Sun.Oct 20, 2019

Build Relationships By Offering Value

Modern Marketing

On the Fly is our new video series with small bites (two mins or less) of marketing advice and training from marketing experts, delivered while they are on the road, at the airport, or traveling somewhere. This week’s expert On the Fly is Ian Cleary of Razor Social.

7 Writing and Grammar Podcasts to Help You Fine-Tune Your Craft

ClearVoice

Writing can be a lonely profession, especially if you work remotely. Sometimes we all need to hear other voices from people who understand the highs and lows of the profession. And podcasts allow you to do that.

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Create Your Own Halloween Themed Marketing Videos in Minutes

Magisto

Halloween is just around the corner and right now is the perfect time to jump in on the conversations and the hashtags. Helllllo – #Halloween2019 is already trending! This year we have an entire creative suite of options to lift your spirits. See what we did there?).

Video 75

Anchor Strategy 101: 4 Tips for Link Building

Spiralytics

A few years back, keyword usage was the name of the game. SEO Linkbuilding

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

13 Tips to Improve Google Image Search SEO [2019]

Pearl Digital Marketing

Images are an essential part of driving traffic to your website. Because of this, they should be optimised just like content. While this may sound simple enough, there are several tips you should follow to ensure you’re employing Google images search SEO effectively. #1: 1: Provide Proper Context.

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Win Customers With Content Marketing

Content Science Review

How to win customers with content marketing - a sample from Introduction to Content Marketing, a LinkedIn Learning course by Colleen Jones. Video

Guest Posting: How To Find The Right Service Provider For Your Business

Altitude Branding

Guest posting is one of the most rewarding practices for link building and marketing for businesses from every industry. It not only helps with securing high-quality backlinks but also helps with brand building.

2020 Marketing Planning – powered by Marketing Analytics

B2B Marketing Analytics

It’s about time for 2020 planing. Marketing teams across the board are heads-down reviewing 2019 performance and coming up with strategy and budget for 2020.

4 Examples of B2B Native Advertising

Oktopost

There’s big news for followers of shocking weight loss tips, down-and-out child stars, and pictures of weird things that may or may not be body parts.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Three Key Takeaways from Gartner's New CMO Survey

B2B Marketing Directions

Gartner has just published the results of its 2019-2020 CMO Spend Survey. The research report is based on survey responses from 342 marketing executives in North America and the U.K. at companies with $500 million to $5 billion or more in annual revenue.