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Oktopost
JULY 4, 2022
Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates.
seo.co
JULY 4, 2022
In order to develop a high-returning content or SEO strategy that generates visibility, clicks, and (ultimately) dollars, you need to reach people where they are. The goal is not to change the way they search for content.
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Forget your old sales playbook. Your best value proposition is an impactful buying experience that guides people to the best possible decision. But how do you prepare your sales teams to do that? Read this Essential Guide to the Buying Experience of the Future to find out how to empower your customer-facing teams to thrive in modern selling environments.
Brandwatch CX
JULY 4, 2022
If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Instagram has been expanding its marketing options for some time, and accordingly the number of brands marketing on Instagram has grown from 11.5% in 2013 to 32.3% in 2015.
B2B Marketing Zone brings together the best content for marketers in the B2B industry from the widest variety of thought leaders.
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Stevens & Tate
JULY 4, 2022
We’ve all been through it—you’re scrolling through your social media feed when suddenly you come across an individual passionately endorsing a product or service. What’s more? They have a massive following. You notice this is different from the typical celebrity endorsements.
Sana Commerce
JULY 4, 2022
There is rarely a facet within an industry that hasn’t been touched by technology. Most notably, big data and machine learning are paving the way for robotics automation, the instant transfer of data, and a variety of interesting devices.
Benchmark Email
JULY 4, 2022
With COVID came a new way of doing business. Online and digital events became plentiful as people abandoned in-person functions due to safety precautions. It’s been over two years since the pandemic started, and now in-person events have been making a comeback.
Conversica
JULY 4, 2022
Understanding Account Based Marketing & Account Based Selling. Account based marketing (ABM) has quickly become a best practice for marketing to high-value target accounts at scale.
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As B2B companies pivot to keep pace with a quickly changing marketplace, a data-centric approach to lead generation can be the difference between remaining competitive or being left behind. Get real-world examples and inspiration from leading B2B businesses in this whitepaper.
Convert
JULY 4, 2022
When it comes to visual editors, some people love them, while others prefer to avoid them entirely. It’s true that nowadays you no longer need to be a programmer, coder, or developer to build a website.
Conversica
JULY 4, 2022
Recession-Proof Customer Success | Snack-Size AI Ep. Big surprise: our Customer Success team has been talking a lot about recession-proofing over the last few weeks.
ClearVoice
JULY 4, 2022
Every aspect of your content marketing strategy should serve your readers. In fact, the goal of every person who contributes to your marketing strategy should be to create articles and blog posts that are interesting, informative, and enjoyable to read.
Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions
Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.
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