Sat.Jan 01, 2011 - Fri.Jan 07, 2011

The 10 Best Corporate Blogs in the World

grow - Practical Marketing Solutions

My reaction to most company blogs: “Blah, Blah and Double Blah!&#. I recently taught a class on corporate blogging at the amazing social media marketing graduate program at Rutgers University.

Best 110

The Top-10 B2B Marketing Trends for 2011

Everything Technology Marketing

Happy New Year! It is January and time again for the obligatory 2011 predictions. Many marketing experts have strong opinions on what they think will happen in 2011.

Trending Sources

HOW TO: Grow your Facebook Page by 17% in 1 week!

Buzz Marketing for Technology

No this isn’t a scam or a trick to get you to buy one of my books (but please don’t let that stop you from doing so).

Social Marketing Hangover

Paul Gillin

I was recently quoted on Internetnews.com making the following prediction: “Look for marketing’s love affair with social media to give way in 2011 to the sobering reality that a Facebook fan page and Twitter account don’t solve problems of poor products or positioning.

Media 73

5 Key Aspects of Accurate Marketing Automation System Software Pricing

Simplify your software evaluation process with this free Marketing Automation Systems software pricing guide! Don't let price confusion keep you from selecting the best Marketing Automation software for your organization's needs. Download your free guide today!

More Trending

Is Social Media a Marathon or a Sprint? – by Christopher Ryan

Great B2B Marketing

I have seen a repeated pattern when it comes to using social media in B2B marketing. A company executive or marketing manager drinks the social media Kool-Aid and decides to make it a big part of their pull marketing strategy. The next thing you know, he or she is posting, tweeting, responding, bookmarking and otherwise fully engaged in every social networking outlet they can find.

2011 Marketing Resolutions to Consider

NuSpark

Welcome to 2011. Everyone seems to be doing their list of resolutions. This is a good time to think about your goals for 2011. For b2b marketers, think about your target audiences, and continue to understand how they research products. Have you done any business resolutions? Perhaps the list below can help: 1. You will embrace social media for what it is, and do a better job engaging with prospects. Yes, I had to start with a social media … [ visit site to read more ]. Marketing Strategy

What Can We Learn from 7 Awesome Corporate Blogs?

delicious b2bmarketing

KISSmetrics Home About KISSmetrics What Can You Learn from 7 Awesome Corporate Blogs? By Cameron Chapman on Oct 8, 2010 11 Comments Share Tweet Share A winning corporate blog can bring new traffic to your website and added attention to your company.

6 Qualifications for an eCommerce Click and Mortar Business

Hubspot

Transforming your brick and mortar store into a click and mortar business could be a very profitable and wise decision for your business in 2011. The introduction of the internet and eCommerce has drastically affected the way our society shops, and thus the way businesses need to operate.

Click 24

Effective B2B Marketing Content That Will Lead to Sales Growth

Effective marketing content leads to increased sales productivity, more revenue, greater marketing effectiveness and stronger alignment between marketing and sales.

16 Ideas for your B2B Content Marketing Library – B2B Marketing and Sales Tip #305

Reachforce

Content Marketing, it’s the newest shiny object in the B2B world of Marketing. We need content and lots of it to ensure we are getting the most ROI we can from each channel and vehicle we are using for brand awareness and lead generation. We all agree that content is an

ROI 22

Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

Here it is - the very best posts and the hottest topics for 2010. How do we come up with these - well it’s based on social signals (clicks, views, twitter, delicious and more). So, really, you’ve been voting on this all year long just based on your activity. Congrats to all for making the list! 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010.

Why Host a Blog on Your Corporate Website?

delicious b2bmarketing

Mail 23

Twitter Usage Per Capita: How States Compare [Infographic]

Hubspot

Ever wonder how your state stacks up to others in terms of Twitter usage? A year ago we posted an infographic illustrating how states performed relative to each other based on their average Twitter Grade. This year, we used data from HubSpot's Twitter Grader to look at overall usage per capita.

PR 22

Stop Killing Your Content: 3 Reasons Your Content Falls Flat

Each year B2B organizations spend more than $5.2 billion on content creation.

Learn the secrets to generating more B2B leads and sales for less

Sales Lead Insights

Are you interested in learning how to generate more B2B leads despite your too-small marketing budget and too-few marketing people?

2011 Social Media Marketing Trends

Webbiquity

Social media marketing has progressed from radical new idea to widely adopted practice in a remarkably short period of time. Just 5% of Americans said they were familiar with Twitter in 2008; by the fall of last year, that figure was 87%, and Twitter is now adding 300,000 new users per day. Facebook added more than 150 million new users in 2010.

Blog Marketing Tactics - 10 Tested, Proven Ideas

delicious b2bmarketing

Test 19

25 Ways to Increase Sales and Lead Generation

Hubspot

Want to increase your company’s profitability from your website? Generating traffic is only half the battle.

7 Inspiring B2B Marketing Campaigns

Must-See Examples of Marketing Success That You Can Replicate.

10 Reasons You Need a LinkedIn Profile

Sales Intelligence View

LinkedIn is the go to place for sales people doing discovery on their prospects. It is also the place customer 2.0 prospects go to do some discovery on the sales people they do business with. With over 85 million people on LinkedIn, it always surprises me when I talk to a sales team (especially in [.]. Sales 2.0 Social Selling B2B b2b sales customer 2.0 Enterprise 2.0 linkedin Sales social media

Social Media Marketing: 2011 Trends Report

B2B Marketing Insider

You may have seen my recent posts on how I think “ The Future of B2B Marketing: It’s Social “ and also what I believe “ Is The Future Of The Social Media Role?

Best practices for a killer corporate blog

delicious b2bmarketing

b2bmarketing socialmedia

How to Change a Saved Twitter Stream to Chronological Order

Paul Gillin

If you’ve ever tried to transcribe a Twitter chat or conversation thread around a particular keyword or hash tag, you know that converting the chain to chronological order can be a real hassle. Whether you copy and paste a thread from Twitter search or a chat-hosting service like Twebevent , the default presentation is reverse-chronological, with the most recent posts at the top and the earliest at the bottom.

Order 13

Customer Success and Marketing Alignment: The Key to Unlocking Customer Advocacy

Most B2B companies say the customer experience is a priority, but their teams are not prepared or coordinated enough to make this a reality.

Sales 2.0 Starts with You

Sales Intelligence View

There is a shift being made in businesses regarding their approach to gaining new business and managing their customers. Social CRM is on the rise and this is more than a few bells and whistles being added into your contact database. With a large focus being made in the movement away from sales data and [.]. Prospecting Sales 2.0 Sales Intelligence Social CRM Social Selling Technology B2B b2b sales CRM crm 2.0 customer 2.0

13 Must-Watch Marketing TED Presentations

Hubspot

In 2006 the Sapling Foundation started curating TED (Technology Entertainment and Design), a global set of conferences seeking to spread innovative ideas.

The New New Marketing Hype: Pink Ponies

Marketing-Gimbal

In the days of hype, and circumstance there are far too many marketers who jump from one tactic/fad to the next in search of the holy grail, assuming they can even define what the holy grail of marketing is. marketing media social

Calculating Statistical Significance: A Tool for Marketers

The Point

A client asks: “For our next email campaign, we have 6,000 names available. Should we test 3,000 names first with two subject lines and then roll out the remaining 3,000 using the winning message? Or just send out all 6,000 and do an A/B test on the entire list?”.

7 B2B Marketing Strategies You Need to Know About

As B2B marketers, we know that our buyers' needs are ever-evolving, but it's not just our buyers that are changing.

Is branding more important than direct marketing?

Biznology

Image via Wikipedia. Marketers often come from two distinct backgrounds. Brand marketers are the ones whose work you see on TV.

The Importance of Buyer Personas to Lead-to-Revenue Management

Tony Zambito

Image by nicolasnova via Flickr. A tough assignment for B2B marketers today is getting a handle on how buyers progress through the buying and selling cycles. 

The Hottest B2B Marketing Insider Topics Of 2010

B2B Marketing Insider

On May 7th, 2010 I started this journey to document my thoughts and perspective on B2B Marketing. Since that time, I have written 60 posts, nearly 10,000 of you have come to my site, from over 120 countries, viewing more than 20,000 pages of content.

11 Essential Business Blogging Software Features

Hubspot

So you've made the decision to start a business blog. Good for you! A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers.

RSS 8

5 Pillars of Marketing Automation Success

Ensure Your B2B Marketing Clients Get the Best Results