Unbounce

MAY 1, 2021

Andi has 1.5 children, owns a condo, and spoils her Yorkshire Terrier, Boo-Boo. A stock image of a woman holding her Yorkie grins at you from above this user persona description. The profile kinda helps you understand your audience, but how the heck would somebody have 1.5 kids? Is Boo-Boo the.5? Don’t get me wrong—personas can be great for understanding your audience at a surface level.

Demographics 133

Demographics Segmentation Landing Pages Psychographics 133

Zoominfo

MAY 1, 2021

The COVID-19 pandemic has fundamentally changed the way we view the office. As life gradually returns to the new normal, companies across the globe are reevaluating how and where their employees should work. Many companies are scaling back on office space while others are reinvesting in their physical footprint. Some are going entirely remote, while many are implementing a hybrid model.

Zoominfo 100

Zoominfo Work Management Planning Customer Surveys 100

The Daily Egg

MAY 1, 2021

You can’t have a successful website without visual content, including a good combination of images, icons, and graphics, with carefully thought and written text is the perfect combination to boost traffic. However, if you see an HTTP error, you won’t be able to upload images to WordPress. What does that mean, you ask? The HTTP […]. The post 5 Easy Steps to Fix an Http Error When Uploading Images to WordPress appeared first on The Daily Egg.

Traffic 112

Traffic Marketing Websites Content 112

Heinz Marketing

MAY 1, 2021

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. What Good Leaders Do When Replacing Bad Leaders. Any leader who is assuming a role previously held by someone else has to face their predecessor’s legacy, but those who are replacing poor or controversial leaders have a s

Storytelling 105

Storytelling Urgency Marketing Brand Identity Branding 105

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Response Rate

Search Engine Journal

MAY 1, 2021

Want to learn how to set up a WordPress site in less than 24 hours? Find step-by-step instructions and get your website up and running. The post How to Build a WordPress Site in 24 Hours appeared first on Search Engine Journal.

Ad Building 85

Ad Building Marketing Websites SEO 85