Sprout Social

APRIL 30, 2020

— Val Vesa (@adspedia) September 7, 2018. And tools like Sprout Queue with ViralPost® and Optimal Send Times in Compose can further empower social marketers to create an effective publishing strategy in spite of this pandemic. Tired of calculating or guessing the optimal send times for your social media posts?

Optimization 87

Optimization VALS Ideal Customer Profiles Custom Publishing 87

BenchmarkONE

NOVEMBER 11, 2021

To give your customers a solid reason to deal with your business again, it’s important to pay attention to their needs and wants as it’s one of the most effective customer retention strategies. The company’s own how-to videos are great examples of effective support content. Author Bio.

Ideal Customer Profiles 82

Ideal Customer Profiles Tips Customer Satisfaction VALS 82

Webbiquity

MARCH 19, 2024

Guest post by Val Razo. With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. Val also writes for digital marketing blogs to get in touch with like-minded people.

Paid Search Agency 187

Paid Search Agency VALS Ads Practices 187

ConvertKit

NOVEMBER 20, 2020

Finally, email can be 100% text-based (with no visual elements) and still be effective, so you don’t have to spend time creating graphics unless you want to. Content upgrades can be effective ways to capture email addresses and build your list. You can write emails as long or as short as you like. Image via Backlinko. Clean your list.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

Content Standard

OCTOBER 22, 2015

Take Val Swisher’s advice, founder and CEO of Content Rules: “The only way to sell anything to management is through ROI. To learn about effectively measuring content ROI, check out Skyword’s free eBook: The How and Why of Content ROI: Defining Goals and Measuring Success. Tips to Build Your Pitch.

Trust Marketing 40

Trust Marketing Buy VALS Content Marketing 40

Onalytica B2B

FEBRUARY 17, 2016

IoT has been described as a world changing revolution akin to the creation of the internet, that will effect the industrial sectors and eventually the entire world. We have conducted research into IoT on our blog back in 2014 and again in 2015 and it’s interesting to compare this new list to our previous ones. #IoT

Lead Ranking 50

Lead Ranking Brand Identity Branding Lead Scoring 50

The ROI Guy

FEBRUARY 4, 2009

How to Measure and Present the Effectiveness of Yo. Frugalnomics in Full Effect: Forrester and Gartner. Microsoft Virtualization with Hyper-V - better val. Predictions for 2011: The End of B2B Sales & Marke. ► November (8) Five Reasons You May Not Be Spending Enough on Con. How Do You Get Started in Content Marketing?

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

Litmus

JANUARY 23, 2024

After all, when they have a great experience with your emails, it has a positive ripple effect on your overall brand. Don’t reinvent the wheel Great emails don’t have to be ridiculously innovative to be effective. So, where can you find email design inspiration and examples for new strategy, copy, design, and development ideas?

Examples 86

Examples VALS Newsletter Design 86

The ROI Guy

FEBRUARY 4, 2009

How to Measure and Present the Effectiveness of Yo. Frugalnomics in Full Effect: Forrester and Gartner. Microsoft Virtualization with Hyper-V - better val. Predictions for 2011: The End of B2B Sales & Marke. ► November (8) Five Reasons You May Not Be Spending Enough on Con. How Do You Get Started in Content Marketing?

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Brandpoint

DECEMBER 3, 2020

Val Geisler, Fix My Churn I really hope that 2021 is the year of the customer. Paid social, however, may get more effective, as more and more of our worldview is shaped by what shows up in our social channels and streams. I asked some pros around the country what they were expecting to see as major trends next year.

Planning 156

Planning Paid Search Agency VALS Allocation 156

The ROI Guy

FEBRUARY 4, 2009

How to Measure and Present the Effectiveness of Yo. Frugalnomics in Full Effect: Forrester and Gartner. Microsoft Virtualization with Hyper-V - better val. Predictions for 2011: The End of B2B Sales & Marke. ► November (8) Five Reasons You May Not Be Spending Enough on Con. How Do You Get Started in Content Marketing?

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

Litmus

JANUARY 3, 2019

But creating effective welcome and onboarding emails is hard ! In it, onboarding email expert Val Geisler and Litmus’s Chad S. Use ALT text effectively. Break up a single, overly complex welcome email into an effective series of emails. It’s no different in email marketing. Create an easy-to-scan content hierarchy.

Peer-to-peer 62

Peer-to-peer Optimization VALS Copywriting 62

Convert

NOVEMBER 17, 2021

The outcome was a relative +53% increase in leads (±28, p-val 0.0002). consistency of effect across: adds to cart, sales, revenue, return purchases, etc.) consistency of effect between two separate experiments ran on 2 separate websites). This is my first experiment that got me hooked.

VALS 52

VALS Aggregators Validation Sample 52

Unbounce

JULY 30, 2019

Aaron Orendorff, the founder of iconiContent and former editor in chief at Shopify Plus, suggests instead creating promos that encourage more spending: Not only is traditional discounting becoming less effective over the holidays, but it can also substantially lower brand value as well as AOV (average order value). Post-Click Upselling.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111

Convince & Convert

JULY 28, 2010

link] Don Ronlund Helpfulness might be your most effective sales tool. *5 5 Ways to Turn Helpfulness Into Marketing Greatness* [link] RT @jaybaer: [link] Maark Find and show how you can be helpful. Helpfulness = great marketing success.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Litmus

SEPTEMBER 25, 2023

White (Head of Research, Oracle), Leah Miranda (Lifecycle Marketing Manager, Zapier), Jay Oram (Head of Development, ActionRocket), and Darryl Bolduc (VP of Product, Acoustic) as they dug into the fascinating effects AI has had on our industry… and looked forward to its potential uses for the future. Thanks for the tips, Val!

Marketing AI 97

Marketing AI VALS Top of Funnel Work Management 97

Convince & Convert

AUGUST 3, 2010

3 Ways Facebook is Killing Your Website" [link] [link] Val F RT @jaybaer: "R.I.P. What do you see as methods of effective integration of your Facebook and blog/websites? 3 Ways Facebook is Killing Your Website" by @jaybaer [link] [link] Strongman’s Best RT @briansolis: Reading "R.I.P.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

3 Ways Facebook is Killing Your Website" [link] [link] Val F RT @jaybaer: "R.I.P. What do you see as methods of effective integration of your Facebook and blog/websites? 3 Ways Facebook is Killing Your Website" by @jaybaer [link] [link] Strongman’s Best RT @briansolis: Reading "R.I.P.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167