Anyword

FEBRUARY 7, 2022

For some of us, it’s prehistoric, but email marketing is actually one of the most cost effective marketing tools of our era. A proper email campaign will earn more conversions in less time than other channels that get a lot more hype. But at the heart of any successful email marketing effort is top notch email copywriting.

Copywriting 98

Copywriting Email Marketing Paid Search Agency Landing Pages 98

SendX

MAY 24, 2019

Everyone does email marketing nowadays, but does it still have the capability to engage subscribers with so many newsletters arriving in everyone’s inboxes? Most people, 58% to be exact, check their emails before watching the news, using a search engine, or opening their social media accounts. Photo by Miguel Á.

Copywriting 151

Copywriting Tips Template Content 151

Zoominfo

OCTOBER 15, 2019

Cold email is one of the most common and tested tactics in a modern salesperson’s repertoire. And yet, sales reps constantly look for ways to improve their sales email strategy. It’s not hard to see why — only 21% of emails from email campaigns are opened. But that does not mean cold emailing is impossible.

Template 113

Template Zoominfo Ethics B2B Sales 113

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal. 1) SendX ?—?SendX

Enterprise Management 259

Enterprise Management Marketing Automation Services Work Management Marketing Management 259

DealSignal

AUGUST 3, 2023

According to research from ActiveCampaign , the ROI of email marketing is a whopping 4200% (or $42 for every $1 spent). However, not all email marketing campaigns are created equal. The best email marketing campaigns target the right audience with engaging, personalized emails at the right time.

Deliverability 94

Deliverability B2B Lead Scoring Lead Ranking 94

ClearVoice

JULY 14, 2023

Every day, the average email user receives 147 messages. What does this mean for email marketers? If your sales emails don’t get opened — and instead get chucked into the spam or trash folder, never to be seen again — with all that wasted effort, you might feel like a hamster spinning in its wheel.

Urgency Marketing 52

Urgency Marketing Click Rate Landing Pages Email Marketing 52

BenchmarkONE

APRIL 21, 2021

Do you ever get a sales outreach email so bland and generic, you can’t help but think, “there’s no way this email ever works”? Your sales process may be solid, but if you can’t capture your prospects’ attention via outreach emails, you could be leaving potential business on the table. Target the Right Leads.

Outreach 60

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 60

BenchmarkONE

OCTOBER 12, 2018

And that’s exactly what happens when your polished email campaign that took you a week to perfect gets filtered to the junk folder. And when you see your emails getting sorted into junk after you’ve followed all the usual rules and built a fully credible email list, you might be wondering what else you’re supposed to do?

Opt-out 76

Opt-out CAN-SPAM Deliverability Lead Scoring 76

BenchmarkONE

APRIL 21, 2021

Do you ever get a sales outreach email so bland and generic, you can’t help but think, “there’s no way this email ever works”? Your sales process may be solid, but if you can’t capture your prospects’ attention via outreach emails, you could be leaving potential business on the table. Target the Right Leads.

Outreach 56

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 56

BenchmarkONE

APRIL 21, 2021

Do you ever get a sales outreach email so bland and generic, you can’t help but think, “there’s no way this email ever works”? Your sales process may be solid, but if you can’t capture your prospects’ attention via outreach emails, you could be leaving potential business on the table. Target the Right Leads.

Outreach 52

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 52

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Zoominfo

MARCH 8, 2022

We use their IP address to identify their company, then add that organization’s buying committee to an automated campaign, complete with marketing and display ads. It also creates topic and attendee information tags, so if an important decision-maker wasn’t able to make the demo, they can still be added to an automated follow-up campaign.

Lead Scoring 100

Lead Scoring Lead Ranking Sales Qualified Leads Zoominfo 100

Leadspace

NOVEMBER 28, 2019

When you’re forced to use inaccurate data in your email campaigns, you risk high bounce rates and low open rates, and you can forget about boosting your conversions. . Let’s say, for example, you decide to use a data enrichment tool and signature scraper technology. That was a big mistake.

Jigsaw 71

Jigsaw Open Rate Marketing Management Gartner 71

Sharpspring

JULY 17, 2019

Email marketing is great — when it’s done correctly. While social media marketing converts at a rate of 1.9%, email marketing converts at a rate of 6.05%. Based on those returns, if you were to put $1,000 into email marketing efforts in 2019, you would stand to make around $440,000. Or hire someone else who does.).

Tips 69

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Sprout Social

MAY 9, 2023

AI-generated ideas can also make your nurture campaigns more successful. AI prompts can help you develop email subject lines that get better open rates, develop personalized content adapted to buyer personas, drive conversations based on intent and engage with each prospect/client individually.

Marketing AI 131

Marketing AI Lead Ranking Paid Search Agency Marketing Management 131

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Are you running a SaaS Deal this Cyber Monday? Get yourself listed by filling this form.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Optinmonster

AUGUST 31, 2022

Segmenting your leads is a great way to improve everything from email deliverability to conversion rates to customer loyalty. Lead segmentation can increase open rates and click-through rates on your marketing emails, and boost conversion rates on your website. What Is Lead Segmentation?

Segmentation 69

Segmentation Lead Scoring Lead Ranking Sales Qualified Leads 69

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. 9 promotional email examples. How to write a promotional email. What Is a Promotional Email?

Promotion 141

Promotion Examples Landing Pages Click Rate 141

Hubspot

JUNE 5, 2018

But even though I’ve always been strategic about my in-person opening lines, I only recently began applying the same level of thought to my online messages -- a common sales email mistake. I tossed them from my repertoire … and my response rate more than doubled. workers have an average of 199 unread emails in their inbox?” (Yup,

Outreach 101

Outreach Urgency Marketing Adwords Stats 101

DealSignal

SEPTEMBER 14, 2022

How B2B Data Quality Impacts Email Deliverability? Email marketing is critical to driving new lead generation and revenue growth. The best email marketing campaigns achieve higher performance by targeting the right audience with engaging, personalized emails that land in their inboxes at the right time.

Deliverability 52

Deliverability B2B Marketing Automation Services Lead Scoring 52

Marketing 261

OCTOBER 12, 2018

” Yep, the familiar battle cry from many online marketers… especially after seeing statistics such as “email marketing delivers an ROI of 4,400%! “ When done right, email marketing is a powerful tactic to engage with your prospects, nurture relationships, move them along the sales funnel, and increase conversion rates.

Newsletter 97

Newsletter Top of Funnel Marketing Automation Services Lead Ranking 97

Circle Studio

NOVEMBER 2, 2017

Email marketing remains to be a powerful online marketing tool when properly executed. And while most A/E/C firms are using email marketing to communicate with clients and prospects, many aren’t necessarily seeing results and could use a boost. Does your A/E/C firm suffer from low open and click-through rates for your email “blasts”?

Marketing Automation Services 79

Marketing Automation Services Email Marketing Marketing Management Practices 79

Hubspot

AUGUST 18, 2017

1) Personalized emails. Segment your email list down to the exact audience that would benefit most from your piece of content. Write a custom email to each of these audience members to add a level of personalization to your message. Personalized emails have shown a 6.2% higher open rate than those that aren’t.

Distribution 78

Distribution Marketing Proposals Work Management Content 78

Valasys

OCTOBER 8, 2019

Email Marketing always has been the most effective means of communication for businesses. Email marketing has been an invisible way for brands to meritoriously communicate with their customers. According to a report by Emailmonday.com, email generates $38 for every $1 spent which implies an astounding ROI of 3800%.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Sharpspring

OCTOBER 6, 2017

Each year, brands lose an average of 25% of their email list , and between 25-50% of customers become inactive. The most common strategy for re-engaging customers is email, but social and paid/display media are also very effective mediums. Segment Your Email Lists. Establish Triggers for Email Automation.

Tactics 41

Tactics Campaigns Ad Frequency Planning 41

SendX

FEBRUARY 16, 2021

Email marketing is one of the most stable and effective ways for business owners to drive conversions and raise brand awareness. However, marketers have to remember that most of their competitors try to leverage the full potential of email marketing as well. businesses spent over $350 million on campaigns and email-based advertising.

Optimization 246

Optimization Tips Deliverability CAN-SPAM 246

Marketing Insider Group

FEBRUARY 5, 2024

BrightTalk) 60% of webinar registrations occur via email. Ruler Analytics) Paid search has an average conversion rate of 3.2%. Ruler Analytics) Referral traffic converts at an average rate of 2.9%. Ruler Analytics) Organic search has an average conversion rate of 2.7%. Statista) The average email subject line contains 43.85

Paid Content 226

Paid Content Stats Marketing Budget Webinar Metrics 226

Adobe Experience Cloud Blog

NOVEMBER 14, 2016

When you have identified the attributes that your target account contacts will most closely identify with, you can design communications and campaigns based on them. For example, if 30% of your target accounts are using a competing product, you can develop an email campaign focused on how your product compares.

Account Based Marketing 48

Account Based Marketing ABM Marketing Budget Marketing Automation Services 48

Outbrain

SEPTEMBER 25, 2019

Statistics and research prove the fact that email is still the best performing channel to communicate with business partners – and gain new contacts and contracts. But, if you are working in the B2B sector, you are probably familiar with the common pain of creating email marketing campaigns that are really able to generate sales.

Effectiveness 38

Effectiveness Tips Ad Building Advertising Agencies 38

Litmus

APRIL 12, 2024

That’s the phrase that comes to mind when I think about email subdomains. From the outside looking in, it’s easy to lump all of your email efforts under a single category. They’re all one email program! The reality is that you and your company have different email initiatives all running in tandem. Have questions?

Work Management 101

Work Management Marketing Management Email Marketing Deliverability 101

SendX

FEBRUARY 25, 2020

If you have an email marketing list, there are several factors you need to optimize to have a significant positive return on investment. One of these factors is your email response rate. Your response rates would show you how effective your email marketing strategy is. What Is Email Response Rates?

Response Rate 196

Response Rate Marketing & Strategy Open Rate CAN-SPAM 196

Anything Goes Marketing

JUNE 29, 2009

Together, these make up a personalization playbook that you may want to keep in mind when you plan and execute your future campaign: Email / direct mail merge fields : This is the bottom of the pyramid in terms of personalization. Adding someone’s “first name” to an email is the least that you can do these days.

Tactics 100

Tactics Automation Personalization Planning 100

Single Grain

DECEMBER 22, 2020

Email marketing, when done efficiently, can boost your engagement rates, conversion rates, and help build a loyal customer base. On average, the software industry has an email open rate of 21.29% and a click-through rate of 2.45%. 12 Best Email Marketing Tips to Maximize SaaS ROI.

Email Marketing 105

Email Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 105

Optinmonster

APRIL 11, 2024

Do you want to improve your email deliverability rates so that more of your subscribers will receive your email marketing campaigns ? of marketing emails never make it to the recipients’ inboxes. That number comes from their testing of 15 of the top email marketing platforms. Track Your Email Stats 6.

Deliverability 104

Deliverability CAN-SPAM Work Management Domain 104

Zoominfo

OCTOBER 14, 2021

Sales professionals, marketers, and recruiters live and die by two vital metrics when it comes to email: bounce rates and open rates. Ultimately, it doesn’t matter how compelling an offer may be if an email fails to reach its target or they choose not to open it.

Zoominfo 100

Zoominfo Marketing Automation Services Lead Ranking Ad Exchange 100

SendX

JUNE 18, 2020

If you see a drop in the open- and click-through rates of your emails, see an increase in bounce rate, or find out that your emails are not getting delivered to people on Yahoo or Gmail or any other ISPs, then it’s time to suspect that something is wrong with your email deliverability. So what’s the option?

Deliverability 195

Deliverability Tools CAN-SPAM Best Practices 195

Scoop.it

MAY 12, 2022

Despite the constant predictions of its decline, email marketing still gives businesses a convenient, cost-effective way to connect with their audience, establish trust, provide value, turn leads into sales, and increase Return on Investment (ROI). Email marketing has not been exempt from these evolutions. Source: EmailMonday.

Email Marketing 78

Email Marketing Lead Scoring Lead Ranking Click Rate 78