INDUSTRY INSIGHTS YOUR PEERS ARE READING
Reposted from a couple years ago: grant me the serenity to accept the hands I must lay down; the courage to raise the others; and the wisdom to know the difference. Feel free to pass this along, just remember where you got it MORE
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After several weeks live, WebMarketCentral.com has now been officially launched with this press release. Most of the world won't see the release until PRWeb releases it tomorrow, but you can see it on the WMC site today. Our goal, as always, is to help Web marketing and e-commerce professionals to do their jobs more effectively and efficiently by showcasing the top marketing books , providing useful advice , and providing an extensive directory of helpful online marketing resources. MORE
New on WebMarketCentral.com is a page on Search Engine Optimization Basics , a how-to guide to getting at least decent placement for your site on the major search engines. While expert search engine position services offer more sophisticated techniques, this guide covers the basics of text optimization, meta tagging, alt-text for images, page naming, links and code tweaking for those without a big search budget. MORE
For those of you that don't know, my wife and I have mutually agreed to split up after 18 years. It's not the end of the world, hopefully we can maintain a good relationship. Since making the decision though, and my family hates to hear this, but I've kind of been living out of my truck. I have clothes, bathroom kit, CPAP machine and bankroll. I'm thankful for all the friends I have scattered about that let me flop in their respective places. Did I miss the 60's MORE
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Most marketing ROI measurements are akin to driving a car while staring at the rear view mirror, you can't see that you are going to crash until the debris is already behind you. Return on marketing investment and accountability are MORE
Less than ten years ago, selling a car meant calling your local paper to place a classified ad, and getting sick meant a call to your doctor. Today, these are two of the many things we do differently in an online world. I had both situations last week. To sell my car, I went to CarSoup.com. This site has a great interface; buyers can search and sort by year, make, model, body style, mileage, location, price and color -- in short, drilling down from thousands of vehicles to just the right one. MORE
my new and improved article on "lead nurturing: ripening the right bananas" was republished on raintoday.com. i've been pretty quiet with blogging lately as i'm busy doing final edits on my book, lead generation for the complex sale MORE
Like the Hydra of Greek mythology, though much more benign (and not to confused with the 1990 Toto album , one of their weaker efforts), effective Web site development requires many heads. Perhaps not nine like the Hydra, but at least four: a technologist, a graphic designer, a writer, and a Web strategist. Finding all four skill sets in one individual is as rare as finding the next Michael Jordan in basketball, though finding two may be possible. MORE
In tonight's $100 Rebuy NLHE on PokerStars, I did something I normally do during tournaments, but tonight it payed off tremendously (increased my own stack by 35%). For some of you, this is second nature, but for others.keep reading. Right before the major money thresholds (the time of the tournament referred to as the bubble) such as when there are 4 or 5 to go to get to the money, or to get to the final table, or some other threshold, start getting aggressive. MORE
homepagetout_roicarroll. startling as it may seem, recent research (and even studies from ten years ago) shows that longer-term leads (future opportunities), often ignored by salespeople, represent nearly 80% of potential sales MORE
my good friend, jill konrath, president of selling to big companies and leapfrog-strategies inc., is hosting a teleseminar series on, "getting into big companies". the teleseminar series is focused helping sales people - get their foot MORE
B2B Lead Generation
JULY 27, 2005
my good friend, jill konrath, president of selling to big companies and leapfrog-strategies inc., is hosting a teleseminar series on, "getting into big companies". the teleseminar series is focused helping sales people - get their foot
Smashmouth Marketing
JULY 24, 2005
In tonight's $100 Rebuy NLHE on PokerStars, I did something I normally do during tournaments, but tonight it payed off tremendously (increased my own stack by 35%). For some of you, this is second nature, but for others.keep reading. Right before the major money thresholds (the time of the tournament referred to as the bubble) such as when there are 4 or 5 to go to get to the money, or to get to the final table, or some other threshold, start getting aggressive.
WebMarketCentral
JULY 29, 2005
New on WebMarketCentral.com is a page on Search Engine Optimization Basics , a how-to guide to getting at least decent placement for your site on the major search engines. While expert search engine position services offer more sophisticated techniques, this guide covers the basics of text optimization, meta tagging, alt-text for images, page naming, links and code tweaking for those without a big search budget.
B2B Lead Generation
JULY 21, 2005
homepagetout_roicarroll. startling as it may seem, recent research (and even studies from ten years ago) shows that longer-term leads (future opportunities), often ignored by salespeople, represent nearly 80% of potential sales
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B2B Lead Generation
JULY 20, 2005
my new and improved article on "lead nurturing: ripening the right bananas" was republished on raintoday.com. i've been pretty quiet with blogging lately as i'm busy doing final edits on my book, lead generation for the complex sale
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B2B Marketing Zone brings together the best content for marketers in the B2B industry from the widest variety of thought leaders.
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Smashmouth Marketing
JULY 13, 2005
Reposted from a couple years ago: grant me the serenity to accept the hands I must lay down; the courage to raise the others; and the wisdom to know the difference. Feel free to pass this along, just remember where you got it
Smashmouth Marketing
JULY 9, 2005
For those of you that don't know, my wife and I have mutually agreed to split up after 18 years. It's not the end of the world, hopefully we can maintain a good relationship. Since making the decision though, and my family hates to hear this, but I've kind of been living out of my truck. I have clothes, bathroom kit, CPAP machine and bankroll. I'm thankful for all the friends I have scattered about that let me flop in their respective places. Did I miss the 60's
WebMarketCentral
JULY 20, 2005
After several weeks live, WebMarketCentral.com has now been officially launched with this press release. Most of the world won't see the release until PRWeb releases it tomorrow, but you can see it on the WMC site today. Our goal, as always, is to help Web marketing and e-commerce professionals to do their jobs more effectively and efficiently by showcasing the top marketing books , providing useful advice , and providing an extensive directory of helpful online marketing resources.
WebMarketCentral
JULY 13, 2005
Like the Hydra of Greek mythology, though much more benign (and not to confused with the 1990 Toto album , one of their weaker efforts), effective Web site development requires many heads. Perhaps not nine like the Hydra, but at least four: a technologist, a graphic designer, a writer, and a Web strategist. Finding all four skill sets in one individual is as rare as finding the next Michael Jordan in basketball, though finding two may be possible.
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Account-Based Marketing is a strategy, not a solution.
WebMarketCentral
JULY 6, 2005
Less than ten years ago, selling a car meant calling your local paper to place a classified ad, and getting sick meant a call to your doctor. Today, these are two of the many things we do differently in an online world. I had both situations last week. To sell my car, I went to CarSoup.com. This site has a great interface; buyers can search and sort by year, make, model, body style, mileage, location, price and color -- in short, drilling down from thousands of vehicles to just the right one.
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