Sat.Jan 22, 2022

Google Says It’s Not Possible To Prevent Outages via @sejournal, @MattGSouthern

Search Engine Journal

Google says it's impossible to prevent outages from happening, but the company is aiming to get better at alerting the community when issues are found. The post Google Says It’s Not Possible To Prevent Outages appeared first on Search Engine Journal. News SEO

15 Best Marketing Podcasts

Visitor Queue

In order to continue to thrive in the business world, we all know that you need to continue learning. This means that the stack of books beside your bed grows taller. The number of articles you read each day goes up. Online training courses get longer. And your podcast list grows.

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B2B Reads: Full-Funnel Ramp Up, Data Driven Storytelling, & Creating The Greatest Impact

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

How to Scale ABM and Improve Demand Generation

PureB2B

B2B marketers use content marketing as one of the primary demand creation techniques. According to a recent eMarketer study, marketers create content mainly to increase sales, among other key marketing goals. For B2C marketing, creating and delivering content to your target audience on significant platforms is effective; however, it might fall short when meeting B2B marketing objectives.

Omnichannel is Multichannel 2.0

Multichannel and omnichannel marketing are not the same. Many organizations are striving for omnichannel, but it can be a daunting journey—unless you have a map. Download your copy of the ultimate omnichannel guide today!