Orange Owl Blog

APRIL 19, 2025

Unicorn Chronicles Blinkit Success Story: 5 Key Lessons for Every Entrepreneur Vivek Goel April 19, 2025 Share : Table of Contents Introduction In the fast-paced world of urban retail, Blinkit (formerly Grofers) has emerged as a pioneer in the ultra-fast commerce space in India. Founded in 2013 by Albinder Dhindsa and Saurabh Kumar , Blinkit began as a hyperlocal grocery delivery service and has since evolved into one of Indias leading instant commerce platforms.

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Lead Ranking Fulfillment Case Study Case Studies 52

Single Grain

APRIL 19, 2025

Account-based marketing (ABM) combines efficiency, consistency, and creativity. However, it can be overwhelming to execute, given the demands of a multi-channel campaign and hyper-personalized content creation. While many marketers focus on campaign concepts and content, the operational backbone of ABMworkflows, integrations, and automationoften determines whether campaigns achieve their full potential or fall short of expectations.

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Account Based Marketing ABM Linkedin Multi-Touch Attribution 52

SocialPilot

APRIL 19, 2025

LinkedIns unmatched networking capabilities are essential for B2B marketers, with 40% of them reporting LinkedIn as the most effective platform for generating high-quality leads. However, with increasing competition, getting noticed on LinkedIn is becoming tougher with each passing day. So, how do you get more views on LinkedIn? The following article will cover powerful strategies that will show you how to increase reach on LinkedIn.

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Ideal Customer Profiles Profiling Linkedin Opinions 94

SalesIntel

APRIL 19, 2025

Its fair to say that sales has largely always been a human game. However, in recent years, AI has made a huge dent in various enterprise sales processes, from lead scoring and qualification to data entry and follow-ups. For instance, on average, reps spend 20-30% of their week on CRM admin tasks. AI-based automation can give a big chunk of that back.

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Marketing AI Marketing Automation Services Lead Ranking Tools 40

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

Brand Identity

Single Grain

APRIL 19, 2025

In light of recent news, implementing new tariffs has sent ripples through the business world, making digital marketing budgets often among the first casualties. As companies grapple with increased costs and uncertain market conditions, understanding how these tariffs might impact your digital advertising strategy is crucial for maintaining a competitive advantage and marketing effectiveness.

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Paid Search Agency Budget Programs Cost Per Click Ads 52