7 Tips to Boost Your Email Nurturing Results Immediately
B2B Lead Generation Blog
APRIL 27, 2017
Or do they treat them like people you can help? As I’ve written before, the best marketing feels like helping (because it is.). Still, it’s helpful to notice that all customer buying cycles fit into three distinct funnel stages. Top of the Funnel (TOFU): People at this juncture are searching for ideas, tips, and resources to help them answer questions and get ideas for problems they’re facing.