Zoominfo

MAY 19, 2020

What is spam? What is a cold email? And when is your email against the law? Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. To start with, let’s clarify the distinction between “spam” and illegal email.

CAN-SPAM 182

CAN-SPAM Opt-out Opt-in Marketing Automation Services 182

SendX

JUNE 12, 2020

With email marketing, you own the content, list and all your data. So in this post, I’ve written about the most important email analytics, how to calculate them, and a few things you can do to shine those numbers and thus drive up your business growth. of people who received the email = 1,000 No. Thoughtful questions.

Analytics 195

Analytics Email Marketing Click Rate Open Rate 195

NuSpark Consulting

JUNE 10, 2015

When it comes to email marketing, it is a must that you plan your delivery frequency but ensure that you are consistent. If you want subscribers to hear from you monthly, it is prudent that you send them an email. The most important thing is to engage your audience and inform them they should open emails when they get them.

Open Rate 100

Open Rate Telemarketing Optimization Sales Qualified Leads 100

Optinmonster

DECEMBER 28, 2023

Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Which Drives More Sales: Email or Social Media? But rest assured, email is not going anywhere.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Optinmonster

DECEMBER 22, 2020

Are you struggling with low open rates for your email campaigns? It could be that your subscribers never even get the chance to open them. Because your emails are winding up in spam folders. Use this table of contents to navigate which section most interests you: 12 Reasons Why Emails Go to Spam.

CAN-SPAM 140

CAN-SPAM Trigger Marketing Open Rate Deliverability 140

Vision6

APRIL 25, 2023

Welcome emails are a great way to give your new subscribers or customers that warm and fuzzy feeling. However, to see it as only that is a considerable underestimation of the power behind the welcome email. Implementing an onboarding email series creates connection, loyalty, increases credibility and improves results.

Best Practices 98

Best Practices Godaddy CAN-SPAM Urgency Marketing 98

Litmus

SEPTEMBER 26, 2019

For every email you send, the subject line is one of the first points of contact with your subscribers. If it doesn’t catch your subscribers’ attention, then the chances of them opening your campaign are slim. They are also the most routinely tested email element, according to our research. Tweet this chart ?].

CAN-SPAM 90

CAN-SPAM Open Rate Urgency Marketing Click Rate 90

SalesIntel

AUGUST 23, 2023

In digital marketing, a key decision businesses face is whether to build their own email list over time or buy one. In this blog, we’ll delve into the intricacies of building versus buying email lists for marketing and explore how SalesIntel can play a crucial role in this decision-making process.

Buy 52

Buy Email Marketing Ad Building Ethics 52

Vision6

DECEMBER 1, 2022

Are you struggling to come up with a catchy subject line for your emails? An email subject line can break or make your marketing campaigns. It’s the first step in getting people to open and read your emails, so I know you want to get this right. Email subject line best practices. Well, you’re not alone.

Examples 52

Examples Ideal Customer Profiles CAN-SPAM Open Rate 52

Optinmonster

SEPTEMBER 30, 2022

Do you want to write the best email subject lines that can help increase sales and revenue? The average email open rate is around 17%, but you can push it up to 30% by following best email practices. In this post, we’ll talk about everything you need to know about writing catchy sales email subject lines.

Urgency Marketing 89

Urgency Marketing Open Rate Case Studies Click Rate 89

Zoominfo

MARCH 6, 2017

Email marketing is one of the most effective and efficient forms of marketing. Though not commonly used in logistics, email marketing has the potential to increase engagement and brand awareness amongst shippers, and can help your organization grow. So here is a step by step guide on how to master the art of logistics email campaigns.

Email Marketing 100

Email Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 100

Sharpspring

AUGUST 27, 2021

Ultimately, your email campaigns’ open rate comes down to the appeal of your subject line. All the email marketing tricks in the book won’t entice people to open your email if the message isn’t compelling. Why good copywriting is crucial to email marketing success. Meanwhile, a staggering 306.4

Copywriting 74

Copywriting CAN-SPAM Urgency Marketing Trigger Marketing 74

Vision6

JANUARY 16, 2023

But have you ever considered how SMS can actually support your other communication channels, such as email? Here are some ideas to get you thinking about how to combine email and SMS marketing activities so you can grow, maintain and engage your customer base. Email vs SMS Marketing. Getting customers to take immediate action.

SMS 52

SMS Email Marketing Campaigns Webinar Metrics 52

Optinmonster

JANUARY 26, 2023

A winning email marketing strategy can help you do that! Email marketing remains the most effective way to reach customers and leads across industries. That’s why you need a strong email strategy if you want to supercharge your business growth. What Is An Email Marketing Strategy? Let’s get started!

Email Marketing 93

Email Marketing Marketing Strategy Marketing & Strategy Work Management 93

SmartBug Media

OCTOBER 15, 2021

Another topic that was hot and steaming at INBOUND this year was: email marketing. We compiled our favorite sessions around email marketing and are sharing the hottest trends and insights with you on this recap blog. Email Myths Busted! Higher open rate (b2b increase 38%; b2c 27%). How to still track open rates.

Email Marketing 52

Email Marketing Open Rate Clickthrough Click Rate 52

Hubspot

JUNE 27, 2018

While email marketing may not get the attention some newer marketing channels get, it's still a terrific way for you to generate leads and convert more prospects for your business. With that in mind, I want to share some email marketing best practices you can use to generate more leads for your business. Personalize the Email Greeting.

Email Marketing 101

Email Marketing Auto Responder Practices Opt-out 101

FMG Suite

JULY 18, 2019

It is how many emails are sent worldwide every day. On average, a business professional receives around 125 emails a day. . Email marketing is one of the most potent weapons in the battle to find more clients. Some researchers have attributed a 3800% ROI for email marketing. Improve Open Rate and Click-Through Rate.

Effectiveness 63

Effectiveness Clickthrough CAN-SPAM Open Rate 63

ClearVoice

JULY 14, 2023

Every day, the average email user receives 147 messages. What does this mean for email marketers? If your sales emails don’t get opened — and instead get chucked into the spam or trash folder, never to be seen again — with all that wasted effort, you might feel like a hamster spinning in its wheel.

Urgency Marketing 52

Urgency Marketing Click Rate Landing Pages Email Marketing 52

Martech Advisor

OCTOBER 31, 2019

93% of B2B marketers use email to distribute content, according to Content Marketing Institute. If you’re looking to improve your email marketing results, implement these five email marketing best practices! Email is perhaps the best medium for B2B organizations to generate leads and drive conversions.

Email Marketing 65

Email Marketing Practices B2B Marketing CTR 65

Convince & Convert

NOVEMBER 4, 2014

Think of A/B testing as practice for your email newsletter. Figure out the best day of the week to send out your email by splitting the send into two different days. Track the open rates and sales on both days and then run other A/B comparisons to see which one of the seven days ultimately turns up the better results.

Newsletter 159

Newsletter Response Rate Open Rate CAN-SPAM 159

Litmus

JULY 28, 2021

In email, your first impression is made up of three parts: the sender or from name, the subject line, and the preview text. Everyone remembers the from name and subject line as your email service provider (ESP) won’t let you send an email without them. And ensure you send the perfect preview text for every email in every inbox.

Click Rate 120

Click Rate Privacy Protection Paid Search Agency Open Rate 120

Vision6

JUNE 4, 2023

With the right email strategy, you can deliver highly personalised and engaging content to each consumer’s inbox. Studies have shown that approximately 59% of consumers say marketing emails influence purchasing decisions. In this article, we will explore various email marketing strategies and discuss various examples.

Email Marketing 52

Email Marketing Marketing Strategy Marketing & Strategy Planning 52

PureB2B

DECEMBER 3, 2017

Email is still king in digital marketing, but with all the marketing emails, personal, and work messages that people get in their inbox, it’s hard for any brand to stand out. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates.

Creativity 69

Creativity Urgency Marketing Open Rate CAN-SPAM 69

PureB2B

DECEMBER 3, 2017

Email is still king in digital marketing, but with all the marketing emails, personal, and work messages that people get in their inbox, it’s hard for any brand to stand out. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates. We’ve all done it.

Creativity 62

Creativity Open Rate Urgency Marketing CAN-SPAM 62

Single Grain

JUNE 23, 2023

Email marketing remains one of the most powerful tools for businesses to connect with their audience and drive conversions. However, achieving high open rates can be a challenge – it often requires revamping your email marketing strategy. When subscribers eagerly anticipate your emails, they are more likely to open them.

Open Rate 97

Open Rate Email Marketing Marketing Strategy Marketing & Strategy 97

Walker Sands

MAY 10, 2019

For every $1 spent on email marketing there is a $44 return on investment according to this 2016 study , so it makes sense why marketers crown email the king of marketing strategies. In fact, it is estimated that 350 million dollars will be spent on email marketing in the U.S. in 2019 alone. in 2019 alone.

Email Marketing 40

Email Marketing Campaigns Allocation Planning 40

Scoop.it

SEPTEMBER 22, 2020

Writing an engaging copy for emails is quite an underrated tactic. Look back to that email in your inbox that tempted you to click on the CTA button and take action. What was the highlight of that email and what drew your attention? Chances are that it was an interesting email copy that made all the difference. .

Conversion 86

Conversion Optimization Content Curation 86

PureB2B

MAY 30, 2022

Cold email can be a massive driver of revenue growth. The first hurdle most sales reps face is writing compelling cold email copy. In this guide, we’re going to show you the ingredients to a successful cold email. Benefits of Writing Bulletproof Cold Email Copy. The truth is, creating great cold email copy is hard.

Copywriting 62

Copywriting Practices Best Practices Template 62

Walker Sands

DECEMBER 18, 2018

With more emails being sent and received than ever before – DMR estimates the average office worker receives 121 emails every day – it has become crucial to focus considerable effort on ensuring your email is even noticed and opened. Add a sense of urgency. can trigger alarm bells for bots looking for spam.

Email Marketing 40

Email Marketing Effectiveness B2B Marketing Campaigns 40

Optinmonster

APRIL 5, 2023

Email subject lines are the most important part of any email you send. That’s because they’re the key to whether a reader opens your email, ignores it, or why they go to spam. This blog will discuss email subject lines, their importance, best practices, and what to avoid while creating one.

Open Rate 145

Open Rate Best Practices CAN-SPAM Urgency Marketing 145

distribion

APRIL 12, 2017

Email marketing is consistently positioned among the highest ranking channels producing revenue and a strong return on investment. In fact, a Cvent study of marketing professionals worldwide found that the top three most effective marketing channels are email marketing, company website and social media. Study the warning signs.

Deliverability 71

Deliverability Marketing Automation Services CAN-SPAM Work Management 71

Sharpspring

AUGUST 26, 2021

Part 1: How to Boost Your Open Rate with Better Email Subject Lines. All the brilliant email designs and persuasive copy in the world matter little if your audience doesn’t open your emails. The key to success is to nab your recipient’s attention and make them eager to open your email.

Open Rate 69

Open Rate Urgency Marketing Click Rate CAN-SPAM 69

Outgrow

AUGUST 11, 2020

7 Email Writing Techniques to Boost CTR and Conversion Rate. Everyone is praising emails and their marketing potential. But most overlook the fact that it is the way you construct your email copy that does all the magic! and 22.86% open rate. and 22.86% open rate.

CTR 105

CTR Conversion Rate Conversion Click Rate 105

Act-On

NOVEMBER 7, 2023

Part 1: Mission Inbox-able Email deliverability isn’t yet a buzzword on the lips of every digital marketer out there. You work hard on your email marketing programs: developing copy, selecting supporting content, finding the right visuals, making sure the right people on your team have reviewed and approved. But it needs to be.

Deliverability 187

Deliverability Top of Funnel Best Practices CAN-SPAM 187

Hinge Marketing

AUGUST 15, 2014

You’ve got the basics of email marketing down, sending well-targeted content according to a thoughtful calendar. Now it’s time to step up your game and make your campaigns as effective as possible. What action do you want leads to take when they read your emails? Email open rates.

Work Management 48

Work Management Email Marketing Marketing Management Campaigns 48

SendX

FEBRUARY 25, 2020

If you have an email marketing list, there are several factors you need to optimize to have a significant positive return on investment. One of these factors is your email response rate. Your response rates would show you how effective your email marketing strategy is. What Is Email Response Rates?

Response Rate 196

Response Rate Marketing & Strategy Open Rate CAN-SPAM 196

Adobe Experience Cloud Blog

JANUARY 11, 2011

by Maria Pergolino Part of any successful B2B marketing strategy involves the integration of email marketing. Strategically crafted emails can achieve optimal results in the areas of lead generation, lead nurturing and convert existing customers into repeat buyers. Before drafting a campaign, consider the objective.

Email Marketing 48

Email Marketing B2B Marketing Practices Planning 48