Sun.Oct 13, 2019

Leverage AI For Sales Enablement

Modern Marketing

Welcome to On the Fly , our new video series with small bites (two mins or less) of marketing advice and training from marketing experts, delivered while they are on the road, at the airport, or traveling somewhere.

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A Tax Attorney on the Smartest Choices a Freelancer Can Make


From the look of our Instagrams and our plethora of online clips, the lifestyle of a freelance writer seems mighty glamorous. We make our own hours, pitch our ideas far and wide, build companies that provide content for businesses across various industries… and can do all of that in our bathrobe.

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The Ultimate SEO Audit Guide

Pearl Digital Marketing

Are your blog posts or landing pages doing as well in organic search as you thought they would? Maybe your page ranking isn’t the greatest, and you’re not sure why. If so, an SEO audit can help clean up your broken links and help the search engines find you better.

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Picking the Right Office Furniture: Tips and Tricks 

Altitude Branding

It doesn’t really matter if you spend your working days in a home office, a cubicle, or a huge corner office – your working space needs to be properly designed, decorated, furnished, and organized.

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The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Insightful Display Advertising Statistics to Shape Your PPC Campaign in 2019


Digital display advertising has been around almost since the beginning of the internet. Just like everything from that era, it has gone through several changes and updates over the past couple of decades.

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10 Email Marketing Tips to Boost Holiday Sales

Search Engine Journal

Adding email to your holiday marketing mix is a must. Try these email marketing tactics to help boost your sales. The post 10 Email Marketing Tips to Boost Holiday Sales appeared first on Search Engine Journal. Content Marketing

5 Marketers Reveal How They Understand & Influence Consumer Behavior


As Elle Woods once said, "Whoever said orange is the new pink was seriously disturbed.". If you haven't seen Legally Blonde , Elle was referring to an attempt made by a brand to influence consumer behavior. However, its attempt fell short because the fictitious company failed to align with its target audience. According to Salesforce , 76% of consumers expect companies to understand their needs and expectations. In other words, customers want companies to understand their behavior.

5 Questions to Ask a Search Marketing Agency


I began a mock “search” for a search marketing agency as everyone begins their important searches: I googled “search marketing agency.”

Where Marketers are Missing the Mark with Customers

B2B Marketing Directions

The New York chapter of the American Marketing Association has just published a research report that should be required reading for marketers. The Techlash is Here report addresses several aspects of marketing in the world's two largest economies - the United States and China.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.