WebMarketCentral

FEBRUARY 1, 2008

Ardath Albee (AA): Before founding Marketing Interactions, I was the president of Einsof , Inc., Funnily enough, my background prior to Einsof is about as non-techie as you can get. AA: I transitioned into technology to help my sister found and grow Einsof. WebMarketCentral (WMC): What did you do before Marketing Interactions?

einsof 20

einsof B2B Thought Leadership Thought Leadership Tagging 20

WebMarketCentral

OCTOBER 1, 2007

The professional services experts at RainToday have just released a free report, The One Piece of Advice You Can't Generate Leads Without—From 10 Experts on B2B Lead Generation. If your role centers around B2B lead generation, how can you resist a report with a title like that?

einsof 20

einsof Lead Generation Lead Ranking Lead Scoring 20

WebMarketCentral

AUGUST 24, 2006

Ardath Albee of Einsof has released a new e-book titled " Why Naked CRM Systems Don't Work." Einsof's solution is to properly "dress" your CRM system with an interactive sales portal. Because, while Einsof has developed a base of reusable core code, each customer solution is heavily customized. What's your CRM system wearing?

einsof 20

einsof CRM RSS Sales Qualified Leads 20

WebMarketCentral

JUNE 28, 2006

There are also a number of other great bloggers I've had the opportunity to interact with and learn from.

einsof 20

einsof Rules Advertising Agencies RSS 20

Online Marketing Institute

JULY 31, 2009

2) Database services – powerhouses like Dun&Bradstreet, Harte-Hanks, Acxiom, Equifax, infoUSA, and Merkle dominate this category , but B2B marketers tend to think of them more as list generators than providers of a broad spectrum of strategic data management to direct mail execution. Here’s the problem. Again, thanks for the dialogue.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40