Eloqua Training: 105 Eloqua Segmentation

Eloqua Tips and Tricks

Eloqua Training: 105 Eloqua Segmentation. In Eloqua a wildcard is *. By Lead Score or Lead Rating – Generated by applying lead scoring criteria to contact information in Eloqua. You will need to use the Eloqua upload wizard. Eloqua Training

Eloqua Practical: Eloqua / Workfront Integration

Eloqua Tips and Tricks

Eloqua Practical: Eloqua / Workfront Integration. Integrating Eloqua with Workfront. This article will teach you about how to integrate Eloqua with Workfront. ? . Once you have this map in place you can start to look at building out your Eloqua Workfront integration.

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Eloqua Blog: SMS & Eloqua

Eloqua Tips and Tricks

Eloqua Blog: SMS & Eloqua. SMS & Eloqua. I have recently been thinking about some small work I did with red cross in Norway. They very heavily used SMS and I sometimes wondered why they even selected Eloqua since pretty much all their outbound comms were by SMS.

Eloqua Training: For beginners

Eloqua Tips and Tricks

Eloqua Training: For beginners. Eloqua training for beginners. Oddly enough when I have been on Eloqua implementations this is also one of the first things I am asked to provide. Eloqua Overview. My Eloqua overview. Eloqua Orchestration. Eloqua Assets.

Eloqua Devops: Free Eloqua devops certification course

Eloqua Tips and Tricks

Eloqua Devops: Free Eloqua devops certification course. Eloqua Devops crash course. By the end of this post you will be able to apply for a free certified Eloqua devops certificate which you can proudly display on LinkedIn and your resume. Eloqua Devops Agile Methodology.

Working with Your ABM Strategy in Oracle Eloqua

Modern Marketing

In our everyday lives, we buy and use a growing number of add-ons that can improve the way that we work or relax. While MarTech add-ons can be game changers, unfortunately for marketers, they don’t always work that seamlessly. One of the major benefits of Oracle Eloqua is that rather than requiring an ABM module or add-on to the core solution, the capabilities to work with an ABM strategy are built natively within the tool.

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Eloqua Experience 2010


This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. It’s the result of 2 years of hard work, and it looks very good. They are raving about Eloqua 10.

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22 Photos from Eloqua Experience 2012

Modern Marketing

Another Eloqua Experience has passed, but that doesn’t mean we can’t get nostalgic, right? Modern marketers clearly love working by the pool, good eats, partying at the Markie awards, and learning. So here are 22 photos from Eloqua Experience 2012. Eloqua #EE12.

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Eloqua Wins CODie Award for ‘Best Marketing Automation Solution’

Modern Marketing

Oracle Eloqua’s platform provides marketers with a way to target and segment the right audience, nurture and score leads to improve lead generation, execute global marketing campaigns, and track and manage campaign performance, including revenue growth.

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What to Expect at Eloqua Experience

Modern Marketing

Eloqua Experience 2011 kicks off after much anticipation. But we also want to add that those heading to Eloqua Experience can expect to learn about a wide variety of B2B marketing topics, from marketing automation to lead management to Revenue Performance Management.

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Oracle Buys Eloqua: Winners and Losers for B2B Marketing Automation

Customer Experience Matrix

Oracle announced today that it has agreed to purchase B2B marketing automation leader Eloqua for $23.50 This was a bit of a surprise, given that Eloqua just went public in August. It suggests that neither Oracle nor Eloqua management felt the company was substantially undervalued.

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Why Eloqua is Working with Habitat for Humanity

Modern Marketing

Social activities used to be a big component of what makes a “cool&# place to work with sponsored Happy Hours or company-wide outings complete with zip lines and white water rafting. Companies like Microsoft, and Salesforce.com have long been active in “community service&# or charity work, but now companies like Eloqua are building our Community Service Committee to enable employees, partners and those associated with the company to give back as well.

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A Single, Unified Instance of Oracle Eloqua: How It Can Help Optimize the Customer Experience

Modern Marketing

He spoke about the benefits of having a single, unified instance of Oracle Eloqua. Zach has been working with Oracle Eloqua for the past nine years for multiple companies. All of this calls for you to get back to basics and pare down into one, unified instance of Oracle Eloqua.

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Should I launch an Eloqua Agency?

Eloqua Tips and Tricks

Should I launch an Eloqua Agency? For a number of years before becoming an implementation specialist, I worked in and ran a number of agencies dealing with a multitude of Eloqua clients. Early next year I am very seriously considering launching an Eloqua only agency.

Oracle Eloqua Delivers New Sales Tools for Microsoft Outlook

Modern Marketing

We’re excited to share that our highly anticipated new integration between Oracle Eloqua Sales Tools and Microsoft Outlook is now available for all Oracle Eloqua customers. This brand new enhancement for the Oracle Eloqua Sales Enablement product portfolio enables sales teams to access rich buyer insights, relevant content and track emails sent to prospects without having to leave their email platform of choice.

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Oracle Eloqua Update: Fast-Track Lead Gen


In answer to this problem, on September 26 th , 2018, Oracle announced a series of updates to Oracle Eloqua which will help marketers, efficiently and easily; communicate with their prospects and customers. What is Eloqua.

What Was Your Favorite Part of Eloqua Experience?

Modern Marketing

by Jesse Noyes | Tweet this What was your favorite part of Eloqua Experience 2011? First off, we asked attendees outside the Eloqua Experience kick-off party after day one what they enjoyed most. “ Who goes to Eloqua Experience anyway?

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4 Fast Integrative Benefits From the New Eloqua AppCloud in Topliners

Modern Marketing

by Eloqua | Tweet this Centralization is a good thing! The Eloqua AppCloud is now integrated into our Topliners community, to help you discover new apps, share, comment on, and follow your favorite apps. So what can you do now with Eloqua AppCloud in Topliners?

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Eloqua, Oracle & Why Modern Marketing Needs Open Systems

Modern Marketing

by Jesse Noyes | Tweet this The following article was co-written by Eloqua’s CEO, Joe Payne , and Chief Technology Officer, Steve Woods. Oracle plans to include Eloqua’s modern marketing as a key pillar to help drive the ultimate customer experience, and we are excited to join Oracle to help execute this vision. Thank you for your continued support and for being part of the Eloqua community.

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5 London Attractions to Enjoy During Eloqua Experience Europe

Modern Marketing

by Amanda Batista | Tweet this As we gear up for Eloqua Experience Europe , 25-26 June, at the Millennium Gloucester Hotel London Kensington , we wanted to share some Extra Experience scoop with the marketing community.

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Oracle Eloqua Delivers Unified Buyer Intelligence Through New Sales Tools Integrations

Modern Marketing

Today’s reality is that sales professionals are required to spend valuable time and resources trying to work across a vast range of disparate tools and systems to discover these insights. This is what Oracle Eloqua's Profiler and Mintigo’s Sales Coach 360 delivers to sales.”

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Eloqua Training: 102 Email Creation Using the Template Editor

Eloqua Tips and Tricks

Eloqua Training: 102 Email Creation Using the Template Editor. 1 Official Eloqua Documentation. It is important that this document will not teach how to create new templates in Eloqua, but it will briefly explain the HTML code. This will link to a file stored in Eloqua storage.

Infer Releases New Predictive Behavior Scoring for Oracle Eloqua

Ignite Tech

a leading predictive sales and marketing platform that helps companies win more customers, today announced the most advanced predictive behavioral modeling solution for the Oracle Eloqua platform.

Is the Latest Eloqua & JESS3 Animated Video Art or Marketing?

Modern Marketing

by Joe Chernov | Tweet this These are the questions we asked ourselves as we imagined and developed “ What is Revenue Performance Management? ”, the latest video from Eloqua and JESS3. Is the Latest Eloqua & JESS3 Animated Video Art or Marketing?

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Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup


Steve Woods , Eloqua. The best social media managers will work themselves out of their jobs by making their organizations social media proficient. Use knowledge gleaned from analytics to scale up what works and kill what doesn’t.

Call for Speakers! 4 Reasons to Strut Your Marketing Stuff at Eloqua Experience 2013

Modern Marketing

We’re gearing up for Eloqua Experience 2013 , the Modern Marketing event that brings together marketers from different industries and business processes. Kick the speaking nerves by working collaboratively on your presentation! Eloqua Experience is a hub for best practice exchange. “

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Live Blogging the Eloqua Experience 2011 Keynote

Modern Marketing

by Jesse Noyes | Tweet this Eloqua Experience 2011 is a big event. 8:32AM: Eloqua’s CEO Joe Payne takes the stage. ” 8:36AM: Eloqua CMO, Brian Kardon, on stage. The people working in it are on the cutting edge, Kardon says.

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Eloqua App Review: Form submit & how to stop it breaking!

Eloqua Tips and Tricks

Eloqua App Review: Form submit & how to stop it breaking! One of the really handy features that Eloqua has is the form submit action that can be used on either Eloqua’s campaign canvas or program canvas. Installing the Form Submit Action App on Eloqua.

Expand your Audience with Oracle Eloqua and WeChat

Modern Marketing

That’s why Oracle Marketing Cloud and WeChat have partnered to integrate the most popular social media platform in China with the most powerful marketing automation platform, Oracle Eloqua. So how does it work?

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Expand your Audience with Oracle Eloqua and WeChat

Modern Marketing

That’s why Oracle Marketing Cloud and WeChat have partnered to integrate the most popular social media platform in China with the most powerful marketing automation platform, Oracle Eloqua. So how does it work?

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Kicking Off Eloqua Experience Europe With The 5 Tenets of Modern Marketing

Modern Marketing

by Eloqua | Tweet this Eloqua Experience Europe kicked off in London this week, where nearly 400 marketers are coming together at the Millennium Gloucester Hotel. Check back for more updates from Eloqua Experience Europe, and follow the event discussion on Twitter #EE13.

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Oracle Eloqua Named a Leader in the Gartner Magic Quadrant for CRM Lead Management

Modern Marketing

by Eloqua | Tweet this The 2013 Gartner Magic Quadrant for CRM Lead Management has been published and Oracle Eloqua is in the Leaders quadrant for the second consecutive year.

3 Innovations that Deliver Connected Cross-Channel Experiences with Oracle Eloqua

Modern Marketing

Oracle Eloqua enables marketers to unlock the value of over 1.8 Once submitted, Facebook contact data immediately flows into the right Oracle Eloqua campaign allowing marketers to orchestrate and nurture experiences through the campaign canvas.

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You Need to Market “Right Now”: David Meerman Scott on Eloqua Experience Europe

Modern Marketing

In a few weeks, David is heading to London to give a keynote address at Eloqua Experience Europe. What You’ll Hear at Eloqua Experience Europe 2012 With David Meerman Scott. David Meerman Scott : So, I’m looking forward to coming to Eloqua Experience in Europe. So, I love getting out and working with international audiences. by Jesse Noyes | Tweet this Marketers everywhere know the game has changed.

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“How I Work”: Pierre Custeau Vice President of Product Management Eloqua at Oracle @pierrecusteau #HowIWork

Heinz Marketing

How I Work” is one of my favorite recurring series in Inc Magazine as well as via Lifehacker’s This Is How I Work Series, and I’ve been honored to have several heavy hitters in the B2B Sales and Marketing space who have joined our own series over the last few years. We feature a new B2B sales, marketing or business leader here every Thursday answering what have become the standard “ How I Work ” questions. Location: Home is Montreal and work is Toronto, Canada.

Hello, Eloqua! Real time lead delivery from NetLine Portal in 6 easy steps


Learn how to easily connect your NetLine Portal lead generation campaigns to Eloqua. And it may be old news that NetLine Portal connects to Eloqua, but did you know how it is to set up? We’ve put together new resources on how to get your leads flowing to Eloqua in no time.

Eloqua SmartStart Speeds Marketing Automation Deployment, But It's Still Work

Customer Experience Matrix

Summary: Eloqua's SmartStart gets marketers rolling in less than one week. It does require extensive preparation, but Eloqua leads you through that too. Let's face it, folks: putting a good demand generation program in place is real work. Eloqua last week announced a money-back satisfaction guarantee for clients who participate in its SmartStart deployment program. Eloqua Director of Key Accounts Jill Rowley scheduled a talk with me a few days later and filled me in.

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Passing the Eloqua B2B Masters Exam: A How-To Guide

Ledger Bennett

What is the Eloqua B2B Masters qualification? It’s the only industry recognized accreditation for B2B Oracle Eloqua and shows recognition of best practices within marketing automation platforms. If you work with Eloqua, completing the Masters, in my opinion, is a no-brainer.

Nutritious and Delicious: Eloqua’s Grande Guide to B2B Content Marketing

Modern Marketing

His example-rich contribution includes insightful thoughts on what content marketing is, what practices work best, and how it can be measured. View more documents from Eloqua.

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Why we (heart) Oracle/Eloqua + SnapApp


In particular, the SnapApp + Oracle/ Eloqua partnership. Here are a few reasons that SnapApp+Oracle/Eloqua go better together for you, the modern marketer: A fuller sales funnel. Eloqua offers world class marketing automation. Eloqua manages the relationship.