The Top 10 B2B Digital Marketing Strategies for 2020
NOVEMBER 5, 2019
Guest post by Austin Cline. The past two decades have brought disruptive technological change and radically reshaped B2B marketing practices. Traditional B2B marketing strategies relied heavily on direct and outbound methods. Cold calls, trade shows, direct mail, and print ads were the primary forms of marketing. Getting your message in front of the right prospects was often difficult, time-consuming, and expensive.