Fri.Nov 18, 2022

article thumbnail

Can You Do Marketing-As-Usual with Remote Teams?

DivvyHQ

Wondering how to keep your remote marketing team happy and productive? From providing them with the right tools to maintaining security, these tips will help you get the most out of your remote team.

Tips 100
article thumbnail

3 Content Marketing for Manufacturers Myths Busted

Industrial Marketing Today

There are a few misconceptions or myths surrounding content marketing for manufacturers. I say this based on my hands-on experience working with manufacturers every day. In this post, I’ll mention the three most misunderstood concepts. Myth #1: Content marketing for manufacturers is all about SEO Manufacturing content marketing will certainly help in improving your organic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Easy Steps to Choose A Domain Name

The Daily Egg

Like a physical address, web visitors use your domain name to find your site. However, there’s more to a domain name than. The post 11 Easy Steps to Choose A Domain Name appeared first on The Daily Egg.

Domain 119
article thumbnail

How a Spoonful of Story Helps Even ‘Boring’ Content Go Down [Rose-Colored Glasses]

Content Marketing Institute

Mary Poppins had it almost right ¬¬– just find the story and –snap – the content’s job’s a game. Then even the boring tasks you undertake become – well, if not a piece of cake, a more creative endeavor rather than a mundane construction project.

article thumbnail

WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

article thumbnail

7 Easy Steps to Monetize a Blog

The Daily Egg

So you want to blog for a living? You wouldn’t be the first writer-entrepreneur dying to trade the confines of their nine-to-five. The post 7 Easy Steps to Monetize a Blog appeared first on The Daily Egg.

More Trending

article thumbnail

Innovation vs. rebranding: How to choose the best change for your business

Martech

Change in a business is inevitable. A lack of it indicates stagnation and decline. Only dead things don’t change. However, while a living organization must evolve, not all types of change are ideal. Two common types of business evolution today are innovation and rebranding. Although they both indicate change, they are remarkably dissimilar. Understanding what each term implies is critical before deciding on a path for your brand.

article thumbnail

5 Website Redesign Tips That Will Generate More Phone Calls

Stevens & Tate

Your website is not only useful for providing company information and generating leads, it’s also useful for getting potential customers on the phone. If you design your website properly , you can increase the number of phone calls that you may receive, which, in turn, can give you a greater opportunity to close sales. The following are five website redesign tips that will help you to generate more phone calls: 1.

article thumbnail

Ad spend projected to grow 5.9% in 2023

Martech

Media ad spend in 2023 will grow 5.9% overall, year-over-year, according to IAB’s ad budget outlook. IAB highlights several high-growth categories, led by B2B (up 20.8%), travel (20.6%), restaurants/beer/wine/liquor (17.1%) and financial services (11.1%). CTV is expected to be the fastest-growing channel, with projected sales up 14.4%. All other digital channels are expected to see some increase in spend, while traditional channels will decline in 2023.

article thumbnail

Why Bulk Content Creating For Social Media Saves You Time via @sejournal, @infinityjstyler

Search Engine Journal

Social media managers can save time by adapting these content calendar templates for clients. Learn the why, how, and when to use them. The post Why Bulk Content Creating For Social Media Saves You Time appeared first on Search Engine Journal.

article thumbnail

The Top 3 Tips for Writing Successful White Papers

In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.

article thumbnail

Email Client Market Share: Trends from August to October 2022

Litmus

We’re back—this time with our three-month update on email client popularity! We analyzed nearly five billion email opens around the world with Litmus Email Analytics from August to October 2022. Let’s take a look at the shifts that took place since our last update. Before diving in, there are two things we always like to note: As of fall 2021, the category “Apple” includes Apple iPhone (iOS Mail), Apple Mail (macOS Mail), Apple iPad (iPadOS Mail), and Apple Mail Privacy Protection (Apple privacy

article thumbnail

Users Lose Confidence That Twitter Will Survive via @sejournal, @martinibuster

Search Engine Journal

Millions of tweets signal perception that Twitter is ending soon as mass resignations inspire users to lose confidence that it will stay online. The post Users Lose Confidence That Twitter Will Survive appeared first on Search Engine Journal.

Twitter 87
article thumbnail

Influencer Marketing: What It Is & How to Create an Influencer Strategy

SendGrid

With the rise of social media, influencer marketing has become a key strategy in the digital world. Learn what influencer marketing is and how to develop a strategy. The post Influencer Marketing: What It Is & How to Create an Influencer Strategy appeared first on SendGrid.

article thumbnail

How To Build A Winning MarTech Stack In 2023 via @sejournal, @hethr_campbell

Search Engine Journal

Learn how to choose the right MarTech stack to help you automate tasks and streamline your workflow for better performance. The post How To Build A Winning MarTech Stack In 2023 appeared first on Search Engine Journal.

article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

How to Understand Your Campaign Performance

Porch Group Media

Welcome to the Movers and Shakers podcast. Join us as industry leaders and experts discuss important marketing topics and share actionable insights and unique perspectives on the latest marketing, strategies, technology, and trends. *This content has been adapted from our full-length Movers and Shakers podcast, The Growth of Retail Media Networks & CTV: Coffee Break with V12 & Strategus.

article thumbnail

New Feature: Purge Address

JangoMail

With respect to recipient privacy and the “right to be forgotten,” JangoMail has made it easy for you to clear an address out of your account should you receive a request from a recipient asking you to forget them (at least within our system). We’ll clear an address out of the following areas: Lists Complaints Blocks Opens Clicks Transactional messages Campaign recipients Delivery logs Unsubscribes Bounces Opt-in Forms Webpage views Journaling addresses Required recipients Note: the last two ite

article thumbnail

Opportunities to Grow Your Cigar Shop Brand

Altitude Branding

Growing Your Cigars Shop Brand When it comes to growing a thriving cigar shop business you should pull out all the stops. Perhaps your business is in a small town and there isn’t much local competition. Being in the only outlet in town isn’t enough to become truly successful. It’s important to let know people you are around, but it’s also important to have them associate you with good products, good experiences, and an overall good vibe.

article thumbnail

Deloitte CMO on Exceptional Employee Engagement

Drew Neisser

Deloitte added 156K new hires in 2022. You heard that right—in the middle of mass-resignations and the war for talent, the professional services brand’s employee base has grown to 412K-strong. What’s their secret? . Enter Deloitte CMO? Suzanne Kounkel , who has been with?the firm?for 27 years,?serving countless consumer and business brands while leading relationships with many of the firm’s largest clients.

CMO 52
article thumbnail

The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

article thumbnail

Step-by-Step Guide to Becoming a Professional Photographer

Altitude Branding

Photography is still one of the most sought-after professions in recent years. With the expansion of social media and the importance of making every moment of our lives memorable, professional photographers are having their hands full. Are you trying to become a professional photographer too? Do you have a knack for photography and can recognize a snap-worthy angle?

article thumbnail

Find out why Conversica earned 10 FALL 2022 G2 Awards!

Conversica

G2 FALL 2022 Awards. Products in the Leader quadrant in the Grid® Report are rated highly by G2 users and have substantial Satisfaction and Market Presence scores. Products in the Leader quadrant in the Mid-Market Grid® Report are rated highly by G2 users and have substantial Satisfaction and Market Presence scores. The Best Usability product in the Usability Index earned the highest Usability rating in the Intelligent Virtual Assistants category.

article thumbnail

ReallyB2B at the B2B Marketing Awards 2022

Really B2B

The B2B Marketing Awards are the largest and most prestigious marketing awards in the B2B calendar. Taking place annually, this year’s event was held on November 16 th at the Old Billingsgate in London, where the best and brightest of the B2B marketing industry were out in force.

article thumbnail

Creating Content That Matters

The Mx Group

Content 118
article thumbnail

What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

article thumbnail

Three Key Benefits of ABM Lead Generation

PureB2B

The post Three Key Benefits of ABM Lead Generation appeared first on DemandScience.

article thumbnail

The Definitive Guide to How to Value Your SaaS Company

accelerate agency

The SaaS business model is growing in popularity at an extraordinary rate. Organisations of all shapes and sizes increasingly get their apps and software solutions from SaaS firms. In fact, the SaaS market has grown year-in and year-out for around the past decade or more. That growth isn’t slowing, either. The SaaS market is predicted to grow by a further $60.36 billion by 2023.

article thumbnail

Three Key Benefits of ABM Lead Generation

PureB2B

The post Three Key Benefits of ABM Lead Generation appeared first on DemandScience.

article thumbnail

How to use Zoom Podtrak?

Valasys

Time management skills are the biggest obstacle that keeps one from going that extra mile. There have been new technological inventions that have helped people overcome the same, but very few people have actually managed to utilize them. Zoom Podtrak is one of those apps which has gained a lot of popularity with podcast creators. Podcasts help people to consume content on the go. .

SME 40
article thumbnail

The AI-Enabled CMO: Practical Tips for Today's B2B Marketers

Speaker: Paul Slack, Vende Digital CEO

On October 11th, understand how to navigate the AI landscape confidently, turning insights into groundbreaking strategies that set you apart. Why attend? You'll learn: Practical applications/Use cases How to find and assess the right AI technology Prioritizing quick wins Mastering prompt engineering Solving marketing challenges efficiently Strategies to launch pilot programs Case studies of B2Bs building smarter businesses with AI Exclusive bonus content: Actionable frameworks to get started qui

article thumbnail

Download

Ataccama

Get our free tools for data profiling, data visualization, and data observability.

article thumbnail

It’s time companies stop resourcing social media like it’s 2007

Sprout Social

Some companies still treat the social media team like Harry Potter in the cupboard under the stairs. They are misunderstood. They are different. They are told to be quiet and do their work. But this misunderstanding–or more accurately, this lack of understanding–does real harm, both to the social media professionals on staff and the company as a whole.

article thumbnail

AWeber Review: Is It Worth It in 2022?

Single Grain

AWeber is an affordable, reliable email marketing solution that helps businesses stay in touch with their customers and prospects. It offers a wide variety of features, including autoresponders, sign-up forms, and detailed reports. Overall, AWeber is a great choice for small businesses and entrepreneurs (particularly beginners) who want an easy-to-use, affordable email marketing software.