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5 New Tips to Convert on Long Tail Search Queries

Convince & Convert

As a result, brands must evolve to a convergence model spanning advanced keyword research concepts, content development, social media, public relations, UX and design, and technical website optimization. For more from The New Long Tail of Search Marketing Strategy , download it for free on the Elasticity website.

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Quality Over Quantity 99% of the Time

Convince & Convert

Jason Falls is the Senior Vice President of Digital Strategy (& Director of Bourbon Integration) at Elasticity , a digital marketing and public relations firm. Tweetable Moments My Twitter policy is, ‘Share good sh*t.’ jasonfalls Tweet This. Think digital-era Don Draper (especially with the bourbon).

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Are the 4Ps Still Relevant or In Need of a Major Reset?

The ROI Guy

Promotion - Communication to provide information to prospects about the products / services including advertising, public relations, content marketing, and sales presentations, collateral and tools. The big question nowadays, are these 4-Ps still relevant?

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ClickInsights: 3 important components that will make a great case study

Ambal's Amusings

Since then, he has written a huge stack of content, advertising, direct marketing, and public relations materials for consumer and B2B clients in financial services, banking, insurance, high-tech, healthcare, education, and other industries. Jonathan Kranz's Tip. ” Get the picture? So should your readers.

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30 Women Shaping B2B Tech Marketing

SnapApp

The recent release of Chargify Elastic Billingâ„¢ was a culmination of hard work and collaboration across all departments. For marketing and design, the release was not only product-related, but also included a new logo, website, and additional marketing collateral. Her goal is to position products for growth.

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30 Women Shaping B2B Tech Marketing

SnapApp

The recent release of Chargify Elastic Billing was a culmination of hard work and collaboration across all departments. For marketing and design, the release was not only product-related, but also included a new logo, website, and additional marketing collateral. Her goal is to position products for growth.