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Manticore Offers A Lower Cost Alternative For Online Lead Generation

Customer Experience Matrix

As the recommendations suggest, it provides a hosted system for integrated lead generation and management. The company positions itself directly against Eloqua , and indeed is quite similar. The main advantages Manticore claims over Eloqua are lower cost and easier, faster implementation.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.