Mon.Jul 04, 2016

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Top 10 Essential Features Every Small Business Website Must Have

Marketing Insider Group

If you have a business of any size or type, you already know that you must have a website if you are going to be successful. In this age of information and the Internet, people expect to find businesses online. Some business owners have a list of reasons why they don’t think they need a […]. The post Top 10 Essential Features Every Small Business Website Must Have appeared first on Marketing Insider Group.

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Standing on the Dock of the Bay

Ambal's Amusings

My neighbor was going to take us boating this weekend. However, the currents were high and it wasn’t safe to launch…so, spent a few minutes on the dock. The photo is on one of the many beautiful docks on Colorado River. It reminds me of the The Dock Of The Bay.

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Change your content process to leverage accelerate and scale

Marketing Insider Group

When it comes to customer facing content, much is written about creative techniques, tools and infrastructure. But there is little thinking or discussion about content process change. By changing your content process for strategy and operations you can leverage resources and assets, accelerate production time to real-time, and scale outputs without compromise.

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4 Brands that Perfectly Define ‘Merica this Fourth of July

Brandfolder

Happy birthday America! In celebration of the past 240 years, I thought I’d tell you more about some of my favorite brands representing all things ‘Merica. For example, my ideal.

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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

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How Marketing Technology Can Kill Productivity

MSI Global Talent Solutions

With the explosion of online advertising and marketing technology in recent years, you might expect to see a dramatic increase in productivity. Programmatic media buying, DSPs and automated marketing platforms should make the marketer’s job much more efficient, right?

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20 Handy B2B Lead Generation Resources

Marketing Insider Group

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current B2B lead generation campaigns. However, not all of your online searches will yield helpful results. […].

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5 Digital Asset Myths Hurting Your Brand

Brandfolder

Has the DAM lightbulb clicked on with your marketing team yet? You’re in good company. It happens to every marketing department as they grow — and it’s a really good.

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5 Tips to Help Close That Sale

PureB2B

Sales professionals are always encouraged to adhere to the fundamentals of selling by remembering well-known guidelines such as ABC, which is short for “always be closing.” If you’re a sales or marketing practitioner, you probably already know that “always be closing” is much easier said than done. Converting a prospect into an actual paying customer can sometimes turn out to be a long, drawn-out process, filled with plenty of back and forth negotiations between yourself and the potential client

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5 Tips to Help Close That Sale

PureB2B

Sales professionals are always encouraged to adhere to the fundamentals of selling by remembering well-known guidelines such as ABC, which is short for “always be closing.”. If you’re a sales or marketing practitioner, you probably already know that “always be closing” is much easier said than done. Converting a prospect into an actual paying customer can sometimes turn out to be a long, drawn-out process, filled with plenty of back and forth negotiations between yourself and the potential clien

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The Top 3 Tips for Writing Successful White Papers

In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.