Sat.Aug 17, 2019

This perfectly captures the Herculean challenge of modern marketing


On the surface, this cartoon last week from Tom Fishburne , the talented Marketoonist, seems to be poking fun at the different “chief” titles that marketers and marketing-ish executives use. Ha ha, us mad marketing people and our zany titles du jour.

CMO 108

Research Like a Pro: The Professor’s Guide to Smarter Writing Research


In this series, we examine how Umberto Eco’s book, How to Write a Thesis, can be used to help writers improve their focus, research smarter and get any writing project done faster. In part one, we delve into the bane of any writer’s existence: research. .

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Interview with Rocky Roark


Reading Time: 9 minutes. Illustrator and designer Rocky Roark was four-years-old when he managed to turn a profit on a magazine of his own design.

Class 83

B2B Reads: Cold Emails, ABM Trends, and Agile Marketing Myths

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

How to Drive Revenue Through Retention Marketing & Sales Enablement

Speaker: Ruth Stevens, President of eMarketing Strategy

In a pandemic, it’s more important than ever to focus on retaining and expanding current customers. So, how can sales and marketing support the retention effort? Join Ruth Stevens as she dives into this fast-paced session and reviews the 7 key strategies for current customer marketing, to enable sales and expand customer value.

Bound’s Guide to ESTO Eats


Welcome to Austin! We’re so glad that you’re here. In a city of amazing food options, we know you have a lot to choose from. We wanted to share our favorite spots to help make your trip even more memorable. Enjoy! When you land: Taylor recommends: Juiceland at Gate 7. As you hop off the airplane into the jetbridge, you may be surprised by the 100+ degree Texas heat. Start hydrating ASAP by hopping over to Juiceland located at Gate 7.

Spot 43