Stop Measuring These Vanity Metrics in Your Marketing Campaign
Hubspot
FEBRUARY 12, 2018
There is without a doubt no shortage of data for each action you take in your marketing campaigns , nor is there a lack of tools to help you measure them. Actionable Metrics: Bounce Rate, Social Shares. Bounce rate is the percentage of people who visit one page on your website and leave without clicking further into the site.
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