Zoominfo

FEBRUARY 14, 2021

Point-in-time data is static. Live data is up-to-date. Which type of data is fueling your business? What is point-in-time data? Point-in-time data is what legacy data vendors provide. It’s a snapshot of a business’ past, meaning the information is often out of date when it’s received. This issue stems from how data is collected — by using call centers instead of indexing websites and using A.I. to keep data up to date.

Marketing Analytics Tools 162

Marketing Analytics Tools Zoominfo Cold Calling Sales Qualified Leads 162

Spiralytics

FEBRUARY 14, 2021

In this day and age, investing in a digital marketing strategy is a must for. The post 30 Statistics That Prove Why Link Building Is Still Important in 2021 appeared first on Spiralytics Inc.

Link Building 147

Link Building Statistics Ad Building Marketing Strategy 147

Zoominfo

FEBRUARY 14, 2021

Point-in-time data is static. Live data is up-to-date. Which type of data is fueling your business? What is Point-In-Time Data? Point-in-time data is what legacy data vendors provide. It’s a snapshot of a business’ past, meaning the information is often out of date when it’s received. This issue stems from how data is collected — by using call centers instead of indexing websites and using A.I. to keep data up to date.

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Cold Calling Sales Qualified Leads 130

ClearVoice

FEBRUARY 14, 2021

So many aspects of our daily lives are governed by feelings and emotions. They pop up in a myriad of situations, both personal and professional. As content creators, we have to have an understanding of emotional intelligence in order to interact with clients and audiences. This means that we also need to have an understanding of how to write about emotions.

Intent 116

Intent Order Examples Personalization 116

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The Daily Egg

FEBRUARY 14, 2021

Though the title “project manager” seems like a vague role that many people don’t truly understand, those who do understand know how vital this position is. Project managers cover a wide variety of jobs and skills, and thus, your experience needs to cover a wide variety of skill sets if this is the job you’re […]. The post Project Management Interview Questions appeared first on The Daily Egg.

Positioning 114

Positioning 114

Buffer

FEBRUARY 14, 2021

Note: This is the quarterly update sent to Buffer shareholders, with a bit of added information for context. We share these updates transparently as a part of our default to transparency value. See all of our revenue on our public revenue dashboard and see all of our reports and updates here. We've emerged from a challenging year, one that proved our resilience and gave us a renewed sense of optimism heading into 2021.

Thought Leadership 75

Thought Leadership Transparency Paid Search Agency Small Business Marketing 75

Moz

FEBRUARY 14, 2021

Posted by chrisgiarratana Add value to SEO reports with storytelling. Monthly SEO reports are a vital part of any SEO strategy because they provide an outlet to educate customers, show ROI, and guide the conversion for upsells. While SEO reports are crucial in many ways, they are usually reduced to boilerplate PDF templates sent to clients each month with a generic message.

Storytelling 58

Storytelling Marketing Analytics Tools SEO Lead Ranking 58

seo.co

FEBRUARY 14, 2021

“ Content is King.” Bill Gates clearly knew what he was talking about when he released his 1996 essay of that very title. Across virtually all industries, content marketing has proven to be one of the most valuable and effective components of any digital marketing strategy in recent years. That doesn’t mean all content is created equal. You’ve no doubt read blogs (or listened to promotional podcasts, or watched marketing videos, etc.) that left you hoping whoever decided to hire someone to creat

Content 98

Content Custom Publishing High Quality Lead Impressions 98