Zoominfo

MAY 20, 2019

If you’ve worked in business for any length of time, you’ve attended two very different types of meetings. First, there are effective business meetings, where employees share necessary information, collaborate efficiently, and develop next steps to solve their shared problems. Key Takeaways on Efficient Business Meetings.

Efficiency 221

Efficiency Business Zoominfo Distribution 221

ClickZ

JULY 16, 2020

The e-book contains a 3-step approach to maximizing performance on digital ad platforms such as Google and Facebook with the goal of achieving better efficiency from your existing media budget. You can download the free e-book, The Digital Advertiser’s Guide to Uncovering Hidden Revenue Opportunities Without Increasing Spend, from ClickZ.

Spending 109

Spending Digital Marketing Funnels Funnel Advertising Resource Management 109

Salesforce Marketing Cloud

OCTOBER 11, 2022

.” “We will have to do more with less given hiring and spending freezes.” ” Those are among a handful of common refrains I hear from sales leaders these days — many of whom are on the hook for promoting efficient growth, even as we face an economic recession. Simplify your sales tech stack.

Efficiency 98

Efficiency Resources Promotion Enterprise Management 98

Martech

JANUARY 22, 2024

You have worked closely with the client, prepared all the necessary content, assets and targeting, and are confident about the potential success. Setting up your agency partner for success from the beginning yields efficient spend and improved outcomes for business objectives. In short, you’ve done nothing at all. In your inbox.

Ideal Customer Profiles 104

Ideal Customer Profiles Paid Search Agency Advertising Agencies Ad Agencies 104

LeanData

FEBRUARY 23, 2023

Across the business landscape, nearly all of us are being tasked with being more efficient — to “do more with less.” Within LeanData’s product suite of revenue orchestration and scheduling tools, customers are utilizing a number of features to gain better efficiency, to produce better and more results with less from their revenue tech stack.

Efficiency 52

Efficiency Work Management Marketing Analytics Tools Allocation 52

Martech

DECEMBER 12, 2022

Likewise, martech is among the top three capability gap areas cited by CMOs in the latest Gartner CMO Spend survey. The key is focusing on experimentation to find what works and should be amplified versus what needs further refinement. Dig deeper: What is customer journey orchestration and how does it work? Get MarTech!

Training 98

Training Spending Work Management Marketing Management 98

Varicent

APRIL 22, 2020

There’s a trade-off between growth models ; either invest as much as you can to grow as fast as you can, or focus on efficiency to grow in a sustainable, profitable way. Moving to an efficiency-based model is usually driven by something predictable; a new competitor who enters your space or your financial markets drying up for funding.

Efficiency 119

Efficiency Lead Ranking Marketing Qualified Leads Top of Funnel 119

Salesforce Marketing Cloud

JUNE 29, 2022

Imagine how much more productive and efficient you could be if you could take all of the repetitive, routine, manual work out of your day. Imagine if that kind of work were simply done for you, freeing you up for the value-added work that drives success for you, your business, and your customers. Learn more.

Efficiency 98

Efficiency Marketing AI Automation Product 98

Salesforce Marketing Cloud

SEPTEMBER 30, 2022

That puts pressure on retailers who must entice and delight customers while managing their expectations and complaints, efficiently and seamlessly. Here’s how you can build a better retail customer service experience so your shoppers stay loyal and spending, now and throughout the entire year.

Work Management 98

Work Management Marketing Management Spending Marketing AI 98

SocialPilot

FEBRUARY 21, 2024

Why do you want to work with an influencer? More often than not, anything that involves spending money will always need a budget. Without breaking the bank, you must know what you will spend on Instagram influencer marketing. “If But we are not suggesting that it will be a walk in the park – you have to do the work.

Work Management 93

Work Management Planning Advertising Agencies Marketing Management 93

SalesGrape

OCTOBER 11, 2023

Telemarketing Trends in B2B Marketing: What’s Working in 2023? Example: A software company looking to sell its project management tool can use data analysis tools to identify companies with multiple ongoing projects but lacking efficient project management systems. As technology continues to evolve, so do marketing strategies.

Telemarketing 88

Telemarketing Work Management Marketing Management Marketing AI 88

LeanData

DECEMBER 15, 2022

Your digital marketing is working as intended. Great playbooks are the foundation of an efficient sales pipeline, keeping marketing and sales aligned on converting leads into customers. They are spending their company’s money and putting their reputation on the line. Leads are coming in. Be a Frictionless Vendor.

Efficiency 78

Efficiency Work Management Marketing Management Lead Scoring 78

seo.co

DECEMBER 2, 2022

So why aren’t your link building campaigns working? How Link Building Should “Work” First, let’s talk about how linkbuilding is supposed to “work” in the first place, and the various ways that link building can go wrong. Let’s find out. Link permanence.

Link Building 119

Link Building Ad Building Domain Lead Scoring 119

SalesIntel

MARCH 24, 2023

The economy was rewarding growth ahead of efficiency or profitability. When you hit a market like we’re seeing today, efficiency matters most. Our experience here at SalesIntel is that we’re fundamentally remaining static in our investments from 2022 and 2023, but we’re seeing massive gains in efficiency.

Efficiency 52

Efficiency CMO Verticals Ideal Customer Profiles 52

SmartBug Media

JULY 13, 2022

If you’re anything like me, you want to fully enjoy all of the flexibility and freedom that comes with working remotely. The pandemic certainly changed how, when, and where many people work and has opened up a whole new world of work schedule possibilities. However, working outside of the office does take discipline.

Work Management 98

Work Management Practices Best Practices Paid Search Agency 98

Heinz Marketing

JULY 31, 2023

Leverage Technology for Remote Work In the digital age, working remotely is more accessible than ever. Use technology to your advantage and set up a remote work environment that allows you to spend quality time with family while attending to business matters.

Work Management 85

Work Management Allocation Tips B2B 85

SmartBug Media

FEBRUARY 24, 2022

Many organizations learned over the past few years just how hard it is to build and maintain what they consider their “company culture” when it comes to remote work. Here are some tips from our playbook for maintaining a robust, dynamic remote work culture. Don’t think happy hour will work for your company or workforce?

Work Management 98

Work Management Ad Building Tips Peer-to-peer 98

Martech

MAY 5, 2022

Rapid-fire cross-channel digital campaigns drive sales efficiently if they’re optimized. Make sure teams and individual members of the organization work together to get the most mileage out of your tech tools, including analytics. The post Using analytics to optimize marketing spend and drive sales appeared first on MarTech.

Budget Management 78

Budget Management Analytics Spending Optimization 78

Litmus

AUGUST 24, 2020

It’s not uncommon for teams of any size to be working on multiple emails at the same time. It makes sense, then, that finding ways to efficiently work with your stakeholders is key to getting messages to market. In our 2019 State of Email report, you told us that…you’re busy. Chris Greufe , Sr.

Efficiency 76

Efficiency Template Clickthrough Bandwidth 76

Salesforce Marketing Cloud

JUNE 30, 2022

Also, make sure the money you’re spending on ads is generating high-quality users. Here’s an example of how you can make this work. Improving the efficiency of your lead generation tactics is important, no matter if you’re a one-person team at a startup or part of a larger team at an enterprise.

Lead Generation 96

Lead Generation Tactics Work Management Generation 96

Scoop.it

NOVEMBER 11, 2021

However, it’s worth noting that you’ll still have to spend time locating the ideal text, video and audio content to suit both your business and wider audience. Hashtagging also works wonders when it comes to discovering new content to curate, too. This helps to make content more discoverable, and thus easier for users to engage in.

Curation 85

Curation Efficiency Allocation Generation 85

Directive Agency

OCTOBER 9, 2018

People often use this term — you’ve probably heard this yourself or you maybe have even said it yourself — and it’s this idea that, “ Well, once this starts to work, we’ll spend more. Once we get some traction, we’re totally open to spending more.” Click To Tweet. Click To Tweet.

Efficiency 40

Efficiency Spending Marketing Proposals Keywords 40

Marketing Insider Group

JANUARY 8, 2024

It’s important to understand that AI isn’t a replacement for professionals in the creative fields but rather a tool to complement them, enabling them to tackle complex tasks more efficiently and reach their full potential. AI improves efficiency and elevates the overall customer experience, a critical factor in the competitive B2B landscape.

Marketing AI 258

Marketing AI B2B Marketing Planning Allocation 258

The Lead Agency

APRIL 14, 2024

In fact, 45% of marketers globally plan to increase their spending on content in 2024, 42% will keep the same budgets as 2023, and the remaining few are undecided or looking at a decrease. This also works for physical product demos, explainer videos, case study videos, team culture videos, about us videos and more.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Metadata

OCTOBER 6, 2021

What works better: images or videos? Which images work best? So, what’s working in social advertising for B2B marketers? To find out what’s working, we looked at what’s working for our own customers. Cost per lead (CPL): CPL measures the efficiency of your campaign. How long should your ad text be?

Cost per Lead 78

Cost per Lead Paid Social Agency Advertising Benchmark CPL 78

PathFactory

FEBRUARY 10, 2023

Instead, spend a few weeks interacting with their posts and engaging with them. When sales and marketing teams work together, they can create a unified strategy that leverages the strengths of both teams to maximize the effectiveness of their efforts. But, in today’s market it’s important to work smarter, not harder.

High Quality Lead 52

High Quality Lead Efficiency Top of Funnel CMS Development 52

Seismic

FEBRUARY 1, 2021

According to a recent study by Salesforce, sellers only spend a little over a third of their time selling. Administrative work and daily tasks add up fast, leaving sellers with little time to perform their core function—time that sellers can’t afford to lose. This enables Citrix to surface content directly in the CRM.

Efficiency 67

Efficiency Work Management Marketing Management Personalization 67

Litmus

MARCH 12, 2020

Ally Brown, the CRM Technical Specialist at SmileDirectClub, knows how important efficient email testing is. She works with the email team at SmileDirectClub to send millions of emails to customers, which means they have to use their time wisely. I love efficiency, and I’m constantly trying to think of ways to make things faster.”.

Efficiency 64

Efficiency Work Management CAN-SPAM Marketing Management 64

Biznology

APRIL 23, 2021

“To achieve the desired culture, everyone must have a clear, consistent, common understanding of it — and everyone must work together in a deliberate and coordinated effort to cultivate it…Everyone shares accountability for achieving the desired culture.” ” HBR – Denise Lee Yohn.

Work Management 104

Work Management First-Mover Advantage Lead Ranking Fulfillment 104

Marketri

SEPTEMBER 22, 2023

Successful B2B marketing is rooted in data that allows you to determine what’s working well, what isn’t, and where you should fine-tune for better results. That works best when sales and marketing collaborate on the definition of an MQL for your specific product or service, ensuring they both have input and buy-in.

Lead Ranking 62

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Churn Rate 62

SmartBug Media

NOVEMBER 4, 2020

In order to get the most bang for your buck, you will want to take the customer’s lifecycle stage into consideration when determining what to send and how much to spend. With many people working from home, we no longer have insight into where they are showing up every day. Direct mail is hard these days if you are B2B. Personalize.

Account Based Marketing 102

Account Based Marketing Ideal Customer Profiles ABM Marketing Budget 102

Hubspot

APRIL 1, 2020

They're all outrageously efficient. Jellyfish are the most efficient swimmers in the ocean. The Dyson AM09 Fan Heater was one of the results that came up when I searched "most efficient space heater" on Google. We want efficiency out of just about everything — it's not specific to sea creatures, space heaters, or quarterbacks.

Efficiency 63

Efficiency Cross-Selling Buyer's Journey Sales Qualified Leads 63

Scoop.it

JULY 8, 2021

It makes the most of the time you already spend on your smartphone. You’ll keep building trust with your audience and publishing fresh content while saving time and focus you need to do great work. The post How to efficiently curate high-quality content on WordPress with Scoop.it Updating blog posts can increase traffic by 106%.

High Quality Lead 85

High Quality Lead Curation Efficiency Content 85

Seismic

AUGUST 25, 2019

“Efficiency is doing things right; effectiveness is doing the right things.” ‘Sales efficiency’ and ‘sales effectiveness’ sound like vague concepts, but they can actually have a significant impact on the success of your sales strategy. How Can I Improve Sales Efficiency and Sales Effectiveness?

Efficiency 72

Efficiency Effectiveness Enterprise Management Work Management 72

Webbiquity

APRIL 24, 2024

You could end up finding a much better location now you can afford to spend a little more on the property. Creating, implementing, and continually tuning your marketing plan based on what works enables you to figure out the most effective tactics to help drive your business growth. Be prepared to spend some time and effort on these.

Practices 136

Practices Tips Work Management Marketing Management 136

MKT1

NOVEMBER 18, 2021

This analogy is the simplest way I’ve found to throw away the marketing jargon, ever-changing marketing job titles, and complicated frameworks and explain the mix of things you need to create an efficient marketing function. Meaning, they spend way too much time creating fuel and sacrifice building out a good engine, or vice versa.

Efficiency 52

Efficiency Planning Ad Building Enterprise Management 52

Martech

NOVEMBER 15, 2022

Work from home has all but eliminated the informal social interactions which let employees get to know each other and share ideas. However, a new generation of remote work apps and virtual meeting platforms aims to fix that. “You Of the five hours the average user spends in Roam, only 80 minutes are spent in meetings.

Work Management 87

Work Management Paid Search Agency Ideal Customer Profiles Distribution 87