Sun.Mar 17, 2019

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Only B2B

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B2B 101

Nailing your annual growth plan. The 10 questions that you must answer

G2M Solutions

I f your boss is anything like - well, every boss I have ever had - the annual planning cycle is a long, drawn out negotiation process over what is an achievable growth target. It's a tough process because the key players, the boss, marketing and sales are seldom aligned.

Plan 79

Blog Checklist: 15 Things To Do After Hitting Publish

Pearl Digital Marketing

Many small business owners hit publish on a new blog, then move onto the next thing on their long ‘to-do’ list. This is a mistake. After publishing a new blog, there are 15 things in this blog checklist you can do to amplify your blog’s reach and impact.

What martech challenge is keeping you up at night?


We’re super excited about the upcoming MarTech conference — read about the all-access editorial program as well as the free Expo+ program — April 3-5 in the Bay Area. But we’ve also begun work on our next MarTech in Boston this fall.

How B2B Marketing is Changing in 2018

Gain exclusive insights on priorities, tactics, and challenges from SMB Marketing Leaders.

What are the 6 Principles of Persuasion?

FMG Suite

Have you heard of the book, Influence: The Psychology of Persuasion by Robert Cialdini? It’s a classic sales book that discusses how marketing and branding work together, and how you can influence potential new customers. In the book, the author lays out 6 principles of persuasion.

Video 52

More Trending

B2B Highlights From the Latest CMO Survey

B2B Marketing Directions

The findings of the latest CMO Survey by Duke University's Fuqua School of Business, the American Marketing Association, and Deloitte were published a few days ago. The latest results are based on responses from 323 marketing leaders at U.S. B2B and B2C companies.

The 7 Key Skills You Need to Build a Powerhouse Content Marketing Team

Content Science Review

Having a variety of skills onboard is key when building a modern content marketing team from the ground up. Esther shares some of the most important skills. Article Featured

Build 40

The Difference Between Buyer Journey vs. Customer Journey

Stevens & Tate

You’ve probably heard a lot about consumer lifecycles and the different terms used to describe said lifecycles, such as buyer journey and sales funnel. They can be a little overwhelming and a little confusing.

New Improvement: Automagical Lead-to-Deal Automation Feature From Leadfeeder to Pipedrive Has Arrived!


We’re excited to announce, Leadfeeder is launching a new and exciting automation feature for Pipedrive! Now, salespeople can define what type of Filters would qualify the visiting company to a sales qualified lead. Then use the Leadfeeder Automation to create the Organization, Deal and Activity in the salesperson’s pipeline in Pipedrive with relevant context and information to be acted upon.

SME 40

The Account-Based Marketing Playbook

Account-Based Marketing is a strategy, not a solution.