Only B2B
JUNE 18, 2021
Are you seeking for valuable email marketing statistics to get ahead in 2021? You are at the right place! Businesses use sundry marketing techniques to reach a wider audience and make more sales. One of such techniques is email marketing. So, here we will be sharing the valuable Email Marketing stats for every business to consider. What Is Email Marketing and Why Businesses Find This Marketing Technique Reliable?
Biznology
JUNE 18, 2021
I was talking to a friend recently, making plans to get together in person (finally) and comparing notes on our year, when she said something I can’t get out of my head: “Quitting is the new self-care.”. Her phrase was more plea than plan; few of us can just walk off our jobs. But that sentiment — some version of “I’m sick of this and I’m out of here ASAP” — is one I’ve heard echoed in dozens of conversations with burned-out professional women in the last month.
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Content Marketing Institute
JUNE 18, 2021
A new privacy program from Apple could upset email newsletters. LAY’S and Uber Eats celebrate a successful non-existent restaurant. A new survey reveals how consumers share their feelings about brands. What’s it all mean? We break it down for you. Continue reading → The post Will Apple Spoil the Whole Email Marketing Barrel? (Plus More Content News) appeared first on Content Marketing Institute.
seo.co
JUNE 18, 2021
The Internet is busy, crowded, and full of more distractions than a mall food court. To ensure users discover your content when performing relevant searches, you need a strong SEO plan. You likely already understand this. However, you may have struggled to implement an SEO plan that genuinely delivers results. Don’t worry if this is the case! SEO can be very complex.
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Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.
ClearVoice
JUNE 18, 2021
Once upon a time (i.e., in the days before computers and online searches), finding and using images for articles or marketing brochures required some effort. Locating the image would take time. Once located, you would have to reach out to the creator (either by phone or snail mail) for permission to use it and a copy of the image. Those sluggish times are gone.
B2B Marketing Zone brings together the best content for marketers in the B2B industry from the widest variety of thought leaders.
DotDigital
JUNE 18, 2021
Customer intent was the theme of our latest release, but we think it’s time to step back and understand what exactly we mean by the term, and what it means to our marketing strategies. For ecommerce brands, in particular, customer intent is the holy grail. It helps marketers identify which stages of the customer they need to understand and influence.
Hubspot
JUNE 18, 2021
Ever see those cool 360-degree cameras on red carpets at award shows? Someone famous will stand in the middle and several cameras positioned all around will simultaneously capture pictures of the star, creating a spectacular image that gives you a 360 view of the person. Now, imagine if you could do that with your target audience? Capture them from all angles as they interact with your brand.
Search Engine Journal
JUNE 18, 2021
Google's John Mueller explains why search results can differ in mobile and desktop and the factors tending to influence those rankings The post Why Mobile and Desktop Rankings Are Different appeared first on Search Engine Journal.
DivvyHQ
JUNE 18, 2021
As content strategies grow more complex, it’s becoming more and more essential to build dedicated content teams with specialized creative practitioners. This post will help ensure you have the leadership, talent and practices needed to succeed.
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In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.
ClearVoice
JUNE 18, 2021
Chances are you got very cozy with grammar during your high school world language class. Your teacher probably tried drilling the imperfect tense, subject pronouns, subjunctive mood and more into your brain as you struggled to understand not only the grammar but use it in a different language. Today, we’re going over the passive and active voice, but we promise to stick to English.
Matchcraft
JUNE 18, 2021
AdVantage Social helps you grow your business! As technology and media grow, we must grow with them. Staying current and utilizing the power of social networking is very important when advising SMBs on how to grow their businesses. MatchCraft's AdVantage Social platform allows you to do just that. Read More.
SmartBug Media
JUNE 18, 2021
Growing up in America meant that certain communities had limited knowledge and education around diverse cultures, traditions and holidays. Juneteenth is just one example of the lesser known, lesser taught about holidays in American culture. We believe it should be dinner conversation with your families. It should be recognized and celebrated by your employers.
Search Engine Journal
JUNE 18, 2021
Shopify stores are now able to edit their robots.txt file, which gives store owners more control over how search engines crawl their site. The post Shopify Sites Can Now Edit Their Robots.txt File appeared first on Search Engine Journal.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Stevens & Tate
JUNE 18, 2021
Inbound Marketing is all about empowering potential customers. It provides a shift in marketing tactics that can make a real difference in how consumers react to a company. Inbound strives to create marketing that people will love. The goal of inbound marketing is to give consumers content that will be helpful to them, rather than simply giving them a sales pitch.
Search Engine Journal
JUNE 18, 2021
Google’s Gary Illyes explains a case where a word that means the opposite may be treated as a low weight synonym when returning search results. The post Google May Treat Antonyms As Synonyms in Some Cases appeared first on Search Engine Journal.
MindFire
JUNE 18, 2021
Depression, anxiety, and all issues related to mental health are often ignored because of negative stigma. Having lost two family members to suicide, on top of the pressure of running a business, David shares a unique perspective on what it means to manage mental health and carry on the responsibilities of running an organization. Don’t wait until it’s too late — Watch this video and listen now.
Search Engine Journal
JUNE 18, 2021
How does HTTP/2 work and what impact does it have on SEO? Learn everything you need to know here. The post What Is HTTP/2? Everything You Need to Know for SEO appeared first on Search Engine Journal.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Ignite
JUNE 18, 2021
In the world of sales and marketing, there's no such thing as a "one size fits all" approach — at least, not one that's effective. Every business is unique. Every customer is unique. Every interaction between a business and a customer is unique. So it only makes sense that the best approach to sales and marketing includes mindfulness around the needs, interests, and motivations of your target customer, and intentionality towards aligning with those elements.
Search Engine Journal
JUNE 18, 2021
Twitter is working on a new feature that will allow users to unmention themselves from other peoples’ tweets. The post Twitter Wants to Let Users Untag Themselves From Tweets appeared first on Search Engine Journal.
Optinmonster
JUNE 18, 2021
Are you looking for the best affiliate link cloaking plugins for your WordPress site, but you’re not sure the best option to go with? Affiliate marketing can be one of the most profitable ways to create passive income online. But as you embed affiliate links in your site’s content, you’ll want to be sure that they’re helping your user experience (UX), instilling trust with your audience, and that they’re safe from hackers.
Search Engine Journal
JUNE 18, 2021
Google is testing a change to search results for journalists which includes a carousel of their latest articles. The post Google Starts Highlighting Journalists’ Latest Articles appeared first on Search Engine Journal.
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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
Moz
JUNE 18, 2021
Ahead of her MozCon Virtual 2021 presentation, Amanda Milligan shows you what it takes to make your content newsworthy, in order to attract links.
Search Engine Journal
JUNE 18, 2021
Google announced that PageSpeed Insights will now publish all available field data even if some of the data is missing The post PageSpeed Insights Now Shows More Field Data appeared first on Search Engine Journal.
Goodish Agency
JUNE 18, 2021
Today we are going to be talking about what Single Keyword Ad Group campaigns are , why single keyword ad groups work in 2021 and how to get the most out of them. We will also show you how you can boost your brand awareness and get results like in the images below. What is a SKAG campaign? Single Keyword Ad Group (SKAG) is a term that refers to a group of Google Ads focused on a single keyword.
Search Engine Journal
JUNE 18, 2021
Spotify is now competing in the social audio space with the launch of Greenroom, which offers the option of turning live chats into podcast recordings. The post Spotify Gets Into Social Audio With Greenroom appeared first on Search Engine Journal.
Speaker: Paul Slack, Vende Digital CEO
On October 11th, understand how to navigate the AI landscape confidently, turning insights into groundbreaking strategies that set you apart. Why attend? You'll learn: Practical applications/Use cases How to find and assess the right AI technology Prioritizing quick wins Mastering prompt engineering Solving marketing challenges efficiently Strategies to launch pilot programs Case studies of B2Bs building smarter businesses with AI Exclusive bonus content: Actionable frameworks to get started qui
Method and Metric
JUNE 18, 2021
Keyword research doesn’t have to be difficult. When finding the right keywords for your business, there is no need for guessing or taking a stab in the dark. We’ve outlined a foolproof way to understand your business offerings and begin to create a keyword map that is in line with your audience. This method can […].
Valasys
JUNE 18, 2021
Preview: Search Insight Console is tailored specifically for content creators. The feature will be driven by data collected from the Google search console and Google Analytics. The analytics will help understand the content performance. Search Console Insights is an integral part of Google Search Console. It is designed for content creators to understand the performance of content.
Ignite
JUNE 18, 2021
How do you view sales? Is it a science, an art, or a mixture of both?
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