Vidyard

FEBRUARY 4, 2014

One option is to create a landing page requiring an email address or other information prior to full version content on the redirect link. You may already use this method, but it’s not always ideal as it can involve long page load times, more clicks, and the landing page is open to sharing and won’t be private.

Top of Funnel 63

Top of Funnel Video Marketing Lead Scoring Lead Ranking 63

Vidyard

NOVEMBER 11, 2016

Lenovo also needed to ensure the results of this campaign made it into Eloqua, their Marketing Automation Platform. They also needed a system that integrated with Eloqua, their Marketing Automation Platform. Their YouTube channel is home to nearly 1,000 videos and their top 15 videos each have more than 50k views.

Sales Management 111

Sales Management Top of Funnel Video Marketing Marketing Automation Services 111

Vidyard

APRIL 4, 2014

In efforts to drive viewers through more and more content on their elaborate landing pages, the brand has included end-of-video CTAs that direct you to even more videos (two are suggested with built-in thumbnail images in the final moments of each video in the series). No problem. Prompt viewers to head on back to your website.

Landing Pages 52

Landing Pages Youtube Eloqua Sales Qualified Leads 52

Vidyard

DECEMBER 10, 2013

To start, we’ll review the campaign goals for some recent conferences including Eloqua Experience and Dreamforce. You can see our Dreamforce landing page here as an example. Video As mentioned, you should include a video on the landing page. We do this by showing them 5-10 second pre-roll ads.

Campaigns 50

Campaigns Tips Landing Pages Conference 50

Anything Goes Marketing

AUGUST 3, 2009

If you go to Radian6’s home page , they’ve included a banner that says “ See what they are saying about us on Twitter ”. What they’ve done is used the Twitter “favorite” feature to mark the posts where people have made positive comments about them and then featured this prominently on their home page as well as on confirmation pages.

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Vidyard

FEBRUARY 16, 2017

Can you upload directly from your YouTube channel? A personalized video can lead to a 500% lift in email conversion, and a 16x increase in conversion ratios for campaign landing pages. Do you have to involve IT every time?

Marketing Automation Services 96

Marketing Automation Services Enterprise Management Video Marketing Work Management 96

Vidyard

FEBRUARY 25, 2015

Marketo has an excellent guide on embedding a YouTube video on a Marketo Landing page. You can learn all about incorporating a video marketing platform like Vidyard with your Marketo and Eloqua instance. For Eloqua, this info will likely be stored in the Object Record for a particular lead.

Video Marketing 51

Video Marketing Eloqua Top of Funnel Marketing Automation Services 51

Vidyard

NOVEMBER 12, 2015

Know who is watching – Identify both external and internal live stream viewers and track their engagement within Vidyard’s Analytics Center and leading marketing automation and CRM platforms such as Oracle Eloqua, Marketo, Act-On and Salesforce. There is no need to manually upload or encode a separate file or re-embed the video.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

Know who is watching – Identify both external and internal live stream viewers and track their engagement within Vidyard’s Analytics Center and leading marketing automation and CRM platforms such as Oracle Eloqua, Marketo, Act-On and Salesforce. There is no need to manually upload or encode a separate file or re-embed the video.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

Know who is watching – Identify both external and internal live stream viewers and track their engagement within Vidyard’s Analytics Center and leading marketing automation and CRM platforms such as Oracle Eloqua, Marketo, Act-On and Salesforce. There is no need to manually upload or encode a separate file or re-embed the video.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

JULY 10, 2013

Thanks to platforms like YouTube and Vidyard, generating leads through your video content is an easy way to collect contact information from your potential customers when they are most engaged. Vidyard tested whether adding a call-to-action to the end of our home page video would affect how prospective customers signed up for trial accounts.

Video Marketing 50

Video Marketing Generation Leads Lead 50

Vidyard

NOVEMBER 28, 2014

These included landing pages, video stories to tease the next step of the marketing journey (like the one below!), minutes each, this means that the videos were likely piquing interest and encouraging the audience to continue throughout the landing page. Since videos were only approximately 2.5

Analytics 50

Analytics Video Marketing Campaigns Lead Scoring 50

Albacross

JANUARY 17, 2020

We are using Albacross for both nurturing the leads that have been on certain pages and fit our ICP, and for sending them to either Hubspot or Lemlist based on what they have been doing on our website and their relevance. Not only are they simple to use, but they offer anything and everything when it comes to landing pages and sales funnels.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Directive Agency

FEBRUARY 22, 2019

Now you can utilize this list in Google Search, YouTube, and Gmail campaigns. . A great benefit to LinkedIn’s platform is the capability of connecting with contact management platforms such as Marketo, Eloqua, LiveRamp, Zapier Acxiom, Salesforce Advertising Studio, and Pegasystems. Landing Page Preview – Generic).

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Referral Rock

OCTOBER 30, 2019

Other popular digital marketing tools in this category: Autopilot, Marketo, Pardot, Eloqua. Back in the day, you would have to hire a developer or know your way around the back end of a website to even create a landing page. Coding know-how was a requirement for developing any web page. Content Marketing Software.

Marketing Automation Services 69

Marketing Automation Services Budget Programs Work Management Marketing Management 69

Convince & Convert

MARCH 18, 2016

Every 3 weeks or so I have a new show (live on Google Hangouts On-Air and streamed to my Facebook page) where I interview the founder or proprietor of marketing technology that I personally vouch for and support. So I’m just kind of on this main page. So what does it really do? This is just the most recent articles.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

OutboundView

SEPTEMBER 20, 2018

Create bio pages for “Bill the Buyer”, ”Sally Seller” and have fun with it! If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. You should almost always have dedicated landing pages that you are sending traffic to. Mixmax (SMB).

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

Convince & Convert

JULY 15, 2016

So, we’re creating an app and that app had to live on our landing page or it can live on a customer’s website. Do I want it to be multi-page portrait or single-page scrolling, multi-page landscape? This is what you would see on the landing page. Jay: Hosted landing page, sure.

Top of Funnel 102

Top of Funnel Marketing Automation Services Advertising Funnels Content 102