Engagio

JULY 31, 2017

On one hand, sales teams don’t have enough contextual data to figure out how to effectively follow-up with leads or determine what content or personalized message to send to key contacts. Personalize and contextualize engagement. This leads to trouble in predicting pipeline and lost revenue down the line.

Intent Data 85

Intent Data Account Based Marketing Intent ABM 85

Customer Experience Matrix

JANUARY 31, 2010

In other words, Marketing Studio competes with high-end demand generation systems like Eloqua , Market2Lead and Neolane. Eloqua and Market2Lead are based on sales automation data, but can incorporate external tables. Lead scoring supports multiple scores per person, which is typical in high-end demand generation systems.

Paid Search Agency 120

Paid Search Agency Work Management Marketing Management Resource Management 120

The ROI Guy

MARCH 6, 2017

A 10-page personalized assessment report was delivered to each client, to spark and accelerate decisions. The Alinean-powered tools were very well received, and even won a Killer Content Award at the B2B Content Conference – great personal recognition for the ADP team members.

Enterprise Management 45

Enterprise Management Lead Scoring Lead Ranking Work Management 45

Online Marketing Institute

NOVEMBER 1, 2010

Compared with online interactions, person-to-person sales calls and meetings cost much more to execute. « Digital Marketing Gets A Boost In 2009 B2B Budgets Eloqua Removes Start Up Barriers In Race To Capture Customers » Blog at WordPress.com. Pattie McBride Says: June 29, 2009 at 1:31 PM Enjoyed the Blog!

Marketing Mix 40

Marketing Mix Tactics Work Management Marketing Management 40

Ambal's Amusings

DECEMBER 17, 2009

We brainstorm together, share expertise and lessons learned, offer recommendations for new contacts, marketing and sales approaches, speaking and book writing, personal learning and more. We simply must take the first step - to connect on a personal, open and honest level. We are a virtual business team! Rebel Brown Recommends.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

Online Marketing Institute

JULY 31, 2009

I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. You don’t wait for a cold call to talk to an annoying sales person. But getting back to our category, we are often compared against Eloqua and Manticore.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40