Sat.Mar 21, 2020

B2B Reads: Marketing Silos, COVID-19, and Pragmatic Positivity

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

Ecommerce Trends Spotted Before, During and Post Lockdown: The Seven Stages of The Coronavirus Pandemic [Part 2]

Convert

If you read the first part of my analysis that went live yesterday, you now know that you need to reassess your product & marketing strategy to survive this crisis.

Spot 56

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High Demand Jobs That Require No Degree

Altitude Branding

Regardless of the reason why you don’t have your degree, it’s good to know that there are high-paying jobs that don’t necessarily require a bachelor’s degree. There are more and more employment opportunities out there that you can apply for with only a certificate or some experience.

7 Smart Questions to Ask When You’re Offered a Rush Job

ClearVoice

I often see discussions among creative freelancers and agencies about the pros and cons of doing rush jobs. Some people enjoy them, some people take them on a case-by-case basis, and a few people try to stay away from them.

Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow up, maintaining an accurate and consistent database is a top priority for B2B organizations. This latest eBook aims to help marketing leaders understand the impact of data management on their company’s ROI.

Contify Offers Free Access to its Intelligence Platform and Newsletter Reports to Help Professionals Track Coronavirus’s Impact on Industries

Contify

Given the unprecedented nature of the crisis we face, Contify has announced today that it is offering free access to its platform and curated newsletter reports to help professionals track the coronavirus’s business impact on industry sectors and locations.