Sun.Jan 29, 2023

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10 Tools You Can Use For SEO Competitive Analysis via @sejournal, @martinibuster

Search Engine Journal

Here are the 10 SEO competitive analysis tools that you need to know. The post 10 Tools You Can Use For SEO Competitive Analysis appeared first on Search Engine Journal. SEO Tools

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Microtargeting in Digital Marketing: What it Is and How it Works


In this day and age, there’s plenty of data available to brands. The world has shifted online, and that means everyone is leaving digital footprints everywhere they go.


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Three Easy Ways to Boost Facebook Engagement

Opt Intelligence

Facebook continues to be the 800 pound gorilla of social media. Everyone uses it (even if they don’t like to admit it). The site keeps adding features and content opportunities, each one geared towards gathering more data on users.

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Brace for Impact: The Disconnect Costing Creatives 520 Hours Each Year


It’s no secret that the demand for creative teams and their talent has been steadily increasing since the onset of the global COVID-19 pandemic. As Brandfolder’s Director of Marketing, Adam

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Best Practices to Boost Marketing Efficiency while Decreasing Cost Per Sale

Speaker: Kristin Hess - Senior Product Marketing Manager, Drift; Will Lyon - Head of Vertical Marketing, 6sense

In this webinar, you will learn how a digital buying experience can maintain the feel of an in-person buying experience, how to leverage first-party data for better brand experiences, and how to achieve seamless marketing-to-sales handoffs at scale.

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How To Choose Among the Best Email Service Providers?

Lake B2B

Investing in the right email service provider or ESP is all about the fit. A good ESP is not always one with rave reviews and comprehensive features, but how those features personalize to your needs. Without the right ESP fit, you can bid adieu to successful email marketing campaigns. So, what?

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[Research Round-Up] The Continuing Importance of B2B Thought Leadership

B2B Marketing Directions

Source: Edelman and LinkedIn (This month's Research Round-Up focuses exclusively on the latest B2B thought leadership impact study by Edelman and LinkedIn.

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Karla’s App of the Week: Canva

Heinz Marketing

By Karla Sanders , Engagement Manager at Heinz Marketing Marketing professionals love beautiful, eye-catching branding with virtually appealing content materials that will grab their ideal customer’s attention.