Vidyard

MARCH 9, 2017

Vidyard for SalesLoft helps modern sales organizations increase their email response rates by up to 8X through the use of highly engaging, customized, and personalized video emails. Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more.

Video Marketing 65

Video Marketing Personalization Effectiveness Salesforce.com 65

Smarte

MAY 23, 2022

Is it just me or does your LinkedIn also have a lot of “joining posts”? Marketing needs accurate and good quality data to engage and connect with prospects, and valid emails to run effective campaigns, while Sales are dependent on verified and accurate direct dials for outreach. The Great Resignation.

Validation 52

Validation Eloqua API Deliverability 52

Smarte

MAY 23, 2022

Is it just me or does your LinkedIn also have a lot of “joining posts”? Marketing needs accurate and good quality data to engage and connect with prospects, and valid emails to run effective campaigns, while Sales are dependent on verified and accurate direct dials for outreach. The Great Resignation.

Validation 52

Validation Eloqua API Deliverability 52

Ledger Bennett

MAY 29, 2018

In fact, I see a big opportunity on the horizon for our clients’ digital strategies; connecting email nurtures and media campaigns together. Nurturing known contacts via marketing automation email nurtures, generating MQLs and pushing prospects through the sales pipeline. What this looks like today. Sounds familiar, right?

Lead Ranking 49

Lead Ranking Marketing Qualified Leads Demand Generation Agencies Campaigns 49

Customer Experience Matrix

FEBRUARY 21, 2014

This is a major extension beyond traditional marketing automation, which works mostly through email to known prospects. I’ll assume the Eloqua integration is most interesting to readers of this blog. I’ll assume the Eloqua integration is most interesting to readers of this blog. Other partners will be added over time.

DemandBase 120

DemandBase Advertising Agencies Marketing Automation Services Paid Search Agency 120

Vidyard

MARCH 9, 2017

Vidyard for SalesLoft helps modern sales organizations increase their email response rates by up to 8X through the use of highly engaging, customized, and personalized video emails. Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more.

Video Marketing 53

Video Marketing Enterprise Management Personalization Effectiveness 53

Everything Technology Marketing

FEBRUARY 26, 2013

Download it here: [link] ) The B2B Technology Marketing Community on LinkedIn conducted the 2013 lead generation survey to better understand how B2B marketers are adjusting to new challenges, and to identify new trends and best practices. The most effective lead generation tactics used by marketers: Company website, email marketing and SEO.

Enterprise Management 100

Enterprise Management Lead Generation Demand Generation Agencies Marketing Management 100

Vidyard

MARCH 9, 2017

Vidyard for SalesLoft helps modern sales organizations increase their email response rates by up to 8X through the use of highly engaging, customized, and personalized video emails. Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more.

Video Marketing 50

Video Marketing Enterprise Management Personalization Effectiveness 50

The Effective Marketer

FEBRUARY 15, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

The Effective Marketer

MARCH 9, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Email Design Review Gallery Are you tired of what your marketing emails look like? We also spend some time talking about the emails we hated and those that could be improved.

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

Anything Goes Marketing

JANUARY 26, 2010

I have the pleasure of welcoming a new bunch of Eloqua team members who we start off with a boot camp here in Toronto so they get to know each other and the rest of the company. In this post, I’m going to outline some tips you can use to engage or reengage your email subscribers.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Email Marketing Automation 100

Customer Experience Matrix

JUNE 9, 2009

Summary: Marketo's new Sales Insight ranks prospects for sales people, based on recent Web and email activities. Users can drill into the details of each account, including Web activities, emails and score history. - a “lead feed” feature that can send “interesting moment” alerts via RSS, SMS, email, iPhone and other mobile devices.

Marketo 120

Marketo Work Management Marketing Automation Services Eloqua 120

Vidyard

AUGUST 2, 2016

Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success KITCHENER, Ontario – August 2, 2016 – Video has become the darling of the social media world, but modern businesses are proving that that there are real results to gain from online video content.

Bulldog Solutions 50

Bulldog Solutions Differentiation Eloqua Marketing Management 50

Vidyard

AUGUST 2, 2016

Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success. Combining Vidyard with Oracle Eloqua, modern marketers use video viewing data to quickly identify their most engaged leads and better personalize their content experience.

Bulldog Solutions 50

Bulldog Solutions Differentiation Eloqua Marketing Management 50

SalesIntel

MARCH 22, 2023

For example – your company may discover that your biggest clients are using marketing automation tools like Marketo or Eloqua. Marketo and Eloqua businesses are typically big, with tens or hundreds of thousands of contacts, significant resources, and technological know-how. That way, you know that your money is being used wisely.

Segmentation 52

Segmentation Ideal Customer Profiles Enterprise Management Marketing Automation Services 52

markempa

NOVEMBER 29, 2016

Are you finding salespeople still are being asked to hit the phones, to send out more emails? The mandate for most sales organizations is, make more calls, send more emails. I can get pretty much get anyone’s phone number and email address. And I can send an email and call to anybody. Yeah, absolutely. Why is that?

Marketing AI 0

Marketing AI Linkedin Marketing Automation Services B2B Sales 0

KoMarketing Associates

APRIL 11, 2013

BtoB Research, in coordination with Eloqua, surveyed hundreds of online marketing professionals to uncover the core competencies of Modern Marketers. ” In coordination with Eloqua’s Grand Guide to Lead Scoring , these resources are must have lead scoring references for B2B marketers. Optify B2B Lead Generation Report.

Marketing Report 120

Marketing Report Research B2B Marketing BtoB 120

KoMarketing Associates

JANUARY 23, 2014

Earlier this week a colleague forwarded along Bizo’s latest infographic in partnership with Eloqua , highlighting the B2B buyer’s journey from discovery through sales completion. B2B Email Marketing – 2013 Statistics. B2B Email Marketing – 2013 Statistics. B2B Buyer Behavior: Timing is Everything.

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

Heinz Marketing

OCTOBER 4, 2021

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. If you are joining us live on LinkedIn, joining us live on YouTube, live on Facebook, thanks very much for joining us. If you’re watching us on demand on LinkedIn, thanks very much for checking us out.

Top of Funnel 106

Top of Funnel Account Based Marketing Communities Cross-Selling 106

Hinge Marketing

AUGUST 15, 2014

You’ve got the basics of email marketing down, sending well-targeted content according to a thoughtful calendar. What action do you want leads to take when they read your emails? In terms of design, make certain that the call-to-action is highly visible, standing out from the rest of the email. Email open rates.

Work Management 48

Work Management Email Marketing Marketing Management Campaigns 48

Customer Experience Matrix

MARCH 26, 2015

For B2B marketers, this has happened mostly through Demandbase and what was formerly Bizo (now part of LinkedIn). email-based targeting. Terminus selects cookies by using LiveRamp and other data partners to match them against email addresses from the CRM or marketing automation system. ad inventory. sales stages.

Paid Search Agency 120

Paid Search Agency Display Enterprise Management Marketing Automation Services 120

Marketing Insider Group

JANUARY 24, 2013

. @ MarketingSherpa – MarketingSherpa – MarketingSherpa provides B2B and consumer marketing professionals practical case studies, research, and training on email, demand gen, search, social, and more. NoyesJesse – Jesse Noyes – Managing Editor @ Eloqua. Jacksonville Beach, FL – [link]. Taco connoisseur.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Webbiquity

JANUARY 27, 2011

It has the necessary tools and capabilities for very basic marketing activities such as limited email marketing and campaign management. In this case, we suggest seeking out a best-of-breed vendor, such as Marketo , Eloqua , Genius , Manticore Technology , Genoo or the wide variety of other systems. Share this on LinkedIn.

Marketing Automation Services 100

Marketing Automation Services Marketing Management Salesforce.com Marketing Automation 100

Envy

JANUARY 28, 2018

In addition, last year marketing automation platforms such as Hubspot , Marketo , Eloqua have become increasingly commonplace. YouTube is rated the fourth most effective B2B channel marketers use behind Email, LinkedIn and Print. Marketing Automation. 73% of B2B marketers say video positively impacts ROI.

Top of Funnel 103

Top of Funnel Marketing AI Enterprise Management Account Based Marketing 103

Content Marketing Institute

MARCH 22, 2018

The most important KPI for the team is the number of email subscriptions – a sign that someone finds the iQ content valuable. Email sign-up readers are the holy grail of content marketers – readers who convert to subscribers. That’s a mistake, Kintigh says, because readers rarely sign up for an email subscription on the first visit.

Marketing Automation Services 108

Marketing Automation Services Work Management Marketing Management Paid Search Agency 108

Heinz Marketing

AUGUST 30, 2018

A co-founder of Eloqua and co-inventor of the marketing automation category, he’s now co-founder of Nudge , one of our most important sales technology solutions. Number of unread emails right now? Email, Nudge, Linkedin, Instagram (my new-ish guilty pleasure). What is your email management strategy?

Work Management 40

Work Management Eloqua Forecasting Marketing Automation Services 40

Marketing Insider Group

JANUARY 8, 2013

Eloqua’s All About Revenue the @ Eloqua blog explores the role innovation plays in revenue generation. And follow the conversation on Twitter , LinkedIn , Facebook or Google+. You should also follow their co-founder @ JonMiller and their social and content guru @ JasonMillerCA. Follow my friend @ noyesjesse.

B2B Marketing 100

B2B Marketing B2B Thought Leadership Eloqua B2B 100

Ledger Bennett

MARCH 12, 2020

– LinkedIn. For the most part, they are the way in which we target and ensure the right people Winning with Audiences – Connecting Email Nurtures and Media Campaigns May 29, 2018 As digital campaigns mature and evolve, new opportunities arise to improve both efficiency and returns. Run a live event online. – YouTube.

Top of Funnel 52

Top of Funnel Eloqua Digital Marketing Funnels Lead Ranking 52

Convince & Convert

JULY 2, 2014

Before starting Influitive, a platform designed specifically to serve as a hub for companies to house their advocate marketing programs in, he started Eloqua, which was acquired by Oracle two years ago. He says that advocate marketing will be as mainstream in a few years as email marketing is today.

Brand Identity 160

Brand Identity Branding WOMM WOM 160

Heinz Marketing

MARCH 29, 2018

Allison has a distinguished and decorated career spanning both sales and marketing leadership roles at companies such as Oracle, Eloqua, NextJ Systems and more. Number of unread emails right now? 1939 unread emails. Number of unread emails right now? 1939 unread emails. What is your email management strategy?

Work Management 82

Work Management Enterprise Management Marketing Management Paid Search Agency 82

Customer Experience Matrix

DECEMBER 8, 2011

This contrasts sharply with mature categories like email, landing pages, and nurture campaigns, where dozens of features are shared by most systems. Neolane - posting: central panel to post tweets and Facebook updates - sharing: place sharing buttons on emails - tracking: measure clicks on links in system-generated posts.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

KoMarketing Associates

JANUARY 25, 2013

Despite scoring low for quantity and quality leads, more than 50 percent of those polled said they will make Facebook, Twitter, and Linkedin a priority in 2013. Some of the key takeaways of the two charts below: In-house email marketing is the best channel for generating high quality leads and third best for quantity.

Demand Generation 120

Demand Generation Advertising Benchmark Customer Surveys Demand 120

Webbiquity

SEPTEMBER 1, 2010

Writing that “The most productive PR path…is a blended approach to social and traditional media,&# Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Customer Experience Matrix

FEBRUARY 5, 2015

This one isn’t so common yet, although Oracle Eloqua , Marketo , HubSpot and some others have announced some ad retargeting partnerships. Google Adwords integration and advertising through Facebook, Twitter, and LinkedIn audiences are more widely available but I don’t include them here. Surely mobile can do more than that.

Marketing Automation Services 120

Marketing Automation Services Demand Generation Agencies Marketing Report Marketing Automation 120

The Point

DECEMBER 6, 2010

Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. How to Answer a Question: 5 Tips for Making the Most of LinkedIn. Comments after the fold. 26 Must-Have Negative Keywords for B2B PPC Campaigns. 7 Mistakes To Avoid In Your Next Webinar Invitation. Salesforce.com Webinar Invitation Gets It Right.

Lead Gen 100

Lead Gen Webinar Metrics Salesforce.com Eloqua 100

ANNUITAS

JULY 30, 2015

There are many important things to focus on when starting to use a marketing automation platform such as Marketo or Eloqua. To find a user group near you, just check out the various communities via the provider sites or even LinkedIn groups. You can achieve this by adding a filter of email address contains @ test.com.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Lead Ranking Automation 100

chiefmartech

APRIL 4, 2017

You can register your vote in the contest by sharing it on social media, especially LinkedIn, Facebook, and Twitter. via Marketo sync filter or Eloqua program) to meet their requirements. While both Eloqua and Marketo have REST web services, that’s where the similarities end. Going custom: key considerations and options.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52