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How CMOs Can Keep Marketing Organizations Agile in Changing Times

Marketing Insider Group

How can chief marketing officers empower their organizations to remain nimble in changing times? Understanding how your organization fits into society can help you remain relevant and address current challenges and concerns authentically. 11 Ways CMOs Can Help Their Marketing Organizations Stay Agile in Crazy Times. Less stress.

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Maximizing Efficiency with B2B Marketing Automation: Key Strategies

Webbiquity

It’s like having a super-efficient robot that can help your team handle all the repetitive marketing tasks and plan your marketing campaigns more efficiently. Higher efficiency and performance : By automating routine tasks, teams can focus on strategy and creative efforts. What are the Benefits of B2B Marketing Automation?

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Proven Ways To Improve Organic Marketing Workflow Efficiency

Conductor

However, more and more companies are putting their efforts and attention into building out their digital marketing teams, especially within organic marketing or SEO. This article provides the foundation for the optimal way to run a marketing team, implement SEO recommendations, and increase efficiency in your organic marketing workflow.

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What Will the Future of Remote Work Mean for B2B Organizations?

Webbiquity

The evolving work environment has especially impacted business-to-business (B2B) organizations, as in-person interactions are often pivotal to success. They need to be able to work together without technical difficulties and access their work in seconds for maximum efficiency. Image credit: Helena Lopes on Unsplash.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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What are DAOs (Decentralized Autonomous Organizations)? And Why Should You Care

Biznology

The simplest way to describe DAOs – distributed autonomous organizations – is that they are online communities owned and controlled by their members. This often results in co-ops being less able to respond as quickly as more agile organizations in the face of change. Think of them as online co-ops. Click image to enlarge).

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5 Ways Marketing Managers Can Improve Team Efficiency

Marketing Insider Group

Yet marketing employees can’t take advantage of opportunities if their team efficiency is lacking. Organizations can’t successfully handle massive growth without optimization in every department. How to Improve Team Efficiency If you’re a marketing director, you want to balance team efficiency with high performance.

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity.

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Build a Successful and Results-Driven Sales Culture

Speaker: Gary Galvin, CEO, Galvin Technologies

As a leader in your sales organization, it’s incredibly important to have an accurate picture of your team’s revenue, pipeline, and sales activities in order to deliver results. Join us for the fifth fantastic episode of our Salesforce efficiency webinar series! Effectively manage and track sales activities.

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The 2019 Technographic Data Report for B2B Sales Organizations

reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient. In fact, the majority of respondents agree—with 72.3% Download the report to learn more!

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The AI-Enabled CMO: Practical Tips for Today's B2B Marketers

Speaker: Paul Slack, Vende Digital CEO

You'll learn: Practical applications/Use cases How to find and assess the right AI technology Prioritizing quick wins Mastering prompt engineering Solving marketing challenges efficiently Strategies to launch pilot programs Case studies of B2Bs building smarter businesses with AI Exclusive bonus content: Actionable frameworks to get started quickly (..)

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Marketing Through Storytelling: The Secret to Building a Unique Brand Identity

Speaker: Amanda Wener, Award-Winning Content Strategist and Brand Storyteller

December 1st, 2022 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT

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GDPR & Demand Generation: What Your Team Needs To Know

Speaker: David Crane, Head of Content & Thought Leadership, Integrate

The coming month will test the boundaries of change management for marketing organizations (and their colleagues in sales, finance, IT and legal) as they ready their teams for the EU’s General Data Protection Regulation (GDPR), which will go into effect May 2018.

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Explore the key reasons why this relationship continues to be a challenge for most organizations. Join us for the fourth amazing episode in our Salesforce efficiency series! Examine strategies and tactics to promote cohesiveness between these two functions that will lead to improvements in achieving revenue targets.