KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). We are interacting with humans and we can’t forget that. Steal from B2C. Go Beyond Demographics.

Social Media 96

Social Media Media B2B Tips 96

B2B Digital Marketer

MAY 27, 2021

They treat marketing as B2B and B2C, when in reality, it’s B2H (Business to Humans) or P2P (People to People). His strategy first approach to businesses of all sizes stem from his education in both International trade and psychology building his unique methodology. The problem is, B2B marketers are not building advocates.

Organization 52

Organization P2P Ad Building Brand Identity 52

Sprout Social

JUNE 27, 2023

Even for folks outside of our industry, people can always relate to or find inspiration, education, and value from human stories. There’s a mix of tones, which we love because there are opportunities for truck drivers to relate when they find and consume this content. Many B2B brands are concerned about proving the ROI of social.

Marketing AI 93

Marketing AI Creativity Burn Rate B2B Thought Leadership 93

Single Grain

SEPTEMBER 30, 2020

Lufax , a Shanghai-based financial asset exchange SaaS product that focuses on P2P lending solutions for banks and insurance companies, rose in valuation to $39.4 The education industry has a decent market size, but growth is limited due to high competition and fewer opportunities. billion within a short span of eight years.

Verticals 128

Verticals Enterprise Management Work Management Marketing Management 128

Marketing Insider Group

JANUARY 2, 2013

Writing educational, helpful content can be useful in building trust. Social media can be used to turn a B2B transaction into a P2P relationship. This is the new marketing: it’s more about educating than broadcasting. This is not easy or fast, but is a crucial element of content marketing. Think like a publisher.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 100

Hubspot

NOVEMBER 4, 2015

Sure, educating donors is important. Peer-to-peer (P2P) fundraising is the hot term in nonprofit fundraising right now—and rightfully so. P2P is all about empowering individual supporters to raise money from their network of friends, family and colleagues on behalf of your nonprofit. You need to prepare them to give.

P2P 28

P2P Promotion Peer-to-peer Campaigns 28

Directive Agency

JUNE 18, 2019

You should talk to anybody and love on them, appreciate them, honor them, respect them, help them, educate them, and you’d be amazed what can happen down the road.” But copywriters have done a terrible job of educating people on what that process actually looks like. It’s about making educated guesses.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

You should talk to anybody and love on them, appreciate them, honor them, respect them, help them, educate them, and you’d be amazed what can happen down the road.” But copywriters have done a terrible job of educating people on what that process actually looks like. It’s about making educated guesses.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JULY 8, 2019

At the end, we have a special interview with one of our employees here at Directive as well as part of the P2P, the peer to peer segment, so, please stick around. P2P Interview with Jonathan Verstegen. Blake Emal : And now it’s time to switch from a B2B mindset to P2P. I hope that you’ll listen all the way through.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

At the end, we have a special interview with one of our employees here at Directive as well as part of the P2P, the peer to peer segment, so, please stick around. P2P Interview with Jonathan Verstegen. Blake Emal : And now it’s time to switch from a B2B mindset to P2P. I hope that you’ll listen all the way through.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Buzz Marketing for Technology

JUNE 27, 2008

Personal Shared Workspaces, Publishing & Subscription: Educate the project team. · The Education System. short educational pieces. · Miscellany. How the World Really Works. · · Global/Local Politics. · · Corporatism/Free Trade. · · Media/The Political Process. · Stories. ·

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Directive Agency

JULY 15, 2019

Because in Ukraine as well as in ex-Soviet Union … like Russia, Belarus, and stuff … we have really good math, physics education. But it helps us understand the issue better and maybe make a more educated decision, or understand the consequences of what we’re about to do. P2P Interview with Rhett Hartsfield.

SEO 40

SEO Paid Content Budget Programs Tools 40

Heinz Marketing

JULY 16, 2018

I’ve heard it described as P2P, people to people. Dave: Yeah, I think about this a lot, because I’m a marketer, and I have to educate people on how this is working, but I’ll give you a real example. We think of B2B as business to business. Well, it’s really people at those companies selling to each other.

Top of Funnel 40

Top of Funnel Conference B2B Sales Copywriting 40

Single Grain

SEPTEMBER 16, 2022

is already implemented in various areas, including virtual assistance, education, social networking, messaging, exchange services, browsing, etc. Users can send files in a copy-protected way, hence enabling actual P2P transactions without intermediaries. Metaverse is much broader that also includes the education industry.

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29

Convince & Convert

SEPTEMBER 20, 2010

For small businesses, I think the benefits come in great chunks (with little benefit other than education in between). For small businesses, I think the benefits come in great chunks (with little benefit other than education in between). As the primary researcher, this is my education and passion.

Twitter 145

Twitter CRM Business Paid Search Agency 145

LEADership

AUGUST 20, 2013

We need to stop using pushy, promotional content that we wrongly presume is “informative” and “educational”. Your organization is B2B but your buyers still care about P2P (person-to-person)—don’t treat them like they are just a number in your prospect list. What must we do differently now to feed the research hunger of the B2B buyer?

Lead Generation 40

Lead Generation Search Marketing Lead Scoring Lead Ranking 40