Fri.Jan 20, 2012

Trending Sources

7 reasons every job-seeker needs to blog

grow - Practical Marketing Solutions

Have you ever considered the ways a blog can help you get a job? I meet a lot of young people entering the work force and I always recommend blogging as a way to get ahead … in almost any career. Here’s why: 1) Show what you’re made of.

Friday Wrap-Up: This Week in B2B Marketing Tips


Each week we present a collection of some of the best marketing tips, guides, and best practices from thought leaders around the blogosphere to help you stay informed, hone your craft, and improve your marketing efforts. Enjoy! Is a Google+ Brand page or Facebook Brand Page Best for Your

Tips 22

10 Types of Updates to Power Your Social Media Presence


Earlier this week, I shared some of the most taboo topics that shouldn't be discussed in social media. And it may have left some people wondering, "What on earth can I post to my company's social media accounts?" While there are plenty of topics still up for grabs, I consolidated some of the best topics to discuss in social media that won't offend and will entertain.

Palmisano Reflects on a Decade as IBM’s CEO

Paul Gillin

As he retires from IBM after 10 years as CEO, Sam Palmisano reflects on what he’s learned about leadership, making tough decisions and thinking strategically (video, transcript and downloadable audio).

7 Inspiring B2B Marketing Campaigns

Must-See Examples of Marketing Success That You Can Replicate.

More Trending

With 90 Million Google+ Users, Google Tries to Force Social Adoption


In a press release distributed yesterday recapping Google's fourth quarter, the search (and social?) giant revealed that Google+ has now racked up 90 million users.

Why does your website need SEO?

Puzzle Marketer

Before you begin with the cultural and strategic “buy-in” of Search Engine Optimization, it’s important to start at the beginning and understand how you got here and why you need it. It’s likely that your website was created by designers. Either an individual designer on staff, a free-lancer, or a company. Designers (I’m generalizing here) know how to make a great looking website but don’t always know the most efficient way to code the website.


New Google Algorithm Update Dings Sites With Excessive Ads


It's been a while since we heard about a major algorithm update from Google (everyone needs a vacation, right?), but it looks like the search giant is back in full swing with a new one.

Sites 10

Three Reasons You Can’t Afford to Ignore the Latest Marketing Trends

Tomorrow People

Market trends 2012. Are they really something your business can afford to ignore? You may think so - or have the belief that if you’re already using tried and tested approaches, you shouldn’t need to change your ways just on the whim of the marketing world.

B2B Marketing Trends for 2016

25 B2B marketing thought leaders answer the question "What do you expect to B2B marketers to be doing more of or differently in 2016?" The results are amazing insights around content marketing, achieving business results, alignment, employee advocacy, new technologies, customer experience and more.

8 Mistakes That Kill Lead-to-Customer Conversions


Marketers spend plenty of time fretting over what sometimes seems like a lofty lead generation goal. But luckily (for the leads and the sales organization), marketers are also still thinking about what happens to those leads once they enter the CRM.

Life Without Yahoo!


Image via CrunchBase. This week Yahoo’s founder Jerry Yang somewhat abruptly removed himself from all things Yahoo. The net/net is that he is no longer working in the company in any capacity. There is a new CEO, Scott Thompson, who was brought in recently from PayPal (if your eyebrows raised up upon reading that, you were not alone). There is still a business intact. There is still significant traffic going to the Yahoo portal. The trouble is that there is no real Yahoo anymore.

B2B Aware: This Week in B2B Marketing-Leadership, Mastership & Relationships

MLT Creative

WEEK OF JANUARY 16-20, 2011 This week in B2B marketing the B2B blogosphere is buzzing about mirroring leadership, mastering new innovation, and building relationships via new means. Stay aware. We appreciate the content contributors who keep the B2B marketing community informed with your reports, thoughts and observations. It's 10 pm. Do you know where your B2B twitter message is?

The Cell Phone Crowd - Why (Mobile Optimized) Content is King


When email became widespread during the late 1990s, the gold rush was on. Such inexpensive, wide reach for marketing was previously unheard of -- and advertisers worldwide rushed to adopt it.

Customer Success and Marketing Alignment: The Key to Unlocking Customer Advocacy

Most B2B companies say the customer experience is a priority, but their teams are not prepared or coordinated enough to make this a reality.