Sat.Feb 18, 2012

Trending Sources

Social Media 101 for Professional Associations

WindMill Networking

I frequently get invited to speak on social media for professional associations , and when I do it often seems as if the clocks in the room have been turned back 10 years since before the advent of social media.

The Remarkable Growth of Social Media – an Infographic

Fearless Competitor

You can poo-poo social media all you wish. “It’s a fad.” ” “It’s not a productive use of time.” ” But as this infographic by Search Engine Journal shows, social media now a pervasive part of life. Ignore it at your peril.

Top Internet strategy, marketing and technology links for the week of February 18, 2012

Sazbean

Here are the top Internet strategy, marketing and technology links for the week of February 18, 2012… . Deals May Get You in the Door, but They Won’t Build Relationships (AdAge). Is Your Blog Doing Okay? ProBlogger).

Social Media 101 for Professional Associations

WindMill Networking

I frequently get invited to speak on social media for professional associations, and when I do it often seems as if the clocks in the room have been turned back 10 years since before the advent of social media. Although there are always some savvy users of social media in the room when I present, the associations themselves are usually using the same antiquated medium to promote themselves, both internally and externally: a pre-historic website and email newsletter blasts.

Customer Success and Marketing Alignment: The Key to Unlocking Customer Advocacy

Most B2B companies say the customer experience is a priority, but their teams are not prepared or coordinated enough to make this a reality.