Them)

SendX

Email marketing is dead!” And just think about the new categories added in the following years, giving marketers new ways to promote brands and products and totally forgetting about email. However, if there’s just one category that continues to perform really well, year after year, it’s email marketing. Congratulations!

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Five Ways to Improve Email Deliverability: Reaching More Inboxes

Webbiquity

When you launch an email marketing campaign , you can look back on all the hard work that you’ve put into crafting each email message and smile. But what if those emails never see the light of day again, and end their lives in a spam filter or junk folder? Email Deliverability Explained. Guest post by Chris Tweten.

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How to Never Run Out of Email Marketing Content Again

Navigate the Channel

Email service provider Constant Contact is currently keeping data on some 200 million monthly emails sent by customers who use its platform, including open rates, click rates and bounce rates. In the second quarter, the overall average open rate for all industries was 34.46%. OK, we get it.