What GDPR Means for CMOs: Is All the Hype Justified?
MAY 2, 2018
By Mark de Groot, Marketing Director, EMEA CX, Marketing Apps & CRM – Regional, Oracle. As a direct link to customers and their data, marketers will be uniquely affected by GDPR. In this Q&A, Oracle’s Marie Escaro and Kim Barlow discuss how GDPR affects marketing teams. How Seriously Should Marketers Take GDPR Compliance?